Profitable Mindset

Book a free strategy session:  https://3cowmarketing.com/strategy 15 years ago we started drinking raw milk, and as soon as we started drinking it, I noticed that my kids' eczema (that they'd had for years) went away.   Then about a year later, our raw milk farmer just up and quit. He went out of business and his customers were left scrambling to find another raw milk source.   In talking with him...

Schedule your FREE strategy session here:  https://3cowmarketing.com/strategy When I started my business, I winged it at first… I didn't understand that I'm the one who decides how much money I make.   It really wasn't until year 2 or 3 when I started to create a plan. And guess what... when I started planning, I knew exactly what steps to take in order to reach my goals.   Now if you're still in...

Schedule your FREE strategy session here:  http://3cowmarketing.com/strategy   Confidence. Something we all want more of. Say you hire a new employee and they start showing up 10 mins late every day. So annoying and disrespectful and you shouldn't have to tell them to be on time! What do you say? How do you handle it? Are you willing to have the difficult conversation that's required or do you giv...

Schedule your FREE strategy session here:  http://3cowmarketing.com/strategy April came to me for coaching last week to get help with feeling hopeless because the local slaughterhouse canceled her processing appointments for her cows and hogs. She confirmed and reconfirmed with the butcher so I can understand why she was feeling terrible. As a result of this hopeless feeling, she had looping thoug...

Schedule a FREE strategy session at  http://3cowmarketing.com/strategy   It's common for my coaching clients to come to me and say, "I wish I had more personal time. I wish I could just find more space for myself."   Then, they usually follow up with, "... but I can't because I feel guilty or I don't deserve to spend time on myself when there is so much to do."   As women, we carry so much guilt a...

Watch the FULL coaching session here:  https://3cowmarketing.mykajabi.com/coachingcall   Does scheduling every minute of your day feel restrictive and suffocating?   It did for April too — until she went through a proven process with me (Charlotte) on a coaching call.   I knew this would be powerful to watch so I recorded the entire session for you to watch right now.   You'll see April's thoughts...

Farm Marketing Course Self-Study:   https://courses.3cowmarketing.com/farm-marketing-self Book a Free Strategy Session:   3cowmarketing.com/strategy   My son is a U.S. Marine.   Bootcamp is brutal and when he was first deployed, I struggled with why they train our soldiers in such a harsh way.   Later, I discovered the reason and was completely grateful he was prepared and ready for anything.   No...

Schedule a FREE 30 min Strategy Session here: 3cowmarketing.com/strategy Years ago, I was unfulfilled with life. Life was all work and no play. It was a constant cycle of waking up, working hard, and hitting the grindstone followed by wine at night. I'd wake up tired and unsatisfied with where I was and how the farm business was operating. The profits weren't happening as fast as I wanted and the...

A Solution to Feeling Unappreciated and Undervalued Trying to decide if 1-on-1 coaching with Charlotte is right for you? Click here to book a free strategy session:  http://3cowmarketing.com/strategy   It feels like farmers are overworked and underpaid more than any other industry because I hear it every week on coaching calls.   The long hours are hard. It's a thankless job with dirty hands and l...

FREE Course here: 3cowmarketing.com/marketingcourse  3cowmarketing.com/free-email I hear this a lot... "All my emails are going to spam." "Are my emails getting blocked for some reason?" "People don't check or open email anymore . . . please help!" Hey, I get your frustration, I do, but there are a few tricks I can teach you that will help you avoid the spam folder. Learning everything there is to...

FREE Mindset Coaching Webinar at  http://3cowmarketing.com/coaching . (There will be a replay if you can't make it live.)   Overwhelm. It's a powerful word with a lot of meaning behind it.   It's defined as  "bury or drown beneath a huge mass. Defeat completely. Give too much of a thing to (someone); inundate."   So it would make sense that you see yourself drowning under a huge mass of farm proje...

LINK:  3cowmarketing.com/coaching   I went through something during my high-school years that shaped my whole life. This series of events could have taken me down a bad path of negativity, failure, and sadness if I had let it. And frankly, I'm pretty sure my parents never recovered from the loss. Seeing the farm go into bankruptcy was devastating at the time, but today I use that experience to fue...

Work with Charlotte here: https://courses.3cowmarketing.com/free-coaching-webinar-17 Listen to Episode #26 here:  https://www.3cowmarketing.com/episode26/ FREE email course here:  https://www.3cowmarketing.com/free-email-course/   I've heard a lot of farmers recently say things like, "I hope all these customers that are buying from us right now remember us when this pandemic is over."   Part of me...

