Pete Primeau
The Pete Primeau Show
With a career spanning 40+ years in both retail and wholesale furniture and mattress industries, Pete Primeau shares his insights on sales & marketing. Regularly joined by guests from a variety of industries, this show is not just for those in the mattress and furniture business - but for any business owner or sales professional.
Author
Pete Primeau
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
BedTech Vegas Market Wrap-Up and BEYOND! - Darren Sparks and Justin Trumbo: Episode 159 19.02.2024 56:42
In this episode, Pete is joined by Darren Sparks, President of BedTech, and Justin Trumbo, Owner of BedTech Midwest, as they provide exclusive insights and analysis from the recent Vegas Market event. Tune in as they discuss emerging trends, innovative technologies, and the future of the bedding industry. From cutting-edge sleep solutions to future-forward strategies, this episode offers an in-dep...
Didn't Go to Vegas? Here Are The Highlights & Insights! - Chris Taheny: Episode 158 12.02.2024 1:00:28
In this episode, we are joined by Chris Taheny, the Senior Vice President of Sales for DreamFit and a seasoned veteran in the mattress industry with over a decade of experience. Chris provides exclusive insights into the recent Las Vegas Market #LVMKT, offering a comprehensive overview of the latest trends and innovations that defined the event. Whether you missed the Vegas experience or are eager...
The Boy From the Cave: Mark Bannon's Unforgettable Tale of Resilience and Hope: Episode 157 05.02.2024 1:01:50
In this special episode, we are joined by the insightful Mark Bannon, whose journey from the furniture industry to the world of storytelling is both compelling and inspiring. Mark shares his passion for high-end furniture and its deep connection to Bosnia, along with his newfound role as the Vice President of Sales for Mobello Furniture. We also explore Mark's poignant memoir, "The Boy From the Ca...
Bedding Industries of America Vegas Market Preview & More - Phil Carlitz, Jared Carlitz and Steve Karns: Episode 156 25.01.2024 1:03:41
In this episode, Pete is joined by three distinguished guests from Bedding Industries of America to discuss this year’s Vegas Market preview. This is one of West Coast’s premier sourcing destinations to discover resources like gift, furniture, home decor, and much more. Phil Carlitz is the Chief Operating Officer. He is responsible for implementing company strategies into daily operations, leadi...
Personal Comfort/Instant Comfort Vegas Preview - Mark Klingenberg: Episode 155 22.01.2024 1:00:07
Mark Klingenberg brings a wealth of experience to the table as the National Sales Manager for Personal Comfort/Instant Comfort. With a remarkable career spanning both wholesale and retail, Mark is a seasoned industry veteran in the world of smart beds. Tune in to this episode as Pete delves into Mark’s fascinating journey and insights into the ever-evolving landscape of smart bed sales. 👤Conne...
Vegas Market Must Haves - The Power of Split Head Smart Beds: Episode 154 15.01.2024 1:01:28
We're gearing up for the Vegas market preview, and Pete Primeau is here to guide us through the exciting opportunities and products to look out for. Joined by producer Chris Stone, this episode is packed with valuable information and passionate discussions about split head smart beds, MAP pricing, and the latest offerings from industry leaders. From the importance of networking and learning at the...
How To Win In 2024! - Sean Hathaway: Episode 153 08.01.2024 55:07
In this episode, Pete is joined by Sean Hathaway, a true industry veteran with over two decades of experience in the furniture and mattress business. Sean is not only the owner and president of Mattress World Northwest but also a passionate advocate for community support. Tune in for an inspiring conversation that not only sheds light on the world of mattresses but also underscores the importan...
The First-Time Manager Sales - Mike Weinberg: Episode 152 02.01.2024 58:47
In this episode, Pete brings on guest Mike Weinberg, a renowned expert in sales management and new business development. With a passion for helping sellers and sales teams succeed in winning new sales, Mike has established himself as one of the most trusted and sought-after sales experts in the field. Known for his candid, humorous, and tell-it-like-it-is approach, Mike is often referred to as a...
Building a Company That Wins Today - Lee Salz: Episode 151 26.12.2023 54:22
In this episode, Pete is joined by a true sales visionary and management strategist, Lee B. Salz. As the Founder and CEO of Sales Architects, Lee has dedicated his career to helping executives tackle the pressing challenges that keep them up at night. With a wealth of experience spanning various industries and company sizes, Lee has become a go-to expert in creating marketplace disruption and driv...
ASK PETE!: Episode 150 18.12.2023 1:00:33
Welcome back to "ASK PETE!", the essential podcast for those in the mattress industry. In this episode, Pete Primeau, with his vast 40+ years of experience, addresses a diverse set of queries from store owners and industry reps. From insights on his upcoming book to strategies for handling showroom dilemmas, Pete shares his wisdom to guide you through the intricacies of mattress sales. We’ll cov...
Owning Your Own Business - Bill Russell: Episode 149 11.12.2023 1:01:17
In this episode, Pete explores the entrepreneurial landscape with the esteemed guest, Bill Russell, a serial entrepreneur known for pioneering the first Crossfit Fitness Center in Cleveland, Ohio. Tune in as Pete delves into Bill's journey, unraveling his experiences, challenges, and successes in founding and expanding multiple prosperous ventures. Discover the invaluable insights, strategies, and...
How To Bootstrap a Mattress Store - Tyler Rich: Episode 148 04.12.2023 1:00:46
Mattress Central is a leading retailer of premium mattresses, bedding accessories, and adjustable bases, serving customers in Fairmont, WV, and surrounding areas. They offer a wide range of mattresses from top brands including Nectar, Dreamcloud, Ghostbed, Puffy, Sealy, Tempur-Pedic, Stearns & Foster, Beautyrest Black, and Posh+Lavish. We also carry the Harvest Green Organic & Vegan Mattre...
