Let's Talk Loyalty

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- In this short summary episode, I am looking back on an interview with George Mendes , Chief Officer Consumer Business with Vodacom in South Africa. Launc...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Microsoft is one of the world’s most successful companies in technology, entertainment and in recent years, a leading platform in gaming. This week's epi...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- In this short summary episode, I am looking back on a fascinating episode I conducted with Jonathan Hopkins of Sonder Media , all about the revenue poten...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Points for Good is a programme partner for brand loyalty programmes that allow customers to donate reward points toward a social purpose. Started in Indi...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Yuu Rewards is the first coalition loyalty program ever launched in Hong Kong and we had the opportunity to speak with Chief Operating Officer and loyalt...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- In this week's episode, we explore the launch of a customer reward program by Denmark's largest retailer. We are joined by Andras Szocs, Head of Customer...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- BP is one of the world’s largest oil companies, operating service stations in nearly every corner of the world. In this short summary episode, I am refle...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- The global loyalty landscape has dramatically shifted in the wake of the global pandemic. Customers think differently, privacy laws and policies have cha...

In this short summary episode, I looked back on an episode with two rising Epsilon executives, Tamara Oliverio and Julie Smith , to hear about how brands can assess and evolve their loyalty programmes to stay successful with consumers in this rapidly changing time. I revisited key takeaways from that episode that will help retailers and brands further engage with customers by focusing on having a...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Join us to discover the Irish Loyalty Summit and Irish Loyalty Awards 2022, with Eileen McGuinness , Co-Founder of the Irish Loyalty Awards. The Summit f...

In this short summary, I looked back on an episode with a Comarch executive, Sidney Dunn to hear this global loyalty technology leader share some key trends and insights he is hearing from their clients. Comarch works with global powerhouse brands like BP, ADNOC Petroleum and Costa Coffee to deliver world-class loyalty solutions to their customers. From the collection and analysis of data insights...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- In this episode, I talk with Robbie Kellman Baxter , the world's leading expert on subscription pricing and membership models. Robbie is a bestselling au...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Wiiv Rewards is a coalition loyalty programme in Mauritius, created by the country’s largest private company IBL Group and boasts eleven loyalty partners...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Listen and learn some impressive ideas and insights from eBucks, the loyalty program that was just awarded the title of “Best Programme of the Year” AGAI...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Let's Talk Loyalty talked with Rob Burgess , a leading travel loyalty expert in the UK, who created HeadForPoints.com to share his ideas on how to get th...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Australia is a fascinating loyalty market led by two dominant airlines who have successfully built partner networks to make it incredibly easy for Austra...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- "Very Me Rewards" was launched by one of the UK's top telecommunications companies in 2018, as a non-points-based programme, instead leveraging partnersh...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Cristina Ziliani is the Professor of Loyalty Marketing and CRM at the University of Parma, Italy, where she has been leading the " Loyalty Observatory "...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Today's episode features what I learned from my episode with Margaret Molloy , a globally-recognised marketing thought leader, and someone who advocates...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Panera Bread is a US bakery chain of over 2,000 cafes and it operates one of the restaurant industry's largest loyalty programmes. In early 2020, it dram...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- As one of the world's largest retailers, Shell is a well-known for its fuel stations and increasingly its convenience stores around the world, and it ope...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- As the creator of the “net promoter system”, Fred Reichheld is a true legend in the loyalty industry. His career spans 44 years as a consultant, author o...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Dr Chris Arnold is a marketing strategist and a "proudly dyslexic" champion of thinking differently. With a deeply held belief in the power of community...

As 2021 comes to a close, we reflect on the key consumer trends that arose in loyalty in 2021 and discuss insights and predictions for loyalty professionals in 2022. With examples and case studies that include Dunkin (formerly Dunkin Donuts), Dell, Carters and Duolingo, I"m joined by Epsilon's Vice President of Loyalty Strategy Brad Macdonald , who shares the importance of human connection in the...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Today's episode is a short summary of my interview in 2020 with Annich Macintosh , the Editor and CEO of the " Loyalty Magazine Group " in the UK, focusi...