The Shadow Business Podcast

Send us Fan Mail One of my clients decided she wanted to turn her profession into becoming a coach in her profession. Currently she is in the soft launch of her coaching business and she’s now helping  a few  people run their business with profits.  But she stumbled upon so many limiting beliefs, that it took her 7 years to do this. What was keeping her from coaching? the belief that being a coach...

Send us Fan Mail Criticisms can really ruin your day and if you’re very much into self-criticism, you will get the confirmation that you’re doing it all wrong.  Sometimes that feeling can really stay and for me to say that you are not your thoughts is easy to say, but it is really true. Sometimes I can just feel bad and I’m thinking: why am I feeling bad? And then it’s because of that.  So one of...

Send us Fan Mail You did not become an artist to make money in the first place. And even if you're not an artist, maybe there's some juicy tips for you to diversify your income streams. So, art & money, has literally been an eternal struggle (think of Rembrandt, Van Gogh) - but you do need money to survive and be able to create more art for people who enjoy your output. Try to think...

Send us Fan Mail Throughout the years I’ve actively added people that I know to my network, right up until the point I hit about 2300 followers and connections.  In the spring of this year (2022), I noticed a change in the conversation on LinkedIn, it wasn’t anymore like: "yay I got a new job", or "look at that big client I landed", but it was more and more about professional d...

Send us Fan Mail You can’t run an online business without having some systems in place, but also if you’re not running your business online, there’s so much you can do to stop doing repetitive tasks which could be easily taken over by your computer or phone. You know those emails when you're trying to set up a meeting with someone? "I can do Sept 17th and 18th after 4PM" "Can y...

Send us Fan Mail Wonder why people don’t buy from you? For the past few months I realised, there is no quick win in sales. If you are ready to invest time and effort in this, it will pay off. The thing is, it’s sometimes very hard to understand why somebody isn’t buying from you. I mean, you are having a great offer right? You have heaps of experience and honestly you know that your possible clien...

Send us Fan Mail Even though the Spice Girls may seem like fun and games, it was a big business. Online Business Coach (and Spice Girls fan) Sarah Berckenkamp dives into the success of this girl band and what you can learn from them from a business perspective. Dive into the world of Girl Power, Mental Health and Being a Boss Babe from an early age. Zig-a-zig-aaah and let me know what you think....

Send us Fan Mail There's 2 different types of freelancers/ small business owners*: ​ 1. The ones who trust clients will come to them based on reviews from others. ​ 2. The ones who put in the work to build a filled pipeline with clients who can't wait to work with them - depending on their time and money. ​ *I'm making it black and white to make my point, I know there's more nu...

Send us Fan Mail If you're not born into an entrepreneurial family, if you don't have many friends who own a business and if you're believing everything they tell you at school, then starting & running a business can be quite hard. Believe me I know ;-). So especially for those who are feeling a bit of a mismatch between what their business could be and what it is now, I created...

Send us Fan Mail Trust me, I've been there, my clients have been there: sometimes you're experiencing some dry months in your business.  And that's totally fine, as long as you know what to do to get back up again.  This week I want to give you an entire podcast episode that you can come back to every now and then if things are a bit rough.  ​  An episode about sales ! ​ Because in...

Send us Fan Mail How to ask for the right price as a freelancer? Or more specifically: a freelance musician. For this week's episode I am interviewing the founder of the Dutch Platform for Freelance Musicians, Dorine Schoon . She has worked for over 4 years now on a cause that is dear to her heart; fair pay. For the past few months we worked together and she has created a new offer specifical...

Send us Fan Mail In this podcast we’re talking about different ideas of feminism, how to apply this into your business and your career and I am introducing a new term fun-feminism.  Why am I hosting this podcast? Because I know there’s many definitions of feminism and I believe it’s an ever evolving conversation. I wanted to give my point of view in 2022.  Do I call myself a feminist? YES! Do I ha...

