Max Revenue

The Max Revenue Show

Business EN ↓ 174 episodes

Never take advice from someone who inherited their book from daddy. Listen to this podcast instead. Every week Trey Shields and Micah Salas talk prospecting, sales, and productivity for growth-minded Producers building their book from scratch.

Author

Max Revenue

Category

Business

Latest episode

Jul 2, 2026

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Episodes

The 3 Foundations of Cold Calling 28.05.2025

In this episode of The Max Revenue Show, Trey and Micah break down the real reason most Producers struggle with cold calling—and what to do instead. They share the 3 key pillars that drive real results on the phone: 1. Mindset – Why fear never goes away (and how to work with it anyway) 2. Tonality – How to match your prospect’s energy to keep the call alive 3. Scripting – Why what you say matters...

Does Size Really Matter? Micah Wants To Know 20.05.2025

In this episode, Trey and Micah ask the question every producer eventually wrestles with: Does size really matter? We’re talking book size, account revenue, floor-setting, and the mental games that come with chasing whales vs. stacking solid mid-market wins. Micah breaks down how he closed 7 clients in under 30 days—without landing a single “whale.” Meanwhile, a buddy of his who crushed year one i...

When They Won't Sign Your BOR 13.05.2025

In this episode, Trey and Micah break down a common hang-up for producers: The buyer who's interested... but hesitant to sign the BOR. We walk through a listener-submitted pitch and unpack where it hits, where it misses, and how to reframe your BOR ask so it centers the client—not the broker. You’ll hear:- Why making your pitch about your effort kills trust- How to reframe the BOR as control f...

Why Everything Gets Easier When You Pick a Niche 13.05.2025

In this episode we discuss why picking a niche isn’t just smart, it’s a shortcut to success. In this episode of The Max Revenue Show, Trey Shields and Micah Salas break down how niching down can simplify your entire sales process, build your authority faster, and make prospecting feel effortless. Inside you’ll learn:- Why a niche makes you more confident and credible- How to start narrow—even if y...

Unconventional Truths Every Producer Needs To Hear 28.04.2025

In this episode, we break down the unconventional truths that most insurance producers never hear, but absolutely need to. If you want to build a lasting book of business (without losing your mind), it’s time to stop playing the fear-based game most agents get stuck in. You'll learn:- Why sending loss history fast actually makes you stronger- How market blocking hurts your clients (and your re...

Due Diligence Explained 22.04.2025

Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠:⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠Grab The Producer Playbook here:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

BOR vs Quote: The Strategy Shift That Grew Our Books 15.04.2025

Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

7 Objections Producers Hear (And How To Handle Them) 10.04.2025

Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

The Only Cold Call Script You'll Ever Need 17.03.2025

Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

What It Actually Takes To Be A Successful Producer in 2025 10.03.2025

Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠:⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

When To Pivot & When To Stay The Course 24.02.2025

How To Build A List Of Prospects In Your Niche (For FREE) https://www.maxrevenuegroup.com/p/mrl-103

Newbie Writes $450k in Year One (WTF!) 17.02.2025

Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠:⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

How To Talk With 109 Decision Makers in 30 Days 03.02.2025

Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠:⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

Developing a Million Dollar Mindset 27.01.2025

Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

The Death Of The Old School Producer 07.01.2025

Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

Why "One Agent" Is Best, Dealing With Consultants, and C.O.M.P. Updates 30.12.2024

Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

Deal or No Deal? (Trey Learns His Fate) 23.12.2024

Trey learns whether he lands his first real opportunity of 2025. Also, Micah goes off and has to be muted for a second. Lolz Enjoy. Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

Trey's First Real Opportunity of 2025, The Fastest Way To Build a Book, & Hogwash Sales Advice To Ignore 17.12.2024

Trey & Micah talk COMP updates and other good sh*t. Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

Why Producing Is So Hard, Follow Up Facts, and The Truth About Content Marketing 10.12.2024

Trey updates his COMP stats, Micah keeps it real, and Trey calls BS on marketing lies. Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

Real Talk From The Trenches - 241206 08.12.2024

Recorded coaching call between Micah and Trey on 12/06/24 Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

Real Talk From The Trenches - 241204 04.12.2024

Recorded call between Micah and Trey Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

What To Do After You Get The BOR (Plus COMP Updates) 02.12.2024

In this episode Micah coaches Trey on selling through the Holidays, what to do after the BOR, and how he settled on Max Revenue's script. Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

COMP 005: Micah Reviews Trey's Month 1 Numbers 25.11.2024

In this episode Micah breaks down Trey's Month 1 numbers--the good, the bad, and the ugly. Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

COMP 004: Trey Makes First Presentation of 2025 11.11.2024

In this episode Trey & Micah discuss and review Trey's first Due Diligence Presentation of 2025. Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

Micah Reviews His Best Year Ever 06.11.2024

In this episode Micah breaks down his best year deal by deal. Sign up for The Max Revenue Letter here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠: ⁠⁠⁠https://maxrevenuegroup.com/subscribe⁠⁠⁠ Grab The Producer Playbook here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://maxrevenuegroup.kartra.com/page/playbook

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