Mariah MacInnes

The Content Queen Podcast

Business EN ↓ 350 episodes

The Content Podcast - Content Marketing, marketing and business! Welcome to the Content Queen Podcast. I am your host Mariah - entrepreneur, storyteller, digital nomad and Founder of Content Queen. I am here to teach you how to share your unique story, create content and market your business with strategy through the channels that work for you. Each week I will deliver a story to help you connect to a power strategy around marketing, business and content creation. You'll learn how to use content marketing as a lead generator without it sucking your time or energy.

Be sure to visit the podcast's website and support the creator: www.contentqueenmariah.com

Author

Mariah MacInnes

Category

Business

Podcast website

www.contentqueenmariah.com

Latest episode

Oct 26, 2026

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Episodes

200: How to Maximise Productivity & Stay on Top of Your Content | Tanessa Shears 06.11.2023

What would you do if you had extra time in your day?  Take a minute to think about it! That is what can happen when you are managing your energy levels!  Business growth comes from showing up with energy, a clear mind, and focused thinking and what you might not realise is your health and brain are your best assets!  This is the podcast to learn more about this! ✨BUILD THE STRATEGY! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠...

199: How can I create shareable content as a product based business 30.10.2023

This was a question I got on Spotify…  “How can I create shareable content as a product based business”.  You ask, I deliver.  We are diving into “top of funnel content” and how to create fun and engaging content as a product based business!  If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ✨ BUILD YOUR CONTENT STRATEGY NOW - ⁠⁠⁠⁠ GET BO...

198: How to get organised and build a content library | Rebecca Worboys 24.10.2023

Do you want to reuse and repurpose your content more? Maybe you feel your ideas are a mess in your head? You have 1000 sticky notes that never get actioned? It is time to take control and build yourself a content library. This is a system that helps you reuse, repurpose and save HOURS on content creation! If you LOVED the episode, make sure you share this on your Instagram stories and tag us @cont...

197: The 7-step process to a content marketing strategy 15.10.2023

Feel you are too "fresh in business" or you "don't have the time" for a content strategy? Think again as I take you through the 7-step process to a content marketing strategy and the difference it can make in your business! If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ✨ BUILD YOUR CONTENT STRATEGY NOW -  ⁠⁠⁠ G...

196: How your mindset can impact your content marketing | Hanna Bier 09.10.2023

What if we told you it could be your mindset holding you back from selling online?  Or getting engagement on your social media posts? Mindset is linked to your energy and your energy can make or break your business. So join me as I have a very interesting conversation with Money Mindset Mentor, Hanna Bier all about marketing, money and mindset - you are going to love it!  If you LOVED the episode,...

195: We are Content Queen: Our clients success from Content Marketing  02.10.2023

We are Content Queen!  One of the things that comes with the label of Content Queen is showing you our work and stepping into our Queen energy!  So - we are delivering to you a podcast all about the different elements of content marketing (and each Queen to help you step into your role as a Content Queen (or king) for your business).  We back this episode with work we have done for clients and how...

194: How to optimise your sales funnel | Alaina Laird 25.09.2023

When you hear the word "funnel" what do you think? "yuck, bro-marketing". Probably. We think... "freedom". This episode is all about building and optimising your sales funnel and we have the perfect guest to help explain where to begin! If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @lainylaird. ✨BUILD...

193: 4 step content marketing audit 18.09.2023

How often do you seriously reflect on what pieces of content "works" for your business? Maybe you record the data, maybe you don't. But reflection can also look like this - asking yourself questions to tap into the knowledge you have of your business and audience to reflect on what is actually working to help you with conversions and connection while saving time and energy. I am goin...

192: The framework to help bring sales and marketing together | Daria Seredinskaya⁠.  11.09.2023

Have you ever done this…  Post something on social media for your business.  Promote your offer.  Share education.  Share your stories.  But still, nothing? Not the connection and conversion you hoped.  THIS is the framework (explained in this episode) to help and support you. It is here to refine your message and bring together the marketing and sales of your business so they…work!  If you LOVED...

191: Your guide to User Generated Content (UGC) 04.09.2023

What is the best type of content you can create for your business? Actually it requires no creation from you…  This is called User Generated Content (UGC)! UGC is produced by users or customers/fans who make their own content related to a particular brand, product, service, or topic.  The UGC content can take various forms, such as text, images, videos, reviews, testimonials, social media posts, b...

190: Social media, content marketing and networking: how to build connection! | Ally Michel 28.08.2023

Networking is a marketing strategy for your business - but it is also a great way to build CONNECTION! Really it is a win-win, build friendship in business that helps you feel less alone while also having supporters to help you grow and thrive. Content can also play an important role when you have been to a networking event (nurture those connections through social media and content channels). Thi...

189: Should I cross promote and collaborate with other complementary organisations 21.08.2023

I had this question in a workshop I did recently... "Should I cross promote and collaborate with other complementary organisations?". Because of course, there is always this fear of competition. But my answer, yes! How to do it and why you should do it can be discovered in THIS podcast episode! From brand partnerships to collaborations you will be introduced to a whole new way of content...

