The Own It Show

Episode Overview In this episode of The Own It Show, host Justin Roethlingshoefer introduces “Vitamin G”—gratitude—as a spiritual discipline and a biological signal that shifts the body from protect → heal. Beyond surface-level thank-yous, Justin unpacks embodied gratitude that rewires the brain, raises HRV, lowers cortisol, and realigns your nervous system with peace and presence. From worship pl...

Episode Overview In this episode of The Own It Show, host Justin Roethlingshoefer reframes “slowing down” as the doorway to breakthrough. If you’ve been chasing certainty, quick fixes, or the next hack, Justin shows why true progress lives on the other side of obedience—and how to reach it through his S.L.O.W. framework: Stillness → Listen → Obedience → Wisdom. Blending behavioral science, stress...

Episode Overview In this raw and powerful episode of The Own It Show, host Justin Roethlingshoefer gets deeply personal about his greatest fear: the fear of being nothing. He shares how years of striving to be impressive left him burned out, anxious, and disconnected from his true calling—until a transformative encounter with God flipped his perspective. Drawing on the biblical story of David and...

Episode Overview In this powerful episode of The Own It Show, host Justin Roethlingshoefer challenges the feel-good headlines about food dye bans, seed oil removals, and wellness rebrands—revealing why they’re just distractions from the real problem: ultra-processed foods. Justin exposes how the “new wellness boom” is masking the truth about our diets, how we’ve normalized eating calorie bombs wra...

Episode Overview In this eye-opening episode of , host tackles one of the most misunderstood health crises today: the hormone replacement trap. What starts as a conversation about early onset perimenopause in women and declining testosterone in men becomes a powerful call to return to the real foundation of health. Justin exposes how modern health clinics push costly hormone and peptide therapies...

Episode Overview In this eye-opening episode of The Own It Show, host Justin Roethlingshoefer exposes the truth behind popular blood testing methods and reveals why so many people are getting misled—and misdiagnosed—by at-home and serum tests. After taking three different blood panels at the exact same time—a Rhythm at-home test, a standard serum panel like Function Health, InsideTracker, or 10X H...

Episode Overview In this energizing solo episode, host Justin Roethlingshoefer unpacks the magic behind Optimization Day—Own It’s immersive, in-person experience that catalyzes lasting change. Fresh off the latest Miami event, Justin shares why attendees left saying, “I’m seeing myself differently.” You’ll learn how identity, community, and precision work together to turn intention into transforma...

Episode Overview In this inspiring episode of The Own It Show , host Justin Roethlingshoefer sits down with Josh Allen—entrepreneur, father, husband, and now DEKA race finisher—for a powerful, on-site conversation at the Palmer Event Center in Austin, Texas. This episode captures Josh’s transformational health journey: from high stress and poor habits to purpose-driven living, physical renewal, an...

Keywords health ownership, alcohol consumption, cannabis use, hallucinogenics, wellness, mood manipulation, recovery, nervous system, substance use, lifestyle change Summary In this episode, Justin Roethlingshoefer discusses the evolving landscape of substance use, particularly focusing on the decline in alcohol consumption and the rise of cannabis and hallucinogenic use. He emphasizes the importa...

Keywords health, business growth, entrepreneurship, coaching, personal development, perseverance, teamwork, culture, success, ownership Summary In this episode of the Own It Show, Justin Roethlingshoefer and his wife Elise reflect on their journey of building their health coaching business, Own It. They discuss their humble beginnings, the challenges they faced, and the growth they have achieved,...

In this episode, Justin Roethlingshoefer discusses the critical importance of taking ownership of one's health, particularly in relation to Alzheimer's and dementia. He shares personal experiences with family members affected by these conditions and emphasizes the alarming rise in dementia cases. The conversation delves into the impact of lifestyle choices on brain health, highlighting t...

Welcome to Part 4 of our series on Optimizing Cellular Health—this time, diving deep into the critical role of nutrient depletion and how it impacts everything from hormones to energy, sleep, and restoration. Discover why standard blood tests aren’t enough and how cellular blood testing unlocks the real insights into what your body is missing. Learn how establishing a meal rhythm, prioritizing cle...

