Untitled Coaching Podcast

What happens when you stop treating branding like a logo… and start seeing it as a reflection of identity, purpose, and people? In this conversation, we sit down with Boris Kezic of Metcon Creative to unpack the heart behind building a brand that actually means something. What starts as a discussion about renaming a gym quickly turns into something much deeper—exploring how clarity, values, and li...

Community doesn’t just happen—it’s built on purpose. In this episode of the Untitled Coaching Podcast , Justin Estes and Alicia Lewis dive into what actually makes a gym community thrive—and why most places get it wrong. Drawing from years of experience at what is now Dallas Training Collective , they unpack the difference between a group of people working out in the same room and a true, relation...

What if feeling constantly tired, stressed, or “off” isn’t just part of life—but a gap in knowledge about what’s happening in your body? In this episode of the Untitled Coaching Podcast , Justin Estes is joined by coach and nurse practitioner Alicia Lewis for a conversation that blends practical health insight with everyday coaching wisdom. Together, they explore why understanding your body—throug...

Success in the gym doesn’t start with motivation—it starts with ownership. In this episode of the Untitled Coaching Podcast , Justin is joined by Chad Kackert , a former professional football running back and current CrossFit Level 3 trainer, for a conversation about responsibility, discipline, and what real coaching is meant to produce. Together, they unpack a hard truth: most people don’t strugg...

Motherhood changes everything—but your strength, confidence, and health don’t have to disappear in the process. In this episode of the Untitled Coaching Podcast , host Justin Estes sits down with Alicia Lewis to introduce The Motherhood Movement , a coach-led strength training and coaching program designed specifically for women in every stage of motherhood—from preconception to pregnancy to years...

Reading isn’t just a hobby—it’s a discipline that shapes how you think, lead, and show up every day. In this episode of the Untitled Coaching Podcast , host Justin Estes shares what he’s been reading, why reading matters to him, and how books have become a non-negotiable part of his routine for stress management, growth, and clarity. From rebuilding a nighttime routine after becoming a husband and...

Branding isn’t just a logo or a name—it’s the clearest signal of what you actually sell. In this episode of the Untitled Coaching Podcast , host Justin Estes breaks down why branding matters, how it shapes expectations, and why his gym is undergoing a major name and brand change—from 3Q Fitness / CrossFit Garland to Dallas Training Collective after nearly two decades in business. Justin explains t...

In this episode of the Untitled Coaching Podcast , Justin Estes reflects on the deeper “why” behind coaching, training, and long-term health by sharing a personal story about his grandmother, Sugar Estes. At the end of the year, as the gym pauses to reflect, Justin points to Sugar as a living example of what consistent, intentional choices can produce over time. After an unexpected emergency surge...

Most gyms don’t fail because of bad workouts—they fail because they misunderstand what they’re actually selling. In this episode of the Untitled Coaching Podcas t , host Justin Estes takes an honest look at why gyms go out of business and why he believes the future belongs to coaching programs, not facilities. After watching several well-known gyms in his area shut their doors, Justin breaks down...

In this episode of the Untitled Coaching Podcast , host Justin Estes tackles one of the biggest questions in fitness today: Can AI replace your coach? From HRV tracking and personalized algorithms to AI-generated training programs, we explore what artificial intelligence does well —and where it ultimately falls short . Drawing on nearly two decades of experience in the gym, Justin makes a powerful...

In this heartfelt episode of The Untitled Coaching Podcast , host Justin Estes sits down with Amanda , a dedicated 3Q member who shares her four-year journey of transformation—physically, mentally, and spiritually. What began in 2021 with a simple goal to “look like a Dorito chip” evolved into a holistic pursuit of wellness and resilience. Amanda opens up about how the pressures of work, family, a...

In this raw and reflective conversation, Justin and Alicia unpack the powerful lessons that come from looking back —at old crossroads, missed chances, and the myths we tell ourselves about who we “should” have been. From high school football to Olympic dreams, from chasing abs to chasing purpose, they take an honest look at identity, faith, and what it means to age well —physically, emotionally, a...