188: What is neuromarketing and how it helps small business | Jean Michell Guerrero Naranjo (or Mitch) 14.08.2023

How can the way people feel? What they do? And how they think? Impact the success of your small business marketing? Well - now is the time to know the answer to that question! I am joined by our Head of Visual at Content Queen (and my beautiful partner) Mitch to chat about his marketing major - neuromarketing! This is fascinating stuff! If you LOVED the episode, make sure you share this on your In...

187: Does sharing engaging and fun content bring in sales? 07.08.2023

Engaging and fun content, can it actually bring sales to your business?  Short answer, yes.  But who, what, when, where, why and how? That is what episode 187 will explore! If you are lacking engagement and connection with your audience, THIS is the type of content that will help with that.  If you are struggling to sell because you haven’t built the connection, THIS is the episode for you! If you...

186: Never run out of leads with this content approach | Maddy Avery 31.07.2023

STOP creating this type of content…  Bottom of funnel content, what does this mean and why?  Well, we are joined this week by Founder of digital marketing agency (Birdcage Marketing), Maddy Avery who is going to tell us WHAT type of content we can create to help with the longevity of your business (and leads)!  Maddy is the QUEEN of funnels and how to create content to this funnel!  You will be ta...

185: How to build a content + marketing strategy for the future 24.07.2023

When you think about your business in the future (more specifically the content creation part)... do you imagine doing what you are doing now? Are you building sustainable practices so you can do this long-term? We need to chat about this... Episode 185 is all about creating sustainable marketing and content marketing efforts. If you LOVED the episode, make sure you share this on your Instagram st...

184: The 5 ways to monetise your podcast | Anne Claessen 17.07.2023

A question we are always asking... "how can I made $$ from this?". Have you ever asked that about a content channel you create on? Well, podcasting is one of those channels you can monetise from episode one!!! How? Anne Claessen from Podcast Babes is going to tell you exactly how to do it! If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentque...

183: What if my social media gets hacked? Future proofing content marketing 10.07.2023

Do you actually have control over your social media? The answer...not really! What if social media start charging tomorrow? Or your account gets hacked? What can you do? Don't wait until it happens - future proof your content marketing! Not sure where to start? Let me tell you in this podcast episode! If you LOVED the episode, make sure you share this on your Instagram stories and tag us @cont...

182: The journey of a content creator now business owner | Emma Lagerlow 03.07.2023

This one is for the solo-entreprenuers, the ones who manage their own social media, content channels!  You want to love it. You are the creator. The content creator.  Find what you love, outsource what you don’t.  But this is an important thing to remember - this is your journey. The content marketing, the creation and the path in your business is yours.  Find what works for you! This week’s episo...

181: How to sell socially (and with alignment) | Harry Spaight 26.06.2023

Feel selling is GROSS?  This is for you…  Selling isn’t about manipulating people into buying your products or services. It is about serving your audience.  When you serve your audience and give VALUE you build the connection and trust they need to hire (or buy from) you!  Connect with your community and use the amazing insights given on this episode of The Content Queen podcast with Harry Spaight...

180: The 15 things you should know about content marketing 19.06.2023

You will be told a lot of things about content marketing. Do this, do that. Be here, be there. But I am here to give you 15 eye-openers about content marketing. Ones to give you more clarity and direction! If you LOVED the episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ✨JOIN MY CONTENT STRATEGY WORKSHOP - It is FREE!  ⁠ ⁠⁠⁠⁠⁠⁠Learn more here!⁠⁠⁠⁠⁠⁠ ⁠  ...

179: How to STAND out more online as a business owner 13.06.2023

"I want to stand out online but I don't want to be controversial"... You know what? That is okay. You don't have to "rock the boat" to be seen online. Sure state your opinion, share what you want to be known for - but you can do it without being inauthentic to you! This is coming from a fellow fence sitter (if that is you). In this week's episode of the podcast I am...

178: Elevate your YouTube (or just get started) | Augie Johnston 06.06.2023

Have a topic you are passionate about? A story you want to share?  Maybe YouTube is calling your name! Video is a great content channel for those who love showing up and sharing (and love the camera).  While the long-form channel might feel “hard to crack” we have experts like this week’s podcast guest, Augie Johnstone, who is here to give us some much needed tips and guidance!  If you LOVED the e...

177: What to do when you are in a content rut 29.05.2023

Not sure what to post online? Not feeling super 'creative' or inspired? You might be in a content rut. And that is okay! There are things you are do to: 1. Get out of it 2. Make sure it doesn't happen often Fear the content rut no more! ✨JOIN MY CONTENT STRATEGY WORKSHOP - It is FREE!  ⁠⁠⁠⁠⁠Learn more here!⁠⁠⁠⁠⁠  ✨ KEY EPISODE TAKEAWAYS 👇 The 3 things to help you out of a content ru...

176: How to do the bare minimum with your content marketing | Amanda Cunningham 22.05.2023

Consistently on the content creation hamster wheel for your business? Feel like you are going all the time? Babe, it is time to do the bare minimum. It is time to get CLEAR on what works for your marketing! This week on the podcast @bareminimumbabe is here to give you a pep talk (and reality check) you need to do less but still get traction for your business! If you LOVED the episode, make sure yo...

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