In this episode of The Own It Show, Justin Roethlingshoefer delves into the importance of taking ownership of one's health, focusing on detoxification as a critical aspect of wellness. He explains how our bodies detoxify daily through various systems, including the liver, kidneys, glymphatic system, lymphatic system, and colon. Each system plays a vital role in maintaining health and preventi...

Episode Overview In this solo episode of The Own It Show, Justin Roethlingshoefer continues his 4-part series on cellular restoration—this week focusing on the critical role of oxygen in healing, performance, and longevity. Justin breaks down why oxygen isn’t just about breathing—it’s the fuel of life at the cellular level. From VO2 max to nasal breathing, he explains how to reclaim your energy, s...

Welcome to The Own It Show, hosted by Justin Roethlingshoefer—where truth meets transformation. In this episode, Justin reveals what your body has always known: it was designed to heal at the cellular level. Every 84 days, 500 million of your cells regenerate. Over 5–7 years, you become a completely new cellular human being. But whether those new cells thrive or decay? That depends on the decision...

Episode Overview  In this vulnerable and powerful episode of The Own It Show , host Justin Roethlingshoefer sits down with bestselling author and metabolic health expert Ben Azadi. What begins as a conversation about weight loss and health evolves into a transformative journey of self-ownership, spiritual healing, and a mission to help others break free from metabolic dysfunction. Ben shares how a...

Episode Overview  In this heartfelt episode of The Own It Show, host Justin Roethlingshoefer is joined by worship leaders Brandon Lake and Phil Wickham for a raw conversation on the intersection of health, faith, and calling. What begins as a casual layover chat unfolds into a transformative discussion on the spiritual power of stewarding the body, breaking the cycle of burnout, and honoring God t...

In this episode of the Own It Show, Justin Roethlingshoefer discusses the importance of taking ownership of one's health and introduces the Onet Health Haven, a transformative space designed to empower individuals to live differently. He elaborates on the concept of Optimization Day, a quarterly event aimed at enhancing performance through advanced health testing and community support. Justin...

Feeling stuck despite doing all the "right" things—eating clean, training hard, taking supplements, even working with coaches? The missing piece might be your nervous system. In this powerful episode, Justin reveals why your nervous system is the true CEO of your body and how understanding it can unlock the healing you've been searching for.    Your nervous system determines whether...

Episode Overview In this energizing episode of The Own It Show , Justin Roethlingshoefer challenges everything you’ve been told about goals, grit, and discipline. Drawing from his own experiences—whether crossing the marathon finish line or competing at the HYROX World Championships—Justin reveals why success doesn’t come from pressure, but from something deeper: devotion . Discover why chasing go...

Episode Overview In this powerful episode, Justin Roethlingshoefer explores the dangerous difference between obsession and obedience, sharing his personal journey from NHL performance coach to health crisis and the transformative realization that changed everything. Learn why obsessing over outcomes can destroy your health, while obsessive obedience to your calling can set you free. Key Timestamps...

In this powerful episode of The Own It Show, Justin Rothlinghofer sits down with New York Times bestselling author and financial disruptor Garrett Gunderson to explore the profound connection between mindset and wealth across all areas of life. Garrett shares his deeply personal journey from growing up in a scarcity-driven family where fear dominated financial decisions to experiencing a life-thre...

In this episode of The Own it Show, Justin Roethlingshoefer explores the concept of winning, challenging the conventional definitions that equate success with results. He emphasizes the importance of the journey, personal growth, and the process over mere outcomes. Through personal anecdotes and stories of others, he illustrates how true fulfillment comes from commitment to health and living diffe...

In this episode of The Own It Show, Justin Roethlingshoefer reflects on Memorial Day, emphasizing the importance of remembering those who sacrificed for our freedom. He discusses the significance of living differently and taking ownership of our lives, health, and purpose. Through personal anecdotes and historical references, he encourages listeners to honor their bodies and the sacrifices made fo...

Studies show that a chronically low HRV (Heart Rate Variability) can lead to chronic illness 10–15 years earlier than expected. In this episode of The Own It Show, Justin Roethlingshoefer breaks down why HRV is the single most powerful metric for understanding your health and how it can guide behavior change in 8 key lifestyle areas. Justin shares his own HRV tracking journey and shows you how sma...