Erin Dimond and Jordan Dugger

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Health EN ↓ 757 episodes

If you're a fitness professional, entrepreneur, or just a fitness enthusiast who has a deep appreciation for the science of not only getting results for your body; but how to market, communicate, sell, influence, and lead, then the Fitness Business Podcast, hosted by Erin Dimond and Jordan Dugger is for you. Erin and Jordan are owners of Transform 4Ever Systems, a 7-Figure Online Fitness Coaching Company, that is known for solving the problems that other coaches fail. Along with that, they own Impact Fitness Coaching Academy, a 7+ Figure All-In-One Accelerator for coaches, personal trainers, a...

Author

Erin Dimond and Jordan Dugger

Category

Health

Latest episode

Jul 9, 2026

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Episodes

207. The Two Entrepreneurial Types - And How To Become The Better One (Stories About Successful People) 01.03.2021

The genetic component to entrepreneurship or any measurable success in life comes down to what I (Jordan) want to explain in today's episode. Skillsets and beliefs are obviously important but what are your core character traits that define you? I want to share a few stories compiling what I'm currently reading and through my own journey to show you exactly what I mean and how to cultivate these ch...

206. Cortisol, Thyroid, and Insulin Resistance - How To Analyze Lab Work with Transform 4Ever Head Dietitian - Alyssa Tyler 25.02.2021

If you were looking for "just good enough" with your health or your business, you wouldn't be here right? We care about optimal and what is best for our lives and careers. This is the perfect analogy when it comes to lab work and what Alyssa Tyler, our T4E Head Dietitian, shares with us in this episode. Those entrusted to evaluate labs are caring individuals but some (let's be honest most) are sti...

205. Delegation Secrets - The 5 Steps To Hiring And Outsourcing In Your Biz 22.02.2021

If you have any aspirations of growing your coaching business further than just a side hustle, this episode is for you. Eventually, you'll have to take a look in the mirror and know that A) you can't do everything and B) you aren't as irreplaceable as you think. There are tasks and roles in your business that you absolutely dread that someone else really enjoys. Listen and save this episode for fu...

204. How Vulnerability in Relationships and Business Success Intersect with Megan Davis and Scott Holliday 18.02.2021

Is your business not growing because of your personal relationships? What if the relationship with your partner is holding you back? Today's episode is with a very familiar voice in Megan Davis and first time Fit Biz guest and Megan's boyfriend Scott Holliday. These two have both grown as business owners tremendously over the past year and they credit a lot of it to their growth as a couple and th...

203. FEAR & Entrepreneurship - What You Probably Don't Realize - Jordan Rant 15.02.2021

For entrepreneurs, courage is not the absence of fear, but the ability to persist in spite of it. I want to share of period of fear I've been going through recently within business and how that fear is pushing me forward. So many coaches come to us and have let fear hold them back from progressing and I don't want that to be you. Please shoot me a DM if this resonated with you. If you're ready to...

202. The Birth Control Episode You've Been Waiting For with Ellen Angeloni 11.02.2021

For so long, we've wanted a podcast episode as a resource to point clients and those interested in understanding their cycle health, hormones, and the role stress plays within these areas and this is that episode. Ellen Angeloni, assistant coach with our T4E Systems, joins me (Erin) today and absolutely crushes it. Not only do we cover the foundational education you'll need but also some intermedi...

201. A 200M Conversation With Ross Hanson - Erin and Jordan's Business Mentor 08.02.2021

If you enjoyed our episode with our mentor Tim Bishop (Episode 178), you'll definitely enjoy this one as well. Ross Hanson is the Chairman of NXT LVL and our mentor along with Tim. Ross has over 25 years of experience building businesses from start to thriving. He has created, built, managed, merged, and acquired innovation businesses up to 200 million (so listen). Today, we talk all about culture...

200. Why We Change Our Name + DRUGS - How We've Incorporated Recreational Compounds For Business, Personal, and Relationship GROWTH 04.02.2021

We have officially rebranded this podcast the Fitness Business Podcast! Same hosts, same level of knowledge and implementation, just a clearer name! What better way to celebrate our 200th episode and kick off our rebranded that discussing DRUGS. Yes, those things society and school told you were the worst thing you could possibly do. We're here to shed light on these chemical compounds and, when u...

199. The WAKE-UP Moment That Took Me From 0-2M In Two Years 01.02.2021

Jordan solo on today's episode to share for the very first time in a public format a story of transition in my life that was really pivotal in my success today. Not too long ago I was napping at 1:00 pm on a Tuesday still figuring this whole online coaching thing out, trying to do everything myself. Erin along with a mastermind she paid for me to be apart of really put my ass in gear. No matter wh...

198. How Power Couple Kristi And Todd Went From 0 to 40k Months With A Small Following and ZERO Online Experience 28.01.2021

Past IFCA student Kristi Welch and her husband Todd are eagerly joining us on the podcast today to discuss their tremendous business success... all while having a small following and never owning an online business before. Of course, there were roadblocks but they persevered through them and now have a waitlist for clients and are hiring an assistant coach soon.   Time Stamps:   (0:10) Kristi and...

197. How To Get Leads On Demand A Positioning Framework Part 2 25.01.2021

Part 2 of discussing the concept of positioning (make sure you listen to the last episode first) gets more specific and we want to provide you examples within our own brand and within the coaches we've worked with. Not only do you need to provide an opportunity switch for your clients but you also need to sell YOU.   Time Stamps:   (1:00) Less Words, More Meaning (2:00) The Ham Story (4:12) True M...

196. The #1 Thing Missing In Your Marketing - POSITIONING Part 1 21.01.2021

What is positioning and how can you leverage this concept to grow your business? Positioning refers to the place that a brand occupies in the minds of the customers and how it is distinguished from the products of the competitors and different from the concept of brand awareness.  Now with a coaching business, the product is YOU, and your offer. But mostly, YOU.  How do prospects view you, and dis...

