Mariah MacInnes

The Content Queen Podcast

Business EN ↓ 350 episodes

The Content Podcast - Content Marketing, marketing and business! Welcome to the Content Queen Podcast. I am your host Mariah - entrepreneur, storyteller, digital nomad and Founder of Content Queen. I am here to teach you how to share your unique story, create content and market your business with strategy through the channels that work for you. Each week I will deliver a story to help you connect to a power strategy around marketing, business and content creation. You'll learn how to use content marketing as a lead generator without it sucking your time or energy.

Be sure to visit the podcast's website and support the creator: www.contentqueenmariah.com

Author

Mariah MacInnes

Category

Business

Podcast website

www.contentqueenmariah.com

Latest episode

Oct 26, 2026

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Episodes

175: How to know what to prioritise with content marketing 15.05.2023

There are 3 things you can think about when looking at prioritising your content marketing efforts in your business. If you find you are on the hamster wheel OR struggle to be consistent with your social media content, or other content channels, this week's podcast episode is here to help you become CLEAR! If you LOVED the episode, make sure you share this on your Instagram stories and tag us...

174: What to do when life gets busy and you struggle to show up | Amy Traugh 08.05.2023

We get it... Life gets busy. But if you don't start, if you don't commit, you will never see the results. In this week's episode of The Content Queen Podcast, we are joined by Amy Traugh, who is going to get you thinking differently about how you find the time to show up online for your business. To help you navigate the content creation process and to build it into your own habits! If...

173: What digital nomad life taught me about content creation 01.05.2023

I started my business to be a digital nomad.  Obsessed with travel, I decided to create a business after freelancing on Fiverr for 2 years. Of course, with a few hiccups along the way, I feel like I am living the dream now!  The best thing about the digital nomad journey, is it has changed the way I show up for my business and in my content online!  So what has being a digital nomad journey taught...

172: How to start creating content and a business with intuition | Laetitia Andrac 25.04.2023

The vision of your business...what does that look like for you? Are you searching outwards? Finding others to help and guide you? While this isn't a bad thing... what you will find is the answers are within... you! Creating engaging content, marketing your business and building a business with flow comes down to one thing... USING YOUR INTUITION! How? This podcast will show you how! If you LOV...

171: How to build connection with content and community 17.04.2023

The ONE thing you can learn from business that sell out, have impact and build sustainable brands... They create community. They build a community around the brand and THIS creates more than just sales. It creates connection. And guess what? You can use content to do this! You can use content to get started building that community that will be your FANS not just followers. Want to learn more? Let&...

170: Growing a small business online through social media | Angela Sanchez 10.04.2023

Social media can be a scary place for small business owners... What do you share? How do you promote? How much is too much promotion? And how much of my personal life do I need to share? These are all questions both Mariah and Angela have had as they support online business owners navigate social media! That is what makes this week's podcast of The Content Queen Podcast SO valuable! All your q...

169: Storytelling changed my business + it can change yours too! 03.04.2023

I realised THIS was the key to my content strategy... It wasn't showing up more. It wasn't a magical platform or secret formula. It wasn't engaging 15 mins before and after posting on social media. It was adding storytelling into my content. Whether it be my own personal story or the stories I knew (hell even the analogies I could use to explain a situation), storytelling helped connec...

168: Your marketing and content reminder this week | Greig Anderson 27.03.2023

If you are a business owner looking to capture the attention of your audience. This one is for you!  Business owner turned content creator, that’s the label. And as we go about this journey of content creation to increase engagement, connection and conversion, it can be normal to lose motivation or ideas.  But the ideas are within you and your uniqueness. In this week’s podcast I’m joined by entre...

167: What is C.O.N.T.E.N.T? 20.03.2023

The 7 elements to a content strategy looks like this... C O N T E N T What is this? What does each letter stand for and how can you use this in your own marketing strategy for your business? Listen to THIS podcast and find out! Plus the great story of how it came together!  If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ✨JOIN MY C...

166: A new way of marketing | Jade Francesca 13.03.2023

Hands up if you have ever create a piece of content you didn't feel aligned to...  Don't worry, you aren't alone. But what is important is the lessons you learn. Don't love video? What can you do instead?  Rather than feeling bad for not enjoying one area of marketing, how can you find an area you do love?  How can you feel more aligned?  All these questions can be found in the...

165: AI and Content Marketing - should we fear or embrace? 06.03.2023

You have been using AI in yours content for a while now...  If you schedule content, use transcribers - all of that jazz. You use AI!  Now we can use it to help us: - Write blogs  - Build on content ideas - Create captions on social media  So what do we do? How can we use it? What do we need to be mindful of? Let's chat!  If you LOVED the episode, make sure you share this...

164: Grow your podcast in 2023 | Cass Ponton 27.02.2023

Attention podcasters (or those with a dream to podcast). It is time to talk strategy.  It is time to elevate the podcast and make it THRIVE! I have JUST the person to teach this. The amazing podcast agency owner and podcast strategist, Cass Ponton is here to give you the answers!  If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah...

