Modern Chiropractic Mastery

Many exciting things are happening in the profession; recently, attending Parker Vegas highlighted that.    We don’t know where the profession is going, but many opportunities exist.   In this episode, I bring on Dr. Brandon Steele of ChiroUP to discuss what they are seeing in the profession, how chiropractors can optimize their careers, and how we can all optimize the profession. S...

Too many doctors think that good healthcare and good business are inverse relationships.    You can be good at business and not be a snake or a shark. You can be patient-centered and also have a good business.    I am also here to tell you that everyone benefits, including your patients, when you are sound in business.    In this episode, I discuss 5 Keys to Good Chir...

Many chiropractors and chiropractic practices have goals and dreams, but few have a great vision. Some think they have a vision, but without the necessary planning and actions, it's a dream and will never be a reality.  In this interview with Dr. Keith Yoho, we discuss his group practice's exponential growth and big vision. We detail where the practice started, where it is now and where it wi...

As a profession, we have made it a long way, but we continue to fight to improve our standing in healthcare in each state, the country, and internationally.  Behind the scenes, we often don’t see the work being done to improve the chiropractic profession, and it is important to shed light on that occasionally.  In this interview, Bharon Hoag from The Chiropractic Defense Council joins me...

In 2024, many chiropractic practices are getting creative with optimizing their front desk.  If you don’t currently have a front desk, I highly recommend the Virtual Front Desk option to free you up to focus on patient care and growing your practice.  If you have a front desk person or team, consider having a Virtual Front Desk component to allow your front desk team to focus completely...

In this episode, I discuss some topics that have come up in our coaching calls, Mastermind and Facebook Group.  The topics we discuss are:  *What Percentage of your revenue should go towards a marketing budget  *The 60-Minute Rehab DC Conundrum  *Running/Starting a business debt-free vs bank loan  *The FB Scam we are all seeing  *Google Business Hours and Search ...

Chiropractors are often looking for ways to help their patients improve their lives and do it in a manner that is effective and efficient.   At our Mastermind weekends, our members do occasional “Each One Teach Ones,” where a member provides a 30-minute presentation on something that has grown or transformed their practice.   Dr. Tiffany and Tyler Armstrong presented at our last mastermi...

A 30-40-year career in any profession can seem grueling, and chiropractic is no different. Too many in our profession face burnout we before that, but many don’t.    How can you find purpose, enjoy your life, and find success as you define it?    In this episode, I go over 3 frameworks that have helped me enjoy the process of defining success for myself and work towards achievi...

Having issues growing your Instagram following? Are you looking to improve your Instagram content and results?    In this episode, I interview Dr. Kyle Richmond, who has been able to grow his Instagram exponentially within a reasonably short period of time.    Instagram has many aspects, and it is consistently changing, but it does not have to be complicated. In this episode, w...

How do you manage it when a patient isn’t getting better?    What do you do when a patient gets worse with your treatment?    Do you feel like you are burning brain bandwidth all day long thinking through complicated cases, and will it ever become easier?    In this episode, I bring Dr. Mark King on the show to help us provide wisdom to these three questions we have a...

Not enough chiropractors effectively plan their upcoming year, and many don’t plan at all. In this episode, I discuss what you should be doing to plan for an impactful 2024.    It doesn’t have to be complicated, but it does need to be intentional. I also provide you with some resources to help guide you in your planning efforts.    Let’s make 2024 a great and transformational y...

This time of year, I always sit down and perform a thinking tool I learned from Strategic Coach. The Positive Focus gives you an opportunity to reflect on all of the achievements you have had in the past year, even if there were challenges. There are always challenges.    The Positive Focus has you write down and get clear on 4 aspects: The Achievement  Reason why this is important....

We know insurance companies play games, but what games are they playing? What can you do about it?    In this episode, I interview Dr. Brian Capra of Genesis Chiropractic Software on all of the tactics, strategies, and games insurance companies play to try not to pay you.    We cover everything from why insurance companies do this to strategies to prevent much of this from occu...

