The FMCG Guys

This episode is brought to you by  CommerceIQ . Download the free chrome extension here:  https://growth.commerceiq.ai/fmcgguys   Rosie Houston , MD at Threefold , sat with Daniel at the Retail Media Summit UK to speak about:  Her background at Boots and transitioning into being the MD of Threefold The evolution of Retail Media in the last year Building 1st Party Data capabilities In-store Retail...

This episode is brought to you by  CommerceIQ . Download the free chrome extension here:  https://growth.commerceiq.ai/fmcgguys   Yves Di Benedetto , SVP Global Commercial Luxury at watch leader Timex is our guest today. - He joins the show to speak about: - His career path in consumer electronics and watches - The watch category: portfolio division (premium and less premium), big groups vs indepe...

Sam Knights , CEO at SMG, re joins the podcast (after joining with Ollie Shayer from Boots: https://www.fmcgguys.com/boots-retail-media/) to speak about: Retail Media Summit UK: Why SMG has created this event that brings together brands and retailers The evolution of Media in the last 6 months Future RMS events How Media is becoming a key Area of growth in Western Europe's FMCG and Retail Watch th...

Mia Sun is an eCommerce Executive based in Shanghai with a unique pedigree, having worked at the likes of Yahoo, Tencent, Microsoft or lululemon. She visits the podcast speak about China's (and part of Asia's) upcoming big shopping event: Singles' Day (11/11) This episode is brought to you by CommerceIQ . Download their free Chrome extension here: https://growth.commerceiq.ai/fmcgguys   Topics dis...

Alex Prouhet (Global Director  Deliveroo Advertising ) and Nicole Kivel (MD Northern Europe at Criteo ) join Efrain and Daniel to speak about how they've joined forces to create a unique commerce value proposition. Topics covered in this conversation include: The value of a Q-Commerce for FMCG brands, such as hyperlocalization How Criteo is bringing innovation and technology to the table to create...

Sara Diez, VP Private Labels, Sustainability and D&I Product Management joins the pod to speak about her amazing journey across FMCG and Fashion and the great work she's doing at Zalando.  Main Topics Covered: Zalando's impact to 51M consumers as the largest European Apparel Pure Player Private Label Business as a flagship in sustainability and D&I Co-Creating an adaptive Fashion like with big bra...

Sunil D'Souza , Chief Executive Officer and Managing Director at Tata Consumer Products (Part of the famous conglomerate Tata Group) sits down with Daniel and Christina to share his thoughts on: Tata Consumer's portfolio and national and international footprint India's Consumer Goods Market: Retail, Demographics and Trends The role of digital as a disruptor Project Aalingana: Tata Group's ESG miss...

Marc Zander is the Chief Client Officer at Advertising Platform Teads . With a background in Marketing and Media in FMCG brands like Mars and Kimberly-Clark, he joins Efrain and Daniel to speak about: The evolution of Media in the last 20 years What opportunities FMCG Brands have in the current scenario, such as video content Why advertising with quality and responsiblity is key Media data, planni...

Mariapaola Vetrucci , Chief Strategy Officer at Barilla, the world's largest pasta producer, joins us to speak about her journey from consulting to the C-Level. Join us to hear about: Transitioning from strategy to brand and P&L Making Strategies pragmatic and impactful Her role heading up iconic brand Wasa globally Being a self-aware leader with a growth mindset

A panel of Consumer Goods and Retail experts, members of the Shoptalk Europe Advisory Board, join the show to speak about the trends that are shaping the industry and will be debated at  Shoptalk Europe (June 3-5 in Barcelona) : From Omnichannel to Unified Commerce Retail Media AI and Tech What to expect from Shoptalk 2024 Learn more about Shoptalk Europe: https://shoptalkeurope.com/ Ben Miller's...

One of the keys of future - proofing your career in C onsumer G oods is to gather a decent amount of P&L experience. Our guest today, Olga Loskutova , has done that across different markets and mainly as a General Manager at the likes of Nestlé, SABMiller and Whirlpool. She joins the podcast to share her journey through: Adapting to different markets through understanding local culture Being doubl...

If you are a listener of this podcast you likely work in the Consumer Goods and Retail industry. And, maybe, you have an aspiration to reach the C-Level. But what does that actually look like? Our guest is Sahil Tesfu , Chief Strategy Officer at Essity . Listen in to learn how she approaches value generation across markets and functions and much more: Her career path from consulting to the industr...

