Erin Dimond and Jordan Dugger

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

Health EN ↓ 757 episodes

If you're a fitness professional, entrepreneur, or just a fitness enthusiast who has a deep appreciation for the science of not only getting results for your body; but how to market, communicate, sell, influence, and lead, then the Fitness Business Podcast, hosted by Erin Dimond and Jordan Dugger is for you. Erin and Jordan are owners of Transform 4Ever Systems, a 7-Figure Online Fitness Coaching Company, that is known for solving the problems that other coaches fail. Along with that, they own Impact Fitness Coaching Academy, a 7+ Figure All-In-One Accelerator for coaches, personal trainers, a...

Author

Erin Dimond and Jordan Dugger

Category

Health

Latest episode

Jul 9, 2026

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Episodes

131. How to Make Imposter Syndrome Your BITCH… Part 2 18.05.2020

We are back with Part 2 of how to overcome and make imposter syndrome your bitch. We want you to know this is normal and apart of becoming a great coach. People like bankers and other 9-5 jobs rarely feel this way. You chose a different path and that different path comes with different expectations and emotions. We want to give you the 3 step success formula to imposter syndrome and we know it wil...

130. Conspiracy Theories, The Plandemic Documentary, and Why Liquor Stores are Essential | with Sean McDevitt 15.05.2020

This is a different type of episode FYI but Sean, Co-Founder of DLD Nation, and I (Jordan) had an absolute blast recording this. While the flow of information is constant and what we know changes daily, I think this is an important conversation to have. Both Sean and I are avid history buffs and we wanted to talk like we do when we just talk 1-1 so I think you'll really enjoy this episode.   Time...

129. The Introverts Guide to the Quarantine Lifestyle | with Emily Duncan 13.05.2020

Emily is back for round 2 in the studio and we are excited to see and interact with another human being and especially this human. Our favorite conversations are the ones that are wide-ranging and this is absolutely no exception. We may even describe how you've been feeling through the past 3 months better than you understand yourself. This is a plain can't miss episode.   Time Stamps:   (0:15) Ho...

128. Your Network = Your Net Worth - 5 Hacks To Leveling Up Your Network 11.05.2020

Some cliches are actually true. We want to explain why genuine networking, especially at this time, is crucial to your long term success as a coach and just as a person in general. We have examples from our life over the past 2 years and we'll give you 5 hacks to start using today to increase your network.   Time Stamps:   (0:14) Being Intentional with Networking (0:47) The 3 Currencies (4:50) Meg...

127. The MONEY Episode| with Fitness Business CFO Shawn Hanquist 08.05.2020

This may be the episode you NEED to listen to but may not necessarily want to. It can be incredibly overwhelming and frankly scary to look at your bank account and financial statements, especially at this uncertain time. We want to educate you and give you solutions to these specific issues and that's why we have Shawn Hanquist, AKA the Fit CFO. Today, you'll learn how to structure your company fr...

126. "The Personality Diet" with Mike Millner 06.05.2020

Individualized coaching is taking a new evolutionary step and we have the guy who wrote the book! Mike Millner, coach and podcast host of Mind over Macros, is here with us to discuss his new book, "The Personality Diet". Mike goes into detail about the 5 distinct personality types and how they should best approach their nutrition protocol.    Time Stamps:   (2:50) Mike's Ability to Speak and Activ...

125. How To Know if You Are "Qualified" To Coach… 29.04.2020

You might have asked yourself today, "Am I really qualified to be coaching other people? Do I have what it takes?" If not today, we are sure you've had this thought in the past and it creeps up on you every once in a while even if you've been coaching for a while. We want to remind you just what "being qualified" truly means so you can move forward and crush it with your coaching business.   (0:20...

124. Erin and Jordan's WORST Habits and How To Break Them In Quarantine 27.04.2020

Our clients have been crushing it during this COVID-19 quarantine situation and we couldn't be prouder of them. The two of us? A little different story. We have not had the best habits throughout the past 2 months and we want to share them openly with you. If you are in a similar position, we're going to share with you how to break those bad habits using a technique called temptation bundling.   (...

123. COVID-19 5 Fitness Hacks To Progress During Quarantine 22.04.2020

While gyms may be opening back up in the near future, it's a definite possibility they might close again if the second wave of COVID-19 becomes too much. We want you to be prepared. Today's episode is giving you 5 fitness hacks to help you with your at-home workouts and also a mindset perspective to frame the situation.   Time Stamps:   (0:47) COVID19 and Health Markers (1:02) Optimism (2:22) Trai...

122. The Placebo Effect Of Coaching - The Secret Nobody Talks About... 20.04.2020

If the term "Placebo" turns you off as a coach, you NEED to listen to this episode. Placebos have been shown in evidence-based research to be effective at a 33% rate. That is not something you can ignore as a coach. Belief is the human driver that truly elicits transformation and progress not only within yourself but with your clients as well.  We want to share with you exactly what placebos are w...

121. 10 Types of Fitness Content That Will Always Crush 15.04.2020

Feeling stuck or uninspired by your content recently? We want to reignite that content creation fire under your ass and get to creating valuable posts for your audience.  We have 10 different types of content that we have used that always get a good response and interaction. Some of these types you might already be doing but we go in-depth with most of them so you can also upgrade as well.   Time...

120. The 6 Reasons All Humans Do Smart and/or Dumb Sh*t 13.04.2020

Whether you know it or not, we are all more alike than you think. We are all driven by the same core needs and desires and we can either have favorable outcomes based on those needs or unfavorable outcomes. We want to give you examples of what the 4 baseline human needs are plus the 2 higher motivators and how being more aware of these needs will allow you to make better decisions and just know yo...