Don't stay stuck in the same cycles of stress and frustration. When you get better, your life gets better. So, do something today that will help you jumpstart your journey toward emotional intelligence.  You can develop the skills to... Stop losing your cool with your team and patients. Stay focused instead of becoming so reactive even in high pressure situations. Harness the energy of stress...

In this episode I provide you with eight marketing updates and tactics to help you with your practice.  I discuss the following 8 topics:  1. YouTube Auto Subscribe 2. Email Open Rates and Clickthrough Rates 3. IG Follows Strategy 4. Google Business Posting 5. Think of your Podiatrists and Dentists 6. This is the time to do your Use it or lose it campaigns 7. The Hub and Spoke Model Revi...

10X is fundamentally about quality vs quantity, and the quality of your freedom determines the results you achieve.   This is not hustle culture.   As Ben Harding, Co-author of the book “10X is Easier than 2X,” states:    “10X is not the outcome; it’s a counterintuitive process you can apply every time you want exponential growth in your life and business. To make 10X possible,...

At some point in the future, there is the likelihood that you will want to sell your practice. In past episodes, we have discussed this topic and why it is so vital to start preparing your practice now for it, even if it is many years down the road.    If you prepare your practice and your personal financial structure now, not only will you benefit from it down the road when you sell it,...

We live in a tough world, and we work in a challenging industry; however, many are making it worse by falling susceptible to the stories and excuses that are holding them back.    Stories such as the public’s perception of our profession or how busy you are and don’t have the time to do marketing or community outreach to grow your practice the necessary amount to be cash flow confident.&...

We often imagine leadership as some grand charismatic leader like Nick Saban, MLK, or Churchill. The reality is, that leadership has many styles and traits and isn’t something you are just born with.    In this episode, I am excited to interview JM Ryerson on transforming your life and getting better every day. When you get better, you get better as a leader, and you revolutionize your l...

This isn’t an exact science, but in my judgment, we are in the third phase of sports chiropractic. Phase 1 was pioneered by many great chiropractors before there was even the name sports chiropractor. Phase 2 layered on more advanced soft tissue therapy, particular assessments, and sports rehab.    In this episode, I break down phase 1 and phase 2 of sports chiropractors and the newer ph...

Many of you remember the Wild West days of $27 all-you-can-eat chiropractic Facebook Ads where these ads tried to entice people to come in for a very cheap visit, get 100 people in the funnel and hope 5 bought big care packages.  This worked for many, but it frustrated even more. If you didn’t get turned off from Facebook Ads, then you may have when Facebook made it more expensive and challen...

You don’t have to be a celebrity, athlete, or corporate executive to leverage Public Relations or “PR” for yourself and your business. The fundamentals of PR are instrumental in growing a remarkable chiropractic practice.    In this episode, I interview Jay of Ace of Spades Agency, and he dispels the myths of PR, how chiropractors can improve their positioning, and what he would do to bu...

The chasm between the vision of your ideal success, the traits you express, the sacrifices you are willing to make, and personal development may be preventing you from realizing professional success.    In this lesson I discuss the 6 Things Success Demands from a post originally by Sanwal Dani and they hit it on the head.    Success is how you define it, but if you open your ow...

Recently, at my Strategic Coach meeting we reviewed a graphic and concept titled “Transforming Your Industry” and it provided 3 Stages of becoming an Industry Transformer.  Stage 1: Conventional Experience  Stage 2: Unique Experience  Stage 3: Transformational Experience  In this episode, Dr. Josh Satterlee shares a devastating example of how conventional healthcare failed a de...

If you, like many chiropractic practices, are still exporting data and creating your own spreadsheets because you don’t have the perfect dashboard.    You may still have double data entry and no follow-up and follow-through process. Plus, the more moving parts, providers, and service centers, the more likely you will have patients fall through the cracks, wasted time creating spreadsheet...