Visibility Era

Okay...talk about a WILD STORY all stemming from an innovative, newsworthy, timely idea. Tune in to this episode to learn how Soul Camp Creative had press knocking on their door all for an adult sleep-away summer camp—a revolutionary idea of the time! save $700 off the PR Mastermind and Course Community when you join by Aug. 22 - https://www.visibilityonpurpose.com/pitchparty Michelle Garside is t...

Here's the 411 on Pitch Party. GET FEATURED ON TOP MAGAZINES, TV NETWORKS AND PODCASTS without hiring a publicist or agency...or being famous. **We have a special sale going on until August 22nd on our PR Mastermind Course & Community, Pitch Party. Save $700 and gain 1 year access to our mastermind community and PR course. https://www.visibilityonpurpose.com/pitchparty We started our comp...

Support the show NEXT STEPS: Want a Personalized PR Plan? (includes: a custom PR pitch , 6 part "how to research media contacts" module, curated list of 5–10 ideal media outlets , “Where to Go from Here” roadmap (pitch cadence, next steps, etc.) AND a personalized voice note . Click here: https://www.visibilityonpurpose.com/product-page/personalized-pr-plan DIY PR COURSE!!  https://www.v...

Pitch Party Course & Community are almost READY for you! If you've been drooling of the ways to get your brand more recognition and "known", it's time to get your brand the credibility it deserve with Pitch Party. Our step by step PR formula will have you completely changing the way you operate on a daily and weekly basis. If Forbes, NBC, Insider and top podcasts have been...

After quitting her corporate job at Meredith (one of the biggest publishing houses in the world), Karla moved back from NYC to Des Moines, Iowa, took a chance on herself and went into freelance writing full-time. Since then, she's become wildly successful, placing her stories in giants like Better Homes and Gardens, Allrecipes,  Food & Wine, EatingWell, TIME, Travel + Leisure, Shape, etc....

When you've worked with some of the most iconic brands (Nabisco, Godiva, Cadbury and more), you learn a few things—especially about branding and building a personal brand for entrepreneurs. Here's what we talked about with Rich Keller— - The Importance of One-Word Personal Branding (and why big companies like Godiva & Nabisco hired him for it) - How to Apply the One-Word Concept to B...

Going full blown startup with this interview today. If you've ever been curious about Product-Market Fit for B2B Saas Companies, clear your schedule because this one is for you. Beyond Product-Market Fit, Rob also has experience with both venture capital funding and bootstrapping businesses—so we of course asked him the pros and cons of both! In this episode we talked about, Rob's Harvar...

Want to know what 3 publicists can talk about alll day long? You guessed it! PR and Media Relations—In this interview today, we interview PR Experts Amanda Foley and Sara Doane on all things PR and how to run successful PR Campaigns. If you're a small business owner, entrepreneur, startup founder or personal brand—this is a great conversation to tune into to understand how to get your company...

Did you know that you don't need to have 1 Million followers online in order to be a successful content creator?  In this episode, we chat with Elli Scarborough. She is a 24-year-old entrepreneur, the founder of a wildly successful creative agency, Get Creatives, and THE LinkedIn queen...to us anyway, that's how we found her :) Elli absolutely blew our minds when it came to UGC & the...

If you've been wanting to create a top podcast, here's some great steps from Daniel John Hanneman. We talked about.. How to start a show & not lose listeners in the first 5 minutes How to become a better interviewer Why building a podcast off a topic you love is a non-negotioble Tips & Tricks to get your Podcast ranking higher Daniel John Hanneman is the founder of Your Sacred Pu...

Want to get ranked higher on Google? Or any search engine for that matter? Here's where to start—today we interviewed Mariah of Mariah's Magazine, She is an SEO Consultant and Expert who breaks down SEO into bite sized pieces that won't make your mind spin! We talked about....  What is SEO (Search Engine Optimization)  2 of the best Google tools that are FREE What are the foundation...

Les Alfred started the Balanced Black Girl Podcast in 2018 and has achieved some INCREDIBLE feats! In this episode with Les we talked about...  How Les built her podcast, Balanced Black Girl, that has over 10 million downloads  The important lesson Les learned in building a platform that supports other creators (sometimes before herself)  How she secured Dear Media as her Production Company  The d...