Making the right change at the right time in the context of a fast-moving world is more important than ever. Akanksha Bindal , General Manager International at Pernod Ricard India , knows a few things about making the right call at a good moment. From starting her career at P&G as a regional sales manager to going international and leaving the "mothership", her learnings are worth being heard. Tun...

Paola Peretti is the Chief Digital Officer at Fresh Cosmetics, part of LVMH. With an impressive career at the likes Mars, Moncler, Electrolux and Conde Nast, she joins the podcast to speak about: Prioritising her values and personal life while reaching the C-Level The difference between product categories: FMCG, Retail, Cosmetics and more! eCommerce: Direct vs. Key Accounts The importance of havin...

Matthew Dodge  is the Managing Director International (EMEA + APAC + LATAM) at  Brooks Running , one of the leading and fastest growing players in the performance running category. In this Episode, you'll learn about: – Matthew's unique career story: from lawyer to General Manager – A North American Leading in Europe – The Brooks Story: how a 100+ year old company has recently become a category le...

Did you know that you can find Colgate toothpaste in over 200 countries? Ann Tracy , after an international career mainly in Supply Chain, has taken helm of the Sustainability Agenda in the Personal, Home and Pet care behemoth. We invited her to the podcast to learn about: Ann's path from Supply Chain into Sustainability Why Sustainability has become increasingly strategic to Colgate-Palmolive and...

We've discussed Retail Media thoroughly on the show, bringing different Retailers' voices such as Tesco, Albert Heijn or Boots. But what are brands doing about it? In this episode, you'll hear first hand how Haleon (GSK's Consumer Health Spin-off) is approaching the topic. Through the voice of their Global team, with Steve sitting in the US and Diane in the UK, you'll learn about: The particularit...

Linkedin Live session with eCommerce expert Stefan Wenzel . Part 1: current Shifts in Omni-channel retail: - Away from brick & mortar and the decline of wholesale - How online players are pushing their marketplaces rather than their wholesale business - The (forced) evolution of into Direct to Consumer. Part 2: impact of these changes on companies and what type of talent you need for each of the m...

Gonzalve Bich is the Chief Executive Officer of BIC , the iconic brand and company in stationary, lighters and shavers. In this episode, he joins Efrain and Daniel to explain how he's guarding the brand's legacy while innovating to make it future-proof through: Gonzalve's role as a CEO: being strategic while having his finger on the pulse Fostering innovation across all levels of the organization...

Want to know what the latest Consumer Goods company results mean? Peter  and  Bryan  from  The CPG Guys will join us to go over the main players' results. Join us for a fun and informative chat!

Tom Langley is the Head of Retail Media at John Lewis Partnership , the owner of Waitrose (Supermarket) and John Lewis (Department Store). He joined Christina and Daniel to explain the Partneship's approach to Media in Premium categories, covering: How FMCG Brands can position themselves by investing in Waitrose Media Retail Media in Department Stores How under-invested premium categories like Ele...

Kristof Neirynck is the CMO and General Manager Western Europe at Avon . He joins Christina and Daniel to share how he's transforming a brand with a huge legacy to make it succesful in the future.  Tune in to learn about: Kristof's Career Path prior to joining Avon Transforming a company's cutlure Avon's B2B2C business model in the 21st century How Avon is getting ready to be succesful in the futu...

Albert Heijn , part of Ahold Delhaize is the clear dominant in the Dutch Grocery Market. We bring you their VP Retail Media, Rolf Oosterhoff to understand how they are executing Retail Media to drive an above average conversion rate for FMCG Brands. Tune in to learn about: The Dutch Grocery Retail Market Albert Heijn's value proposition to stay ahead of competition Top and bottom funnel value for...

Paul Accornero is the Chief Commercial Officer at the De'Longhi Group , a Global Leader in Small Appliances. He joins us to speak about how he's led the organization through turbulent times in a growing category and: Today's commercial scenario in Appliances: Wholesale, DTC and eCommerce The evolution of his leadership style and working from home or the office Sustainability's stategic importance...

Iradj Boroumand is the Head of eCommerce Europe at SC Johnson , a family company and one of the global leaders in home care. With a wealth of experience in digital, Iradj spoke to us about: The current eCommerce scenario for FMCG in Europe Media Mix Measurement & Path to Conversion Measuring every touchpoint with consumers Retail Media Management for Consumer Goods Companies Follow the FMCG Guys o...