Love my Museum

Amy asks listeners to picture their museum one year from now on an ordinary Tuesday. She connects the internal systems work of the Summer Survival Guide series to the external strategy of the Love my Museum method. She explains why one depends on the other, and encourages listeners to take one small step this week towards that vision. Links from the Episode: Grab the free Summer Survival Guide Boo...

There's a real difference between a museum that's surviving and one that's truly thriving, and Amy is digging into exactly what separates them. In this episode, she walks through the three keys that move a museum from one to the other. She's also introducing a way to work together this month. Links from the Episode: Grab the free Summer Survival Guide Strategy On Sale: a 60-minute 1:1 strategy ses...

This month, Kehs Communications turns 26. In this reflective anniversary episode, Amy shares the story of why she started her business in 2000, what's changing for her right now and the one daring decision she's made about what comes next. She is also sharing the single lesson 26 years has driven home about what actually helps a museum thrive. Links from the Episode: The Museum Professional's Summ...

In the fourth episode of The Museum Professional's Summer Survival Guide series, Amy pulls the whole series together, recapping everything you have built this summer and showing you why it matters far beyond your summer vacation. Links from the Episode: Strategy on Sale “Getting Things Done” By: David Allen (Affiliate Link) More Free Resources for Museums: Getting Visitors Through Your Museum’s Do...

In the third episode of The Museum Professional's Summer Survival Guide series, Amy asks the community a bigger question. "All summer, we've been getting you ready to step away and enjoy a vacation. But what if your&nbsp...

In this episode, Amy continues the Museum Professional’s Summer Survival Guide by looking at your task list from a new angle: not just what you do, but whether you should be doing it at all. She walks you throu...

In this episode, Amy kicks off the fifth annual summer series by tackling the real reasons vacations feel impossible for museum professionals. When all the knowledge lives in your head, it feels impossible to step away. ...

In this episode, Amy officially introduces the fifth annual "Love my Museum Summer Series." She shares the origin story of the series and explains what's in store for each week in July and August. If this summer has...

In this episode, Amy shares what she is seeing in museums and why this summer feels different. Drawing on data from the American Alliance of Museums' 2025 National Snapshot Report, she makes the case for why museum ...

In this episode, Amy is joined by fellow communications strategist John Gibbons to talk about the hidden friction points that quietly shape the visitor experience and often determine whether someone becomes a repeat visitor or&nbs...

In this episode, Amy takes listeners "into the trenches" to share her step-by-step process for managing successful exhibit openings during busy seasons. She discusses the logistical "mayhem" of back-to-back launches and provides a prac...

In this episode, Amy is joined by Marketing Strategist Kira Pogge Brewka of  Kira Pogge Creations . They talk about Disney’s 5 Keys of Customer Service and how they can transform your visitors’ experience with your museum. Li...

Year three of the Love my Museum starts today! The podcast gets a makeover and Amy talks about strategic partnerships for your museum. Links from the Episode: Schedule a call with Amy. More Free Resources for Museums: Getting Visi...

In this special anniversary episode, Amy reflects on two years of the Love my Museum podcast. She shares what she’s learned from podcast analytics, highlights listener-favorite episodes, and offers a preview of what’s ahead in year three. Links from the Episode: ***Love my Museum Podcast Listener Survey*** Top 5 Most-Listened-To Episodes This Year: #5 — Episode 43: From Idea to Impact #4 — Episode...

In this episode, Amy takes the visitor journey one step further by zooming in on the touchpoints, the individual moments where visitors actually interact with your museum, online and onsite. From search results and “Plan Your Visit” pages to ticketing, front desk greetings, evening events, and follow-up emails, she shows how each touchpoint shapes the story visitors tell themselves about your muse...

In this episode, Amy invites listeners to see their museum through the eyes of its visitors, from the moment someone first hears about the museum to the moment they decide whether they’ll ever come back. She breaks down the difference between a visitor journey (the path people take before, during, and after a visit) and the visitor experience (how that path feels), and explains why museum teams ne...

In this episode, Amy is joined by her friend and longtime collaborator, Lindsay Williams , a visual brand designer and founder of Lindsay Williams Design . Together, they talk about what a brand really is, why strategy always comes before design, and how even the smallest museums can use their visual brand more intentionally (without a big budget). Links from the Episode: Lindsay Williams Design F...

In this episode, Amy takes listeners inside the Love my Museum Method, a practical, human-centered framework designed to help museums grow attendance, loyalty, and long-term support without relying on big budgets or large teams. Drawing on more than 30 years of experience working with museums, Amy explores the three keys of the method: Brand Messaging, Visitor Experience, and Media Relations. This...

In this episode, Amy talks with museum consultant Rebecca Shulman of Museum Questions Consulting about two simple but powerful tools that can strengthen internal communication at museums: The Gathering and The Pause . Together, they explore how creating intentional space for collaboration before a project begins—and reflection after it ends—can lead to better work, more engaged teams, and healthie...

In this episode, Amy helps turn your 2026 priorities into a realistic 90-day plan. Using the Love my Museum Method, she explains why focusing on one priority per month—brand messaging, visitor experience, and media relations—creates momentum without overwhelm. Designed for small teams and busy schedules, this episode offers a practical framework your museum can use to start the year with focus. Li...

In this milestone 50th episode, Amy wraps up 2025 by sharing three essential priorities for museums heading into 2026. Drawing on her three decades of communications experience, she shares the three parts of her Love my Museum Method : brand messaging, visitor experience, and media relations. Amy explains why clear and consistent messaging builds trust, how a thoughtful visitor experience inspires...

In this episode, Amy talks with Hannah Gaston from the Small Museum Association to explore why conferences are so important for small museums and how they provide connection, inspiration, and community. The Small Museum Association is an all-volunteer organization that supports small museums across the mid-Atlantic and beyond. They hold an annual conference every February. Hannah serves as the con...

In this episode, Amy talks about the 2026 edition of the Planning Calendar for Museums, her most popular free resource for museum professionals. She shares how planning transforms both team collaboration and visitor experiences.  Links from the Episode: Planning Calendar for Museums More Free Resources for Museums: Getting Visitors Through Your Museum's Doors Ebook Museum Metrics Template Abo...

In this episode, Amy talks to Kathryn Jones , also known as Your Digital Docent. Kathryn is on a mission to read every single exhibit label in every Smithsonian museum in Washington, D.C. Her thoughtful project explores how slowing down changes the way we experience museums. Featured in The Washington Post and on NBC News, Kathryn documents her progress, reflections, and discoveries as she invites...

On this special Halloween episode, Amy looks at how Hollywood portrays museums in movies. From the Sanderson Witch Museum in Hocus Pocus to exhibits that come to life in Night at the Museum , she shares lighthearted takeaways for museum professionals about storytelling, engagement, and using pop culture to inspire programming and marketing. Grab your popcorn and your pumpkin spice latte and enjoy...