Sign up for Qwoted for free: https://app.qwoted.com/users/sign_up?signup_code=VISIBILITY If you're not on Qwoted you should be! We are genuinely obsessed with this platform. It's a networking site connecting media professionals with publicist & brands. Think of it as the LinkedIn of the media worlds. Today, we sit down with the Customer Success Manager, Shelby Bridges and Media Succe...

In this episode we are joined by the Co-Founders of Oak Theory, Hannah Ryu and Veronica Shelton. Oak Theory is a women-of-color owned design studio specializing in UX/UI, web and application design. Their resumés have names on them like Disney, HBO, Salesforce, Estée Lauder, Oprah, Unilever, Sephora, Subaru, and MAC cosmetics, where Oak Theory now works with startups and industry giants like Googl...

Media features are an AMAZING way to develop a personal brand. They create credibility & trust, allow new audience members to find you, and can even get you verified on IG (press is one of the questions in the verification intake form). SO I’m spilling the tea on why press is important for personal brands, and how to actually start your press journey TODAY, with PR experts Lydia Bagarozza and...

Thinking about running Facebook Ads any time soon? Here's a great starting place. We know it can feel super overwhelming when thinking about ads, budget, ad creative and ROI (return on investment), so this episode is for YOU! Here's some of what we chatted about: The Best Creative & Copy for high-Performing Ads AI and the role in advertising—we couldn't agree more! Who is ready...

Bridget recently went to a couple's retreat and had some major takeaways from being with these other business owners. Most of them were in the real estate space, so it was a completely different perspective, which we highly recommend getting yourself into circles that aren't just in your respective industry. Branch out! Last chance to buy your ticket for Raise The Bar in NJ! https://www....

It's a behind the scenes one today folks. We both left our jobs a few years ago and we wanted to share the honest, real and raw behind the scenes journey to get there. Bridget was working at Yelp in 2015 and let's just say after a huge aha moment, she knew it was time to leave—can you guess what happened? Lydia was working in the PR space, but not feeling compensated properly for all the...

...and she's only 28!Natalie Barbu is a podcaster, tech startup founder (Rella) and a content creator with a 300k subscriber youtube channel. Rella is a project management platform for creators, managers, and their teams to automate and streamline their business. We absolutely loved this conversation with Natalie today. Talk about ~real talk~, that was exactly it. Here's some of what we...

In this episode we talked about... Why 2 Ernst Young Consultants started a podcast on Mental Fortitude What is the Mental Fortitude Framework (& how they use it for their talks) How they built a community with over 150 "Elevators" Why They Decided to Create a Podcast (Now over 300 Episodes!) How they got listeners to turn into clients and come to in-person events Sam Panitch and Park...

Thinking of starting a podcast in 2024? Listen to this BEFORE you launch. With a background in the entertainment + celebrity styling industries, Erica Muller’s knowledge of story-telling, entertainment and brand building run deep. She has cultivated a loyal podcast audience for her show, Here For It, and created a safe space for listeners by providing access to industries, careers and information...

PITCH PARTY In this weeks episode, we chat with Sabrina Greer. She is a best-selling author, international publisher, motivational speaker, and business coach to creative entrepreneurs. She is also the CEO and visionary behind fEMPOWER Publications Inc. - a publishing house for female thought leaders.  As a survivor of the beauty industry and a fashion model in recovery , Sabrina is passionate abo...

Did you know that marketing for small businesses is very different from marketing for big companies and corporations? In this episode, we chatted with the Co-Founder of Attention Trading, Max Lowy, about ins and outs of marketing for small businesses. Attention Trading is a full service digital marketing agency that creates custom solutions to reflect brand’s unique personality. They transform ord...

Spring Pitch Party PR and Media Training Program Sale Blair Sharp is such a wealth of knowledge in the writing space. In this episode, we chatted about... How to secure your own bylines as a freelance writer How to write personal essays on big publications (Business Insider, HuffPost, etc) The importance of personal touches when pitching (hint, hint—read their articles and let them know!) AI and t...

Jayda Martin is a wellspring of knowledge about digital marketing trends and social media. She recently grew her own Instagram account from 200 --> 25k followers in 2 months using a strategic marketing plan. In this episode, you'll learn more about.. - 2024 Social Media Trends and Jayda's predictions - Using KPS (key performance indicators) and numbers to scale your social following -...