The Content Queen Podcast

Have you ever thought about how a podcast based on the stories you tell could be a HUGE benefit to your business?  Well, Dusty (our guest) is PROOF that a storytelling based podcast can create HUGE success and connection. So he joins us today to share his own journey (and the journey of his clients), on how they have created podcasts all around telling power stories.  You can do the same...

Do you have a content strategy? Maybe you have a loose one. Maybe you don't know what it means.  Don't stress. This is the episode you need! During this podcast you will learn what a content strategy is and how it can help you and your business move forward. I will also be providing you guidance on how you get started with your own content marketing strategy.  It is time to take action a...

I want to open up this conversation. To talk MORE about the relationship between freelancer and entrepreneur. We are a team! We work together. So let's create this community. I reached out to some freelancers and got some key points for entrepreneurs looking to outsource. These are very important even if you currently outsource and for the freelancer, these can be super helpful for boundary settin...

Your about page isn't about you? Say, WHAT?! But it is called "about" page. When it comes to websites, crafting the perfect about page can be a challenge, but is a CRITICAL page within the site.  So I have called on the experts to help us understand websites, understand the role of the about page and how we can nail the about page to make it unique to our brand and reliable to our audience! J...

Content Queen is getting a facelift! There are so many lessons learnt about re-doing and creating a new website design! There are 7 things we think you need to know about a website project. So if you are thinking about doing a website or giving yours a facelift, this is for you!  Within the episode we explore the journey of the Content Queen website and all the powerful lessons learnt along t...

Imagine this...  You learn more about copywriting. It all just clicks for you. You blend copywriting into your social media content, on your website and in your sales emails. People buy from you. They really see what it is you offer now. Sales come in (even when you sleep). It is a happy time for you and your business.  Sounds like a dream, right? Don't worry, it might just become your r...

We are all writers. Doesn't matter if you got A's on your school writing assignments or not. We all write everyday.  Understanding the type of writers we are is the key to creating the right type of content for you. To make it enjoyable. To make it more like, well authentic to you. From my own research and experience with writing, I have broken down the 4 types of writers there are. Have a li...

Do you find yourself sitting at your computer struggling to write a social media post? Maybe you put off starting that blog or podcast because it seems "too hard".  You might be procrastinating something that will MOVE THE NEEDLE in your business. So we are here to help! I'm joined by the marketing guru Kristy Pask who will take us through the mindset and procrastination around marketing and...

Are you feeling stuck? Wanting to show up consistently online? Wanting to build your online business? Wanting to create a podcast, blog or start a new social media channel?  I am here to teach you one thing. DON'T THINK - DO! What is going to help you do the thing! I am going to share with you my personal experiences with taking action within my business and the strategies you can implement t...

Are you ready to step into the CEO position of your business?  It comes down to this - knowing your marketing numbers. Looking at the data and really understanding what it is telling you! I know that can feel daunting and messy. That is why I have expert SEO and data marketing guru - Pri will make you feel at ease!!! She has the knowledge and the tools to help you get started!  Start fee...

They say you can't know what you don't measure, right? It is almost this feeling of unknown. You might relate to this.  You create your weekly social media content, maybe a podcast or a blog. You send out an email. Done. Tick that box. You do the same thing over and over again. But do you know what works? Do you know what your audience likes and doesn't like?  You might from the vanity....

Have you ever felt like you are creating content on a channel that doesn't light you up? You spend hours doing ALL the things you have been told to do but you don't get results? Maybe that channel just doesn't give you energy. Maybe it isn't the right channel for you.  It doesn't mean you ditch it, but how can you shift? How can you make the right choices for you and your business? Lizette Si...

Holistic marketing... an approach to marketing that allows you to use multichannel to market your business.  This doesn't mean being on ALL the channels. It means finding the RIGHT channels for you. Is it video, social media, podcast, writing? During this episode I show you how to find the right channel for you and then what the next steps are!  Have a listen, check out the quiz below an...

Your lived experiences are your expertise! So START sharing them online. People connect because of your energy, your experiences and your personality. It is time to think about how your experiences and stories can level up the way you create content!  So, that is what Alexa Martinez is on the podcast this week to talk about! She SHARES her amazing experiences online and it has changed the way...

December 30 2020, I saw my surgeon for the first time. He told me I would need major surgery - a Whipples operation. I went to the beach straight after the appointment to ground myself. As I stared out to the ocean, I turned to my friend and said, “if I am going to lose a few organs, I have to share this story”. I began to document it online. An entrepreneur trying to run a content marketing agenc...

Have you felt the pressure of social media?  Felt anxious to show up and show your face but then also pressure because you haven't shown up "enough". Do you compare yourself online and think "I could do better".  We are here to tell you this is very very normal! We all have felt this before and to be honest, still do. With the rise of social media, new features on each platform we can fi...

The world of influencer marketing can feel daunting and unsure territory. Paying someone to promote your business? What does that even look like?  How much do you pay someone? How do you even find influencers? How can they help your business? I am sure you have a heap of questions running through your mind! Lauren, CEO and Co Founder of Perfect Gifting had ALL those too when she started. BUT...

Are you ready to start taking action in 2022? To create a content marketing strategy that works for YOU and engages/builds your audience? Of course you do! I am here, this week with a guide to help you create your best content marketing strategy!  All you have to do is, download our FREE content strategy template ( HERE ) and listen along as you fill it out and get ready to implement! The sec...

We are BACK in 2022 with a NEW podcast format and style (oh how exciting). It is going to be ALL about storytelling and strategy for 2022. Each episode will give you a memorable story AND actionable strategy you can take into 2022 and beyond for your business!  Listen and let me explain how this all came to life and how you can change up your podcast if ever needed! Join the ride for this yea...

HAPPY NEW YEAR! I can't believe we are in ANOTHER year. There is no time like RIGHT now to reflect what 2021 brought. Although this is a reflection piece of Content Queen in 2021, I want it to help inspire your year ahead and give you a few exercises to reflect and review.  This episode really helped ME in processing 2021 and I hope when you listen and do it for you, it helps as well. Thank y...

Are you looking to up your Instagram game in 2022? Want to start the year with a strategy that will help you create content that is engaging for your audience but also enjoyable for you to create?  Well, I am joined by Corey Walker (Author of Instagram for Business for Dummies) who is here to give tips and tricks all about Instagram for 2022. We had an amazing chat exploring the different fea...

We are WEEKS away from another year. So why does a simple date change impact the way our marketing strategy goes? Well, it is a reset. A chance to sit down and evaluate what is working and what isn't. After a relaxing Christmas break, it is always nice to come into a new year with new plans and ideas to implement.  So, in this episode I am going to go through all the content marketing trends,...

Do you have a process to help with your content creation and marketing? If someone started in your business tomorrow, how would you explain to them what you do?  How do you manage your day to day tasks and processes? I know it seems like a LOT of questions, but we are here to help and support you. Running a business is hard and your brain can be FILLED with so much noise you don't have time t...

Do you currently have an email list? Whether you have one or not, you might be thinking "that seems like a silly question". BUT the email list is an important part of the marketing strategy. How do we get people to join our mailing list? Because we know now asking for an email is like asking for bank details, people are hesitant and rightly so. We can spend hours trying to clean that inbox. ...

Strategies to try. Things to do. There is always things we can implement into our business. We are not here to add MORE to your list, we are here to show you the possibilities and the things you can try for yourself.  On the podcast this week we have Averi Melcher to teach us all we need to know about SEO Backlinks. The references we get from others online that help Google see us as a boss!!!...