118. How To Get Over The Fear Of Talking on Camera (With One Simple Concept) 06.04.2020

You are letting your narcissism get in the way of helping people. That's right. Your fear is really vanity and will not allow you to grow into the coach and individual you are meant to become. Talking on camera is a MUST and we want to share with you a very short but actionable episode today explaining how to get over the fear of talking on camera. ________________________________________ Learn Mo...

117. 4 Ways Your Communication SUCKS and how to FIX IT 03.04.2020

Not closing enough clients? Don't feel the connection you should with that potential client? While the 4 ways we have to improve your communication in this episode might sound common sense, they are definitely not common practice. We see it all the time and honestly, it separates good coaches from great coaches.    Time Stamps: (0:35) IFCA Update (1:58) Rapport Building (3:16) Two Scenarios (7:40)...

116. How to Communicate Effectively and the Top 3 Nutrition Myths Busted | with Dr. Nick Trubee 01.04.2020

It takes tremendous skill to not only study for and acquire a Ph. D. but then to break those concepts down to a 4th-grade reading level to explain it in a way so the client will actually understand is even more impressive. That is exactly what Dr. Nick Trubee, a former IFCA student and a doctorate of Exercise Physiology, does for his audience. We are so impressed by the quality of information he s...

115. How The 2 TRILLION Dollar Stimulus Package Affects Your Coaching Biz 30.03.2020

You might have heard that President Trump and the United States Senate just signed off on a massive 2 TRILLION dollar stimulus package in this time of crisis. While the long term ramifications won't be known for a while, it's important to understand how this will help your coaching business in the present moment. We will also cover some other provisions you might have missed in regards to what is...

114. Creating Raving Fans & Building a TEAM with VISION | with Des B 27.03.2020

Des B is in the studio! Des is not only an ASCM-CPT and has her B.S. in Exercise Science, but she's grown her company DBFTLLC to amazing heights and her social media presence is nothing short of impressive. Today's episode gets deep on Des's journey to her CEO role and the role God plays in Des's life. If you want to learn how to build a thriving online business, this episode is for you.   Time St...

113. How IFCA Student Olivia Went from 0 to Full Time in Her Online Business! 25.03.2020

One of our ideal client types falls into the "just started" category and while we don't take a lot of those individuals, our guest today is the exception and proof that you can start from 0 and go full time with your online coaching pretty fast with the right mindset. Olivia is the Founder of Livelitefitness and took a huge chance on herself with IFCA that proved to be exactly what she needed to g...

112. COVID19 - 5 Tips For Coaches to Grow During This Hard Time 23.03.2020

Part 2 of our COVID-19 discussion will not make you want to shit your pants (sorry about that). We wanted to be upfront and honest with you about the gravity of the situation. Now, it's time to find the opportunity and what you can do within this time to lead your clients who need you right now.   Time Stamps:   (0:05) Overview (3:30) How to be Leaders Through This (4:37) Cash and Finances (9:12)...

111. COVID19 - What You Need To Know & Investment Opportunities Part 1 19.03.2020

We know you are probably feeling a lot of different emotions right about now. Apprehension, fear, sympathy. We are feeling those things too trust us. We wanted to share from both of our perspectives the gravity of our situation as a species but also what opportunities are going to be available in this situation as well.   Time Stamps:   (2:08) Shoutout to People Working the Front Lines (3:00) What...

110. Hard & Honest Conversations - Finding Your "Truth" with Ben and Dedra Part 2 16.03.2020

Ben and Dedra Hartman are back for another raw and honest conversation. If you enjoyed the first episode , you will definitely dig this one. We not only discuss how to understand each other better in a relationship but what quality relationships look like to Ben and what is the real honest truth within relationships that most people can't admit to themselves. Topics include:   - Disclaimers - Unde...

109: MIND PUMP MEDIA IS IN THE HOUSE 12.03.2020

Are you guys ready for this? Mind Pump is one of the highest-rated and most downloaded podcasts in the health and fitness space... in the entire world. Not only is that  beautiful because they go against the grain of the majority and they openly call out the charlatans and snake oil salesmen which plague this industry, but t hey spit the real, the truth, and have never once swayed from their moral...

108. Ali Larrabee's Sales Mindset Shift Closed 3K in Sales in 4 Days 09.03.2020

 A former IFCA student has been crushing it lately, so much that we had to have her on the podcast. Ali Larrabee is a 22-year-old fitness coach that was doing a lot of the right things before IFCA but just needed some direction. She had no idea how she would pay for it but knew she needed it. She went all-in on herself and it paid off within that first month. Listen in to Ali's story as we discuss...

107. Secrets to CRUSHING Instagram in 2020 02.03.2020

You can finally stop blaming the Instagram algorithm. We are here to share what it takes to crush it on Instagram in 2020. You might not like the work and effort it will take, but these tactics we share have helped us gain a more CONNECTED audience and one's we want to serve, not just the vanity follower metric. If you want to have real people follow and connect with your content, this episode is...

106. 5 Tools For Eliminating Impostor Syndrome and Owning Your Awesomeness 27.02.2020

We know. We know, even if couldn't define it or put a word to it, you have this feeling at some point in your business or life where you feel like a fraud. "Who am I to be talking about this or putting myself out there?" Us too.  It doesn't have to be that way and that's what today's episode is all about: how to eliminate that feeling of imposter syndrome. We give you tactical tools and steps to b...

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