195. The Exact 4-Step Formula That 10x'd My Income & Happiness. Impact Accelerator Live Event - Jordan's Keynote Speech 18.01.2021

Does a foolproof success formula really exist? Listen to this episode, implement it, and let me know. It's that simple but it won't be easy. Today's episode is a segment from our first Immediate Impact Live Event a few months back and this particular part gave a lot of those who attended a big "a ha" moment. Let us know if you enjoyed this style of episode and we'll be sure to include more like th...

194. From $0-$50 Million in 20 Months - The Formula For Scaling A Fitness Business + How To Lead A Team With Empathy, Culture & Core Values with Leila Hormozi 14.01.2021

Ready to believe in possibilities and yourself again? Leila Hormozi is an American entrepreneur, investor, speaker, and consultant. She is the Co-CEO of Gym Launch, Prestige Labs, and ALAN. Leila met Alex in 2016 when both were head down working to build their own businesses. They quickly realized they were not just great partners in their personal lives, but also in business. Leila made the pivot...

193. How to Make More Money in Your Fitness Business Through Copywriting 11.01.2021

If we've talked about the importance of copywriting once on this podcast, we've talked about it 100 times. It's that important and we spend an entire WEEK on it within IFCA. Today's episode is a different perspective on it as I (Erin) break down a few captions that were sent to me and have permission to lovingly destroy in hopes to make you a better copywriter and to make you more money.   Time St...

192. This One Sales Tip Will Double Your Close Rate - Erin's Secret Sales Sauce 07.01.2021

Previously on Solo's with Erin, we discussed the importance of client retention and how it has the potential to skyrocket your monthly revenue. Today's episode addressed HOW you do that from the sales perspective. Remember, YOU are the leader and coach and you know what's best for your clients and their future. Paint the vision of the future with clarity, what they want, and position yourself as t...

191. How To Go Live - Crash Course On Being Less Awkward and Being A Prolific Communicator & Orator (Which Is Everything If You Want To Make Money and Impact People) 04.01.2021

Going live is still one organic way and feature that social media rewards you for using... but are you using it to the best of your ability? Do you go in with intention on a live to provide value and story or are you just popping on, saying, "What's up guys Happy Monday! I just wanted to hop on here to..." Stop that. There's a better way. Jordan solo in this episode to example a simple framework t...

190. T4ESystems Coaches Roundtable and How to Create a Thriving Company Vision + Culture 31.12.2020

We were ABSOLUTELY blown away by the over 400 applications on launch day to the Transform4Ever Systems offer and we wanted you to hear and meet the coaches behind the rebrand of Erin Dimond Fitness, now T4ESystems. You'll get to learn about each of their unique skillsets and personalities along with learning about what we've put so much time and effort into over the past few months in building and...

189. How To Make More By Doing Less - Simplification in Marketing, Coaching, and Your Life with Matt McLeod RD 28.12.2020

Have you been struggling with putting the "real" you out on social media? Have you been obsessing over your fitness results and it's been emotionally draining? Today's guest will show you how to be wildly successful in the online fitness space while showing his true personality and how to make fitness a part of your life, not your whole life. Matt McLeod, Kentucky born and raised, recently moved t...

188. The Death of Gyms + Why Your Reactions will Determine Your Results in 2021 and Beyond 21.12.2020

We are back with some really valuable strategy and insight today all around how to adapt and evolve with the ever-changing landscape of online coaching. In this episode, we're going to prove claim to the fact that the role of a fitness professional in the future is very different from what it is today which, to be honest, is a good thing because most fitness professionals are not doing a particula...

187. Flow Favorites - Why Less Food May NOT Be the Answer | with Alex and Sue Bush 17.12.2020

On our way back from our honeymoon and unfortunately didn't get a chance to record but wanted to share with you two amazing human beings and a topic that is extremely applicable around this time of year when it comes to food restriction and why less food right now might not be the answer. ----------- We have back in the studio Alex Bush and his amazing wife Sue to discuss many different topics tod...

186. The Last Episode You'll Ever Need on Limiting Beliefs + Failures 14.12.2020

I (Erin) wanted to give you guys a lengthy sneak peek into my speech I gave last weekend at the Impact Accelerator Event in Columbus. If you were there, you'll still want to listen to this and if you weren't, this is the episode you need. I want to explain why failure is apart of everyone's process, what limiting beliefs are holding you back, and how to finally get moving.   Time Stamps:   (0:20)...

185. 13K/mo to 75k/mo with ONE SIMPLE Hack 10.12.2020

Erin flying solo on this one to drop some statistics and math that are a) going to blow your mind and b) when you start to apply this in your business, massive changes will happen fast to your income. We'll leave you with this cliffhanger, " Client retention is the number #2 way to grow your business." Find out what is #1 in this episode.   Time Stamps:   (1:47) Scrolling Through Feed to Get Clien...

184. Where To Find Leads - The 6 Core Lead Channels & Which You Should Worry About 07.12.2020

Leads are the livelihood of your business and we are nearing arguably the most important time of the year for acquiring new leads. New Year's resolutions, especially after the year we've had, will be in full force and you want to be apart of their journey. Not only do you want to help them with their resolution, but you also want it to finally stick for them and with your help, this year will be d...

183. The Most Important Podcast You've Ever Heard (Unless You Want To Be A Failure) 03.12.2020

Your goal is simply going from Point A to Point B. All of us like to overcomplicated what happens in between. Today's episode will help you with that. I want to share with you 4 key characteristics that, when implemented and improved on, will get you to your goals whether that be in business, relationships, money, health, or anything else you want in life. It really is as easy as these 4 traits.  ...

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