Winning The Battle at Retail - Stew Segura: Episode 147 27.11.2023 53:50
In this episode, Pete speaks with Stew Segura, co-owner behind The Mattress Doctor of Lafayette. Hailing from Lafayette, Louisiana, Stew and his brother Mike share a common goal: helping people sleep better without breaking the bank. Stew and Mike's passion for improving sleep quality shines through as in their journey in the mattress industry. They firmly believe that quality sleep shouldn't co...
Taking Action and Making Changes to Thrive in Challenging Times: Ask Pete! Episode 146 20.11.2023 1:09:45
Pete is joined by his producer Chris Stone as Pete answers questions from you! Together they dive into a variety of topics and answer questions from our listeners. From discussing the success of split head mattresses and adjustable beds to the importance of advertising and networking in business, Pete and Chris offer their expert insights and advice. They also touch on the challenges of measuring...
Bedding News Now Update! - Alex Milstein: Episode 145 13.11.2023 55:16
In this episode, Pete engages in an insightful conversation with the accomplished Alex Milstein. As a dedicated contributor and social media coordinator for Home News Now and Casual News Now, Alex brings a wealth of industry insight to the conversation. His extensive background includes a senior editor role at both Casual Living and Designers Today, making him an authority on the latest trends and...
Nothing Stops Me - Patrick Tinney: Episode 144 06.11.2023 1:03:58
In this compelling episode, Pete engages in an enlightening conversation with Patrick Tinney, the founder and Managing Partner of Centroid Training and Marketing. Patrick, a distinguished author with works including "Unlocking Yes: Sales Negotiation Lessons & Strategy," "Perpetual Hunger: Sales Prospecting Lessons & Strategy," and "The Bonus Round: Corporate Lessons & Strategy," draws...
Customer Empathy - Chris Hood: Episode 143 30.10.2023 59:49
In this episode, Pete engages in a captivating conversation with Chris Hood, a renowned keynote speaker and digital strategy thought leader with over three decades of experience in online development. As the author of 'Customer Transformation,' Chris unveils a transformative seven-stage strategy that paves the way for customer alignment and enhanced business value. With a remarkable career that ha...
Unlocking The Potential Of Your Comfort! Ask Pete Episode 142 23.10.2023 1:02:31
Key Takeaways from today’s Ask Pete Show: 💡 The Power of Free Sales Education: Discover how the abundance of free sales education resources, such as content from Patrick Tinney, Mark Hunter, and Victor Antonio, can help you enhance your selling skills and achieve outstanding results in your industry. 💡 Tap into the Group Collective: Learn about the extraordinary power of the Mattress Industry...
Selling in Today’s Digital Landscape - Nate Morse: Episode 141 16.10.2023 48:50
In this episode, Pete engages in an insightful conversation with Nate Morse, a seasoned LinkedIn strategy consultant and the founder of APEX Conversion. With over seven years of experience in helping Coaches, Consultants, and Agencies consistently acquire high-quality clients on LinkedIn, Nate brings a wealth of expertise to the forefront. He holds a certification in content marketing and boasts d...
Hired in Sales, Now What? - Bryan Charleau: Episode 140 09.10.2023 59:57
In this episode, Pete engages in an insightful conversation with Bryan Charleau, a seasoned sales professional and author of the book "Pitching Sales! A Complete Guide to Becoming a Sales Professional." Bryan's unique approach to sales mentorship, as opposed to traditional sales techniques, has resonated with both newcomers and those looking to elevate their sales careers. During the discussion,...
Caring Is The Salesperson’s Cheat Code: Ask Pete! Episode 139 02.10.2023 57:57
Sales is not just about tactics and strategies; it is about caring. Today Pete emphasizes the need for salespeople to check their hearts and ensure that their intentions are in the right place. If a salesperson's heart is not in the right place, Pete gives some practical ways to get it there. The reason behind the success of the leaders of this industry is not just their knowledge and expertise,...
Right Now Leadership - Kyle Gillette: Episode 138 25.09.2023 59:36
In this episode, Pete engages in an insightful conversation with Kyle Gillette, a seasoned entrepreneur and leadership expert. Kyle's mission is to assist business owners feeling overwhelmed and stuck, guiding them towards courage, confidence, and freedom. With a background that includes managing four businesses and a non-profit, Kyle brings a wealth of experience to the table. He is also the crea...
Fix This First! - Robert Indries: Episode 137 18.09.2023 1:00:22
In this episode, Pete interviews Robert Indries, a remarkable entrepreneur and business strategist with a unique journey that began in a small town in Transylvania, Romania. Born into a modest family, Robert's early life was spent tending to livestock and working the land. From those humble beginnings, he adopted a powerful belief: "You can achieve anything you want to achieve, no matter where you...
Ask Pete: Authenticity and Reviews - The Secrets to Maintaining Credibility in the Digital Age: Episode 136 11.09.2023 1:01:32
Pete is joined by his producer Chris Stone as Pete answers questions from you! They start off by emphasizing the importance of selling mattresses based on quality, steering away from confusing technical details. They delve into the need for sales education and recommend the services of Bob Muenkle. Plus, they highlight the significance of inventory management in relation to sales and customer sati...
The Golden Key to Sales Success - Guy Daines: Episode 135 04.09.2023 1:00:17
Join us in this illuminating episode as Pete sits down with Guy Daines, a seasoned entrepreneur and sales expert, who runs two thriving businesses. His primary focus is the Sales Wisdom Academy where he imparts invaluable insights into B2B sales, sales strategy audits, coaching, and leadership. Guy's second venture, Expanding Your Horizon, takes a broader perspective on medium-sized businesses, co...
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