In this episode of The Untitled Coaching Podcast , Justin Estes speaks directly to young coaches stepping into leadership roles. Drawing from his own journey—from athlete to gym owner—Justin shares the essential lessons he wishes he had learned earlier about showing up well as a coach and teammate. He unpacks five key principles: Be self-aware. How you talk about yourself, your athletes, and your...

Being a gym owner isn’t easy—and sometimes it just plain sucks. In this episode of the Untitled Coaching Podcast , Justin Estes opens up about the frustrations and gaps he’s seen in the fitness industry and why systems are the secret weapon for consistency, retention, and growth. Justin breaks down why the real product isn’t your lobby, your coffee bar, or your recovery tools—it’s the coaching and...

In this episode of the Untitled Coaching Podcast , Justin sits down with Candice Wagner—Marine veteran, CrossFit Games athlete, and owner of CrossFit Iron Horse in Fort Worth, Texas. Candice shares her powerful journey from battling an eating disorder in the Marine Corps to finding healing and purpose through CrossFit. She opens up about the lessons she’s learned as an athlete, coach, and gym owne...

In this episode, Justin Estes discusses victim mentality through a recent experience with a potential client who declined to join the gym. The individual expressed exhaustion and frustration, framing exercise as an unnecessary burden. Justin contrasts this mindset with the true purpose of training: preparing for life’s inevitable hardships. He shares a story about his son playing checkers with his...

Feeling burnt out? You’re not alone. In this episode, Justin takes a stand against excuses and reminds us that progress always beats perfection. From battling summer fatigue to shifting goals when life changes, he challenges you to stop quitting on yourself and start leaning into resilience, grace, and consistency. Whether it’s one workout, one better night’s sleep, or one simple choice, each step...

In this episode of The Untitled Coaching Podcast , Justin Estes sits down with Dr. James Hogan—evidence-based chiropractor, former CrossFit coach, and long-time friend—to talk about one of the most overlooked skills in coaching: helping athletes navigate pain. We dive into: Why coaches shouldn’t try to “diagnose” but can still make a huge impact Practical ways to keep athletes moving when they’re...

Wish your workout felt more like a spa day? You’re not alone. In this raw and relatable episode, Justin Estes shares his personal journey from dodging the weight room to embracing discomfort as the fuel for transformation. Whether you're new to training or secretly wish burpees were banned, this one's for you. Justin unpacks: Why avoiding the hard stuff keeps you stuck How mental and emoti...

Ever said, “I have to train today” and immediately felt the weight of dread hit you? In this episode, Justin Estes breaks down how something as simple as your journal can shift that mindset and help you get unstuck. He walks through a practical, 6-minute reflection exercise you can do when training feels like a chore—moving from guilt and overwhelm to motivation and clarity. You’ll learn how to: S...

In this episode of the The Long Way Home coaching podcast, we flip the script—Brittany interviews Justin, diving deep into his journey from struggling college athlete to owning and leading 3Q Fitness. Together, we reflect on how a grandmother’s gift, a brutally honest mentor named Robert, and a season of personal transformation laid the foundation for everything 3Q is today. We talk about the unex...

What does it really mean to move better? In this episode, we dive deep into the importance of mobility and why it's crucial for our everyday lives and workouts. Whether it’s stretching, running, or just staying active, we share insights on how to improve your range of motion and avoid common injuries. Nick and I break down simple mobility exercises that you can do at home or in between your da...

What does it really take to achieve your goals? In this episode, we’re getting real about goal setting—why it works, why it sometimes doesn’t, and how we can make it truly meaningful. We’re not here to just check boxes or hit deadlines. We’re talking about building habits that actually last and defining the kind of person we want to become. Whether you're a coach guiding others or someone on y...

What if supplements aren’t the answer we think they are? In this episode of the Untitled Coaching Podcast , we dive into one of the most common questions we hear as coaches: what supplements should I be taking? And if we’re being honest, most of us probably don’t need to take any at all. But since supplements are a hot topic—and many of us still take them—we explore which ones are actually useful,...

We are diving into the real struggles of being a parent, balancing work, family responsibilities, and the desire to take care of yourself through fitness. Join Justin and Alicia as they share personal stories, practical advice, and role-play conversations about overcoming the guilt of taking time for yourself. If you’ve ever felt like you’re stealing time away from your family to workout or you ju...