163: Is it too late to start? 20.02.2023

Can we please switch the narrative? It is definitely NEVER too late to start on ANYTHING. Of course, if we all started TikTok in 2019 we might be TikTok famous. But we also might NOT be too. The best time to start was yesterday, but the next best one is today. Let’s change our mindset, find a channel we want to create on and give it as much love and energy as we can. Start today, don’t worry about...

162: How to Consistently Show up For Your Audience | Sarah Noel Block 13.02.2023

You might have the BEST plan on what your social media will look like. What type of videos you will create to promote your business...  I don't doubt that. BUT if you don't post or post consistently, none of your ideas will matter. They will sit on the shelf of your brain (or the word document you wrote them in) and never see the light of day!  If you WANT your content to have impact. If...

161: How to use short-form video for your business 06.02.2023

"It is all about video". A statement you might have heard when learning about social media and content marketing. Yes, video is playing a huge role in the online space. This doesn't mean you have to be scared of it, go crazy with it or even do it "like everyone else is".  Now is the time to learn how short form video can help YOUR brand. How you can use it in a way that works for you and your...

160: Creating content for your business as an Introvert | Tara Reid 30.01.2023

As an introvert (or someone easily drained by online content and social media), you might find yourself feeling exhausted from the hamster wheel of content creation. While you understand it is important for business, maybe it doesn't always feel worth it.  We are here to help you question your thoughts and make change to help you create aligned content for your business. What does an aligned...

159: Copy my content strategy 23.01.2023

"You need a content strategy". Okay, that is great. But what does that look like?  What do I need to do to get started? If you are procrastinating a content strategy (or the improvement of what you currently do), copy my content strategy. This is the baseline framework we use for our own marketing and client marketing within the agency.  While this is not a step by step, copy and this wi...

158 - What your content strategy could be missing | Stacy Willis 16.01.2023

Think about what MIGHT be stopping you converting your clients with online marketing... Do you have the plan? What you want to create?  Maybe you do and you just can't seem to get that content online. Let us help you work out what that looks like for you and your business in 2023. In this podcast I am joined by elite content marketer, Stacy Willis to share her tips and tricks for your ideal c...

157: How to start 2023 prepped - your content plan 09.01.2023

Have you started your 2023 content plan?  Don't be hard on yourself. Rome wasn't built in a day and these things take time, and in our eyes, love.  Within this episode you will learn the 3 step process to create and execute your 2023 content plan! You will be delivered everything you need to get started now!  If you LOVED the episode, make sure you share this on your Instagram stori...

156: I hired my partner in 2022 19.12.2022

It is the final week of 2022 at Content Queen so we wanted to give a nice reflection from the year! Now is a good time to look at what you loved, what you didn't love within the year (whether it is business, marketing or life). This year was a great year at Content Queen with a lot of lessons, so we wanted to share those with you! If you LOVED the episode, make sure you share this on your Instagra...

155: Instagram in 2023 | Corey Walker 12.12.2022

Are you looking to up your Instagram game in 2023? Want to start the year with a strategy that will help you create content that is engaging for your audience but also enjoyable for you to create? Well, I am joined by Corey Walker (Author of Instagram for Business for Dummies) who is here to give tips and tricks all about Instagram for 2023. We had an amazing chat exploring the different features...

154: Content Marketing in 2023 05.12.2022

What will content marketing look like in 2023? There are always trends and strategies that work well in given years, that is what makes it fun. While not all will work for your business, let's go through some of the things we think will happen in 2023 in the content marketing world.  It is time for you to think about what MAY or MAY NOT work in your business for the new year just around the c...

153: Marketing strategies to test in 2023 | Lisa Benavidez 28.11.2022

We are heading into a new year, which can mean new goals, new projects and a new way of marketing.  While you might not have thought about what 2023 looks like, that is okay! Lisa and myself are here to plant some seeds as Lisa takes us through the 3 things she would be looking at in 2023 for her marketing strategy! There is also a BONUS 2 other things Lisa mentions which might be a trend to...

152: The difference between social media strategy and content marketing strategy 21.11.2022

While a strategy for social media and content marketing can be much of the same, there are elements that need to be considered when formulating a social media strategy.  Social media calls on both the sales and marketing parts of your business. So it is time to see what that looks like and explore the differences between social media strategy and content marketing strategy!  If you LOVED...

151: The 4 formulas for storytelling in content | Rachel Boardman 14.11.2022

You might have heard "tell more stories in your content", which is great. A very good and useful tip. But HOW?  Rachel and myself (host Mariah) met online because of our love for storytelling and content marketing and noticed there really wasn't simple formulas educated to entrepreneurs on HOW to actually share their story online! Of course, Rachel has some amazing formulas to share! Get read...

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