Send us Fan Mail My coachees are opening up! This summer I was thinking how much they've changed and I asked my coachees if they wanted to join my podcast and they did! Paulien Kluver shares: How to choose a creative profession How to take that leap to start your business & taking that next step How to run your creative business How you can always do a second pivot in your business How sh...

Send us Fan Mail Why would you launch your offer? You can always run your programs evergreen, but launching will help you create more urgency and you’re actually helping your clients make a decision very soon.  Some people say launches are draining, yes they are when you don’t have a plan.   Follow my steps blindly and pop the champagne to cheers on your next launch! 🎁 Free Hypnosis — Unblock You...

Send us Fan Mail Now that covid is a bit easier, I get to see so many people live again and I always try to listen to the question they’re asking (or the comments they’re making on my pivot). And most of the time the response is like: I didn’t know it was like this for you, or I didn’t know you officially started coaching since March.  So I thought, you know what, I am going to create an episode a...

Send us Fan Mail Your most important asset in your business isn’t your mindset, isn’t the money on your bank account, but is your OFFER.  There I said it, and I am always so surprised to not see any business coach mention this, but I do. Because your mindset can be great, your marketing can be great, your branding can be great, but if your offer isn’t, word won’t go around and you will have a very...

Send us Fan Mail Imagine you're lying on a lovely beach on a towel and having that warm blanket of the sun and of course you’ve used loads of sunscreen to protect your skin and you are truly relaxed and enjoying your time off... ​ ...One of the things that you might do is think about what it would be like to feel relaxed like this all the time and you actually want to bring this imagination t...

Send us Fan Mail If you are thinking of pivoting (a part of) your career or business, this episode might be a true inspiration for you. Because no matter what job or business you have right now, you can always make it better for yourself (and your family). In my conversation with Melissa Lin, we're talking about how she was brought up, what the expectations of her parents were and how she wor...

Send us Fan Mail Making content can be very time-consuming, but we can all agree you need it to attract new clients. Are you getting up each morning, trying to find some time to scramble up a post, an email, a reel and not really sure what to post every day? That’s no wonder, not everyday should be full of inspiration (hello day where I can do my admin) and you can really help yourself by starting...

Send us Fan Mail Today I’m talking with Amy Vandeputte, or Fast Forward Amy, 29 years old, lives in Belgium in a mansion with a swimming pool. She loves to work-out a lot and she turned from a fitness coach to an online business coach & owner of an online community called Alfa Women.  She made one million euro during the launch of one of her programs at the age of 27 and she has over 60.000 fo...

Send us Fan Mail Do you recognize this? Your life flies by, you’re always out of money, it feels like your life is being lived by others, you’re always starting over, you have no control in your situation, because of others, you are not enjoying each and every day, you are almost burned out. For the past 2 years, I’ve worked on radical responsibility, because I didn’t want this anymore. And I am s...

Send us Fan Mail This is the first episode on money mindset, and whilst I really like this topic, I can't believe this is the first. Today I am sharing 3 steps to work on your money mindset. When I applied to my first course on money mindset I remember so many people telling me that working on my money mindset is bad, "I don't care about money and you shouldn't either". I...

Send us Fan Mail Let's talk about visualising the life and business of your dreams, because I strongly believe that will make you reach your goals even faster. There's two ways we can do that: 1. Channeling your inner CEO & what micro-upgrades you can do to get closer to that picture. 2. And understand what is stopping you now to become that CEO? In my latest podcast episode I am sha...

Send us Fan Mail You are fully booked, want to delegate some work and you need outside experience. I've been an interim team manager before and it's such a different approach to be hiring your first team member in your own business. You probably recognise this, if you've worked for an employer. In my latest podcast episode I am sharing the ten steps to hiring a new team member, from...

Send us Fan Mail I wish someone had told me this before, sales objections is a very normal part of the sales process. What are sales objections? People telling they don't have money for your product or service, no time , they don't see why it's for them etcetera. Once I heard no from someone I always thought; you know what, I am preparing for our break-up letter and I'll never...