Mariah MacInnes
The Content Queen Podcast
The Content Podcast - Content Marketing, marketing and business! Welcome to the Content Queen Podcast. I am your host Mariah - entrepreneur, storyteller, digital nomad and Founder of Content Queen. I am here to teach you how to share your unique story, create content and market your business with strategy through the channels that work for you. Each week I will deliver a story to help you connect to a power strategy around marketing, business and content creation. You'll learn how to use content marketing as a lead generator without it sucking your time or energy.
Author
Mariah MacInnes
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
258: Your Ticket to a better brand in 2025 | Darby Lyndon 13.01.2025 48:34
Your brand is building a reputation whether you do anything about it or not. So why wouldn’t you aim to have some level of control? Join myself and Darby as we talk about building a brand (with impact) for 2025 and beyond. This is part of our new campaign - Around the World in 90 days - your ticket to good content marketing! Welcome aboard flight CQM222, I am your pilot, Mariah - you have your...
257: 2025 Content Marketing Trends for small business owners 06.01.2025 25:38
New year. New trends. Who dis? Let me share with you what I see to be the top content marketing trends of 2025. Welcome aboard flight CQM222, I am your pilot, Mariah - you have your ticket to good content marketing in hand. While on this flight the flight attendants will be here to assist you to get off the content creation hamster wheel and onto a new way of marketing to help you live a more f...
256: Instagram in 2025 | Corey Walker 16.12.2024 49:17
Are you looking to up your Instagram game in 2025? Want to start the year with a strategy that will help you create content that is engaging for your audience but also enjoyable for you to create? Well, I am joined by Corey Walker (Author of Instagram for Business for Dummies) who is here to give you strategic thoughts around Instagram in 2025. We had an amazing chat exploring the different featu...
255: Should I take a break from social media? 09.12.2024 17:44
Are you sitting there wondering if you should take a break from social media this Christmas? This got me thinking - how do we make this decision in a way that serves both us AND our business? Let's explore what you need to think about with the 3 things to consider before taking a social media break. Welcome aboard flight CQM222, I am your pilot, Mariah - you have your ticket to good content marke...
254: Why putting energy into your content matters | Cressida Pollack 02.12.2024 43:40
“You can’t cook with love”... They say the meal doesn’t taste the same. What about with your content? If you don’t put your energy into it, it doesn’t have the same impact. Let’s talk about it with our special guest this week, Cressida Pollack. Welcome aboard flight CQM222, I am your pilot, Mariah - you have your ticket to good content marketing in hand. While on this flight the flight atten...
253: Mindset challenges of not feeling ‘free’ when social media is 24/7 25.11.2024 18:00
Do you feel social media dominates your life (and marketing)? And rather than doing the things you need to do to grow your business, you wait for social media to “change it all”... Let’s chat about it. I am going to use my experience of being home for 7 months (and not travelling) as an example for you to connect with. Welcome aboard flight CQM222, I am your pilot, Mariah - you have your ticket...
252: How flow can help you create content in your business | Alex Bakowski 17.11.2024 44:52
One of the best life hacks is this… Enjoy the journey and the process. It is like those personal development quotes we hear about the journey being the person you become when chasing goals. So how can we look at marketing with this lens? Rather than always chasing the result, what can we learn in the process that will help your business grow? Welcome aboard flight CQM222, I am your pilot, Mari...
251: Creating content for your business is about to change: Around the World in 90 days 11.11.2024 15:57
What is holding you back from connecting with your audience? Is it you? Well - from what I see… it kind of is! How can you shift your mindset around content marketing? How can you shift your mindset to enjoy the process? It starts here! Welcome aboard flight CQM222, I am your pilot, Mariah - you have your ticket to good content marketing in hand. While on this flight the flight attendants wi...
250: STOP following the shiny objects to grow your business and do THIS instead | Leah Rae & Todd Getts 04.11.2024 42:10
We have all been guilty of this…haven’t we? Seeing the “next big thing to change your business” and invested money. Only for it to… not work. Don’t worry about following the next blueprint, instead take the advice from Digital Trailblazers Laeh and Todd. If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @digitaltrailblazer ✨ ...
249: Life is content… it is time to start living it 28.10.2024 15:12
“I don’t have anything interesting to share”... Lies. Content is everywhere. When you open your eyes to all the things that happen in your “personal life” … not your “private life” you will have endless engaging things to share. Remember, life is content, it is all around us, start living your life and you will always have something interesting to talk about. If you LOVED this episode, make s...
248: 3 outside of the box content ideas to engage your audience | Mariah + Mitch 21.10.2024 44:34
Small business isn’t always as straightforward as it seems. Marketing and creating content to market our business takes outside the box thinking, testing, trialing and measuring - always. Join us (Mariah + Mitch from Content Queen Mariah) as we share 3 outside the box ideas to help you with your content and marketing! If you LOVED this episode, make sure you share this on your Instagram storie...
