The FMCG Guys

Daniel was recently invited by David Feinleib (CEO at ITSRAPID) to his phenomenal "Beyond the Shelf" Podcast.  The origninal show notes: What do hiring, podcasting, and great marketing all have in common? If you ask Daniel Torres Dwyer, the answer is the same: it's about trust, not transactions. Daniel wears a few hats—he's the Co-Host of The FMCG Guys podcast and Director of Executive Search at D...

Patricia Grundmann is the Media & Retail Media VP at Germany-Based DIY Retailer OBI . Founded in 1970, they employ 10,000 employees across 640 stores across 10 European Markets, each of which has their own online business.  A very prominent voice in our industry, she's also on the board of IAB Europe and she joins Christina and Daniel to speak about her unique vision and approach to Retail Media....

Sanjay Luthra , EVP EMEA & Global Head of Direct-to-Consumer at Mattel , joins Efrain and Daniel ahead of Shoptalk Europe (June 2–4 in Barcelona: https://www.shoptalkeurope.com/community ) — where he'll be one of the headline speakers. In this episode, Sanjay reflects on his global career journey and unpacks how Mattel is driving innovation and growth across the region and beyond. Tune in to hear...

Oliver Strelecki is the CEO of Cofresco , a leader in the Fresh Keeping and Waste Management categories, and part of the Melitta Group . He joins Daniel to share his journey from marketing roles to running a global business—and what it means to lead in categories that may not be glamorous, but are essential to daily life. Tune in to learn about: Oliver's career path from marketer to CEO The catego...

Julian Saslavsky is the Growth Manager for Latin America at Large Appliances Leader Whirlpool . With an unusal background, having started his career in start-ups (and a short stop in Recruitment!), he brings a fresh perspective to the various ways large Consumer Goods companies can innovate and go-to-market to be more relevant with today's consumer. He speaks with Christina and Daniel about: Movin...

Watch on YouTube: https://youtu.be/fVTj7G31UAk   Incrementality has become one of the big words—and key levers—in Consumer Goods, especially in a time when growth is no longer a given. But what does it actually mean? How do you measure it? Is it even attainable? Or is it just a myth? To help us unpack the concept, and explore how best-in-class brands are building towards it, we're joined by Jack L...

The CPGGUYS cover the recently concluded Shoptalk spring 2025 from Las Vegas. What a show! Besides our opening networking reception, we had a chance to meet up with many brands, retailers and of course all our sponsors.  This episode is collectively sponsored by Epsilon, Dunnhumby, Osmos,  Apply to join the Cornell retail media program  https://ecornell.cornell.edu/certificates/marketing/retail-me...

Daniel is joined by guest co-host  David Sloff  in a conversation with FMCG Retail Expert and former Coca-Cola CCO Europe  Jacques Van Cauwenberge  in this conversation. With him, we explore the current challenging scenario between FMCG Brands and Supermarkets in Europe, and also what's the route to a more strategic, positive and, ultimately, profitable and growth-oriented relationship. This Episo...

In this episode, our US Partners the CPG Guys are joined by Cristian Arcangeli, Vice President of Omnichannel and Customer Experience at illycaffè, an Italian family business, founded in Trieste in 1933 and committed to offering the greatest coffee to the world. Find Cristian on LinkedIn at:  https://www.linkedin.com/in/carcangeli/ Find illycaffè on LinkedIn at:  https://www.linkedin.com/company/i...

The FMCG Guys will be back with an all-new episode on May 7th. In the meantime, here's a sneek peak into our next events. Happy Easter!

Jose Salas is Reebok 's Finance Director for Latin America (South & Central) and the Caribbean. He joins the show to share his broad experience across multiple functions in Consumer Goods, his recurring return to Finance, and why he sees the Finance function as a driver of growth and innovation—far from the tactical role it's often perceived to be. Tune in to hear about: His career path in Finance...

Consumer Goods Brands going Direct-to-Consumer has been a hot — and sometimes controversial — topic in the industry. It's a great way to capture first-party data, but is it always a money-losing game? Can DTC actually work at scale and drive real value? To explore what successful models look like, Marco Brucato , Head of eCommerce D2C EMEA Growth at large-appliance leader Beko , joins Daniel and g...

Our sister podcast in the US, The CPG Guys, welcome the senior editor of the Path to Purchase Institute, Cyndi Loza, to discuss the latest retail media networks benchmarking report produced by them and the results. Some outcomes will surprise you, some are a confirmation and some retail media networks have missed the opportunity completely. Apply to join the Cornell retail media program  https://e...