Get the free video checklist:  https://www.3cowmarketing.com/video   The best way to make more sales and build trust with your customers is to do video. Now I know what you're going to say…   You don't like yourself on video. You don't like the sound of your voice. You stall, stutter and say "ummmm" every other word.   I know how you feel. I've been there too. But in these uncertain times, video i...

Get the free Delivery Resource Checklist Here:   https://www.3cowmarketing.com/delivery/ My Top Sales Course:   https://courses.3cowmarketing.com/sms We are in trying times, right now aren't we? Corona is affecting all of us, all over the world (not just our farm or our town or our country… all of us). During this time of quarantine, getting your products into the hands of the people who need them...

Download the Self Care Guide here:  http://www.3cowmarketing.com/selfcare Work with me here:  https://www.3cowmarketing.com/workwithme/ Episode 17 here:  https://www.3cowmarketing.com/how-to-reduce-stress-and-anxiety-on-the-farm/ Episode 18 here:  https://www.3cowmarketing.com/18-how-to-stop-worrying/ As a woman in farming, we put ourselves on the bottom of the to-do list, don't we? Like at the ve...

Download your FREE Time Management Awareness PDF here:  http://www.3cowmarketing.com/time   Busy, busy, busy… We live in a world where everyone is busy running around from place to place, doing one thing after another. We help our neighbors, aging parents, young children and farm animals that need tending to, all to be left with an empty tank at the end of the day. We constantly tell ourselves tha...

Your Branding Bundle is Here >>  https://www.3cowmarketing.com/branding-bundle I'm so excited to be here continuing with the branding strategy I introduced you to in the last episode 22! You'll want to be sure to listen to that one as well  here . So many of you want the magic pill to building your profitable farm and branding is one way you can accomplish this. But I have to warn you, like everyt...

Get your FREE branding bundle here: https://www.3cowmarketing.com/branding   Most farmers think they don't need a "brand," or if they do, branding consists of a logo, website, tagline, mission statement - or maybe all your followers on social media. And I'm here to tell you that is your website, logo and fonts are NOT branding! Those things are only one piece to the pie. So if you want to know it...

Free course to get started: https://www.3cowmarketing.com/free-email-course/   Work with me:  https://www.3cowmarketing.com/workwithme/   We all want more confidence, right?   To feel better in our skin... To like who we are… To accomplish more in less time... To send sales and marketing emails to customers… To raise our prices and actually show a profit at the end of the year…   Most people think...

This can be a hard time of year for many farmers because it's coooooold outside for most of the country. Wouldn't it be nice if we could slow down, rest and enjoy indoor activities with the family? Instead, I'm getting emails saying  "Help! My freezer is full of meat chicken/beef/milk (fill in the blank). The markets are over and my sales have stopped!" This is the exact feast and famine cycle we...

Fill out your own 2020 business plan here: https://www.3cowmarketing.com/bizplan2020 Do you enjoy selling some of your products, but dread others?    Maybe you no longer look forward to going to the local farmers market only to make a few sales after dedicating 6+ hours of time on a Saturday and Sunday? But you keep doing it because you think you have to.   How about planning your marketing calend...

Get the complete self-care guide here: http://www.3cowmarketing.com/selfcare   If it snows, no one will come to the farm and we won't make money. Should we sell at the farmers market or invest in an on-site farm store? Should I take credit cards or cash only? How much do I charge?  If I increase my prices, will I lose all my customers?   Worry — It's something we all experience and oftentimes, dai...

When was the last time you had a few hours to yourself? Alone. Quiet. Without interruptions?   You're probably rolling your eyes and thinking… yeah, right… that world doesn't happen.   Stress. Burnout. Overwhelm. Ready to quit.   Ring a bell?   It gets to all of us. We're constantly running around and working ourselves to the bone.   It's not healthy and the overwhelm, burnout and constant state o...

Download your FREE Instagram Guide to a Profitable Farm at  https://www.3cowmarketing.com/instagram2019 NEXT follow along as I share the strategies there, too: https://www.instagram.com/charlottesmith3cow/   What's an Instagram category? Why do you need categories on Instagram? What makes your reach drop? What's an algorithm?   On today's podcast, I'm going to teach you how to choose categories so...