247: What is a "pain point" content? 14.10.2024 16:43
“How do you create content as a small business owner?”... Find out the problem your audience has and solve it for them. I asked a big creator and business owner this question… above was the answer. So - are you really creating content for your audience and their needs? Let’s find out. If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah....
246: Structure a good story and create engaging content | Andrea Sampson 07.10.2024 52:51
If you want your content to connect with your audience you must consider the power of storytelling… I have been talking about storytelling for years now, but how? How do we tell good stories and how can we make our stories more impactful? Join me in this episode of The Content Queen Podcast as I speak with our expert guest, Andrea Sampson from Talk Boutique. You will leave with 3 powerful frame...
245: Why you can't be consistent online online 30.09.2024 11:28
Do you have this massive content pain point? Consistency… I have a lot of clients who come to me for this exact reason. Let me share with you how I keep clients consistent as I work with them 1:1 (and how I still manage to show up myself). If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ✨ LEARN content marketing strategy...
244: How to show up and feel authentically online | Zoe Boyce 23.09.2024 45:12
We hear this all the time… “be authentic when you show up online”. While this is great, the marketing world doesn’t often look at it from a different lens. The lens of mindset. This episode of The Content Queen Podcast shares what authenticity looks like from a deeper level and how you can check in to make sure you are energetic about showing up online because you do feel authentic. If you LOVE...
243: Social media engagement… what is going on? 16.09.2024 18:06
Have you noticed a downward trend in your reach? Engagement on your social media content? Let’s talk about it. When you remember we are business owners not content creators then you can structure a balance that allows for connection and conversion, that is when we will see more results (and to be fair, engagement might not matter as much). But as I said, balance. This episode of The Content Que...
242: The Psychology of Marketing- Understanding Consumer Behaviour | Jennifer Sutton 09.09.2024 57:54
When was the last time you reviewed your target audience? When was the last time you sat down and took a look at who they are, what their desires are, and how you can reach them? Need to do it again? Because remember, this is not a “set and forget” thing. We have the perfect marketing expert to share more about the psychology of marketing and how to understand consumer behaviour. Join me as I c...
241: 5 things we are seeing in content marketing at the moment 02.09.2024 16:49
Content marketing seems to be turning us all into content creators rather than business owners… While this can be fun and creative, it can also be tiring. There are a few things we are seeing in the content space online that we had to share. Some will make your life easier, some might get your creativity flowing. If you LOVED this episode, make sure you share this on your Instagram stories and t...
240: A framework helped me create endless content 26.08.2024 11:51
How? I have used my C.O.N.T.E.N.T framework to not only create ideas, but it has helped me develop new offers and resources in my business. Creating a framework that underpins what you teach is a great way to build endless content ideas and I am going to show you how in this episode of The Content Queen Podcast. If you LOVED this episode, make sure you share this on your Instagram stories and ta...
239: How to create a signature framework that helps you market your business | Amanda Walker 19.08.2024 40:53
HERE is a great content idea… Create a framework that connects to what you teach, what you sell! Frameworks give you endless content ideas (and also boost the trust factor in your business). We are joined by the framework ninja, Amanda Walker who helps many businesses around the world create signature frameworks that help you build your own framework that helps you attract clients. If you LOVED...
238: My own creative process and how I create for multiple businesses and my own 12.08.2024 22:56
Hands up if you have ever said these words “I am not creative”... I have. Many times. And now, this doesn’t make any sense to me. We are all creative. And just because you don’t think you can paint or draw doesn't mean you aren’t creative. If you have started your own business, if you post to social media, cook, write, exist - you are creative. Creativity just looks different in many differ...
237: How to connect with consistent creative flow for your marketing | Joanne Makas 05.08.2024 46:35
“I am not creative”. How many times have you said that in your lifetime? Well - think again. We are all creative and our ability to connect to creative flow is always accessible to us. Whether it is for creating content or building a new product in your business, you can harness the energy of the month to build on consistent creative flow. Join me as I chat with Creative Flow Catalyst, Joanne...
Trailer - The Content Queen Podcast! 05.08.2024 2:10
Are you a business owner who has to create your own content? And now instead of doing what you started your business to do, you find you spend most of your time creating content? I'm Mariah, founder of Content Queen and host of The Content Podcast. I am an entrepreneur, storyteller, digital nomad and Founder of Content Queen. Each week, I share top tips, personal struggles, and triumphs in co...
236: The business owners who FOUND their idea channel and now thrive 29.07.2024 22:35
Have you ever seen people “killing” it online with their content and wondered “what do they do differently”?? You want to know one thing? They found the channel they LOVE and they found the type of content they LOVE. Sounds simple, but that is the starting point. I have some classic examples I want to share with you in this episode of The Content Queen Podcast. It will leave you feeling motivat...
235: From a fear of public speaking to full-time content creator | Chloe Thomson 22.07.2024 50:33
Content creation - a creative marketing style but also can be a bit of an emotional rollercoaster. Some things work well, some things don't. But it is a great way to connect with your audience and share your message! I have content creator, Chloe Thomson on The Content Queen Podcast to chat about her journey and to give some very valuable tips for all business owners who create their own conte...
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