Volker Zöller is the President Consumer Goods EMEA at Consumer Hygiene leader Essity . After being one of the first guests of the podcast back in 2020, he re-joins us to go over the most pressing issues in the industry: culture change, digitalization, diversity and inclusion and much more.  Tune in to learn about: How their Munich office has been seleced as the best in Germany due to its adaptatio...

From explosive growth to high-profile mergers and eventual market consolidation, Food Service Aggregators (FSAs) like Deliveroo, Uber Eats, Wolt, and Delivery Hero have transformed how consumers access food. And despite all the ups and downs, one thing is clear—FSAs are here to stay. In this episode, we're joined by Gael Peigné , VP of Product at digital shelf intelligence leader Shalion , to unpa...

Federico Pasquini , Global R&D Innovation Director for International Family Care & Professional at Kimberly-Clark , joins us for a deep dive into the world of Research & Development — a first for the podcast. In this episode, Federico shares how R&D drives progress in a global FMCG powerhouse, and why innovation matters even in the most low-involvement categories. Tune in to hear about: Federico's...

STRATACACHE is going to take London by storm next Monday March 31st with their "What's in store (for Retail Media Networks)" event. This event, which we were lucky to attend in January in New York during NRF, will feature top voices in Retail and Brands to debate and explore how, as an industry, we can advance in In-store Retail Media. Learn more about the event here: https://www2.stratacache.com/...

Revenue Growth Management (RGM) has become one of the key strategic sub-functions in modern FMCG companies. It acts like the glue between Sales, Marketing, Finance… and more! But, what does this function actually do? What are its goals? And what are the trends shaping it right now. It's our pleasure to welcome Bayer Consumer Healthcare 's Global Head Revenue Growth Management, Nikitas Paraskevopou...

In today's fragmented media landscape, brands are in a constant race to stay relevant and connect meaningfully with consumers. With countless channels vying for attention, how can brands cut through the noise and show up where it truly matters? In this episode, we're joined by leaders in the Out-of-Home (OOH) media space— Clear Channel —to explore how this traditional medium is evolving to help br...

Frederic Fernandez is one of the most respected voices in FMCG. Through his consultancy,  Frederic Fernandez & Associates , he partners with Fortune 100 FMCG companies, helping them navigate today's complex and rapidly evolving landscape. Beyond his consulting work, he has built a strong following through his insightful LinkedIn analyses, where he dissects industry trends and company strategies wi...

This Podcast is supported by Shoptalk . Join us and the elite of Consumer Goods and Retail in Barcelona on June 2-4: https://shoptalkeurope.com/community   SEE DISCOUNT CODES BELOW Our guest today is Slavka Jancikova . With an impressive background in companies like NIKE, AB Inbev and Adidas; she's now leading Marketing for the sneaker retail leader Foot Locker in EMEA. She joins Christina and Dan...

This episode was recorded in 2021 When we think of an ideal company culture is one where we can bring our own full selves, be empathetic and enjoy working with others. Ironically, that goes against the common idea that we have of leaders, who are meant to be firm, tough and untouchable. How can we reach a commonality between these? To discuss this, we invited Carol Robert, who a the time was headi...

Ralf Miculcy is an Associate at WL Gore . But what does that actually mean? At WL Gore—a global materials science company known for its innovative products like GORE-TEX—every employee, from entry-level to the CEO, is called an Associate. This is just one example of its distinctive, non-hierarchical culture. In today's episode, we dive into Ralf's journey across Operations, Projects, and General M...

Emilie Brault , Global Director of Digital Consumer Experience at NAOS —the innovative French skincare company behind Bioderma, Institut Esthederm, and Etat Pur—joins the podcast to share her journey from FMCG to digital leadership. An expert in building digital organizations from the ground up, Emilie offers insights into how brands can harness digital to connect with consumers and drive transfor...

Eoin Comerford is an Outdoor Industry Expert, Consultant, Speaker & Podcaster. He's best known for his tenure as CEO of Moosejaw, one of the US' main outdoor Retailers. He drove its growth and oversaw its acquisition by Walmart in 2017, where he also managed the outdoor category for Walmart.com. He later oversaw Moosejaw's 2023 acquisition by Dick's Sporting Goods, where he remained until last yea...