Let's Talk Loyalty

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ---------------------------------------- How can brands balance customer loyalty with profitability? Carly Neubauer speaks with Roz Travers-Hucker , Head of Marketing...

What does it take to build a loyalty strategy that delivers more than points, discounts and transactions? Bridget Blaise-Shamai speaks with Jacek Materna , CEO of TrueLoyal , about the evolution of modern loyalty — from customer communities and authentic advocacy to gamification, UGC and connecting online and offline behaviour. Jacek shares real-world examples from brands including Nestlé Purina,...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ Chili’s sold close to 30 million margaritas last year — more than any other restaurant b...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com --------------------------------------------------------------------------- Fresh from the 8th South African Loyalty Awards and International Leaders in Loyalty Summit...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com --------------------------------------------------------------------------- Our guest today is Megan Chickrell , Sr. Manager, Loyalty Strategy Ahold Delhaize USA . Meg...

What happens when points, discounts and rewards are no longer enough to earn lasting customer loyalty? Elie Carrier-Walker , Vice President, International Client Services, Loyalty at Epsilon, explores how loyalty is evolving from a traditional marketing programme into a strategic business capability. Elie shares why successful loyalty strategies need to go beyond transactional rewards to build tru...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ What happens when a loyalty programme becomes deeply connected to the brand customers al...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ In this episode, Charlie Hills interviews Timothy Lange , CRM Lead at Vinted , a brand w...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ Today’s episode is in Audio only. In this episode, our host Nyeleti is joined by Alice S...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ Tomas Warden, Group Owner of Digital Customer Success at Telstra , shares how Telstra Pl...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ As part of our Best of the Back Catalogue, we’re revisiting a fascinating conversation w...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ Dave Canty needs minimal introduction to the world of loyalty. He is the 2026 Internatio...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ This episode from our Best of The Back Catalogue explores how Vodacom South Africa launc...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ In this episode, we bring Audience Rewards President Katie Dalton to center stage. Katie...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ In this Best of the Back Catalogue episode, former Yuu Rewards COO Mark Sage shares the...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ This episode is available in audio format on the Let’s Talk Loyalty podcast and in video...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ In this Best of the Back Catalogue episode of Let's Talk Loyalty , we revisit a conversa...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ What happens when two loyalty experts stop agreeing and start challenging everything? Ad...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ In this Best of the Back Catalogue episode of Let's Talk Loyalty , we revisit the story...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ Wise Marketer Group's CMO, Aaron Dauphinee , connects with PNC Bank' s Head of Loyalty S...

This episode is sponsored by Tally – the loyalty platform from Phaedon . Tally offers the simplicity of natural language and the power of AI to build and run your loyalty campaigns end-to-end. See what’s possible at TallyLoyalty.com ------------------------------------------------------------------------------ In this Best of the Back Catalogue episode, we revisit our conversation with Camilo Cour...

Today’s edition of Let’s Talk Loyalty and Loyalty TV discusses ITA Group ’s latest loyalty research “ Quantifying Customer Loyalty’s Hidden Drivers ”, featuring educational and actionable insights around the power and importance of emotional connection. Our guest is Chris Jones , Senior Vice-President for ITA Group. Based in the USA and 100% employee owned, ITA Group is a global engagement and loy...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- This week, we're revisiting a standout episode from the Let's Talk Loyalty's back catalogue, first released in 2020. Pavel Los , Former Global Loyalty Ma...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- Dr Kaveer Maharaj , CEO of The Nudge Lab, who holds a PhD in Loyalty and Behavioural Science joins Let's Talk Loyalty and Loyalty TV to challenge how the...

AI platforms are changing how customers discover brands. Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you. Sign up for their live session at loyaltyinsiders.com . -------------------------------- This week, we revisit our conversation with Kim Hardaker Former Vice President of Loyalty & Partnership from Etihad Guest , now VP of Loyalty & S...