Massive Agent Podcast

Send me a message I've said it before, and I'll say it again... You need to start a podcast! Not only are they fairly easy to do, the potential is amazing. The power of podcasting, especially at a local level, is staggering. In less than 9 months, one real estate agent's podcast has generated over 63 referrals to other agents! His podcast has now become a go-to resource for consumer...

Send me a message There are so many misconceptions among real estate agents about VA loans. Realtors, for the most part, lack the facts on how VA loans work, and far too often look down on buyers using VA loans because of these misconceptions. Our military veterans are being mistreated on the mortgage side, and then again when they start making offers to purchase homes. The purpose of this episode...

Send me a message This week you'll learn why it's never a good idea to use the Boost Post button on Facebook. I'll walk you through the importance of choosing the correct Objective right from the start of a campaign, and the best way to accomplish your goals via Facebook ads. Think of Boost Post more like a Donate button, where you're basically just donating your money to Faceb...

Send me a message We spend so much time talking about real estate marketing tactics so that we can get the attention of the consumer. Without their attention, nothing else matters. We need to get their attention so they can listen to what we're saying or watch what we want to show them. Marketing for attention is critical, but it's not the whole story. Once Realtors have their attention,...

Send me a message Time for some clarity. We talk quite a bit about "being consistent." You hear it from me, often, right here on this show. "Be consistent! The magic is in the consistency!" While that is 1000% true, many of you are probably wondering exactly what you should be doing consistently. Naturally, you need to be doing the right things consistently. This week, we'...

Send me a message At some point, Realtors at all levels will need to get someone else to help them with the workload. If you want to grow your business past a certain level, you must get help. But how? How do you find the right people? How do you know how to compensate them? How do you train that first partner or employee? Wouldn't it be awesome to have access to one of the best consultants a...

Send me a message If you say the wrong things, or say them the wrong way, you'll never attract as many buyers and sellers as you should be. On this week's episode, you'll learn what to never say in your marketing to potential clients. Potential clients are judging us, in every way possible. As they should! They're always sizing us up to find out if they want to hire us as their...

Send me a message Instagram Stories and Facebook Stories may just be the perfect medium for building your real estate business and making personal connections with potential clients. PLUS... I'm doing something really exciting and special at the end of the show, so stay tuned throughout. This week you'll learn how Realtors and real estate brokers can and should be using Instagram Stories...

Send me a message Realtors are like general contractors. We oversee the entire real estate transaction on behalf of our clients. Part of that is choosing the other players in the transaction, like our "subcontractors". We have a say in the mortgage lender that our client chooses, and tey rely on us to recommend a title company or closing attorney to handle the paperwork, record the sale,...

Send me a message Analysis paralysis is a real thing. We all suffer from it to a certain extent. But not all of us let is stop us from taking action and implementing the strategies we want to implement. But most of us do! Most of us get so overwhelmed by all the options out there that we do nothing. It reminds me of the quote "the confused mind does nothing." Truer words have never been...

Send me a message Right now, today, it's pretty much a requirement that Realtors produce video to some degree. It's 2019, only a few months away from 2020! If you don't have a great online presence in a way where potential clients can SEE you, get to know you, and make a connection with you, then it's just a matter of time before you go out of business. If you can't be see...

Send me a message Yet another open, honest conversation about the stuff that actually matters to real estate agents. This week, Kevin Kauffman joins us to talk about iBuyers, and whether they should be feared or embraced by real estate agents. Once you have the full story and have a better understanding of how iBuyers like Opendoor, Zillow Offers, and Offerpad work, you may be have a very differen...

Send me a message This could be my #1 favorite episode of the podcast yet. It was supposed to be about Facebook Ads for real estate agents , but ended up being soooo much more. How much does it cost you to acquire a new client? How much are you you worth per hour? Your answer to these questions are not nearly as important as actually knowing the answers. Despite the simplicity of the questions, vi...

Send me a message At the recent Inman Connect Las Vegas conference in July 2019, there was a noticeable shift in focus from thought leaders, top producers, and real estate executives on stage. The discussion has noticeably pivoted away from technology and tools to relationships. Relationships are at the center of any thriving, growing real estate  business. As we discuss with special guest Bill Ri...

Send me a message Would you ever sue a seller to compel them to accept an offer, simply so that you got paid your commission? This is just one question and situation out of many that we discuss this week with special guest Byron Lazine, co-host of the Real Word Podcast. The real estate industry is changing right under our feet, and countless Silicon Valley tech behemoths have taken aim at disrupti...

Send me a message Fear and scarcity-thinking prevents many real estate agents from ever networking with other fellow agents, especially at a local level. They don't ever connect with other Realtors because they're worried that "their competitors may see what they're doing and copy it." As you'll learn this week, thinking this way is not only outdated and wrong, but it...

Send me a message Local events can be powerful for growing your business. However, many Realtors never attempt their own local event because they don’t know where to start, or they have misconceptions about what is required. Usually they think it *must* cost a ton of money, and they let the lack of budget prevent them from getting started. But as you’ll hear from our special guest, Neil Mathweg, a...

Send me a message Ever wonder what it takes to sell 100+ homes year after year? This week’s interview is incredible, with so much gold shared. Our guest this week is Ricky Carruth, the #1 Remax agent in Alabama for 2 straight years, author of two books, and founder of the free Zero to Diamond coaching program.  With so many different tools available for real estate agents and loan officers, and so...

Send me a message Selling a “luxury home” is the dream for anyone with a real estate license, but there are SO many misconceptions. We grew up watching movies and TV shows with gorgeous, never-ending mansions. We now scroll Instagram oogling over luxury homes. We all do it, whether you’re a real estate agent or not. Just look at the popularity of the Million Dollar Listing tv show. Before that it...

Send me a message It all started with writing one article and getting it published in Inman News, a major real estate industry media outlet. But even before that, I was inspired to write the article after a random video I saw on Facebook by some dude named Gary Vee, who I had not heard of at the time. When we look back at our life and career, it’s amazing to see how one seemingly insignificant eve...

Send me a message When you get business organically from Google, life is good! Take it from someone who built their local real estate business on Google, nothing beats an organic (aka FREE!) lead who found you on Google! Obviously everyone wants to be found on Google whenever someone searches for a local real estate agent, but we can’t all be winners, now can we!?  You can launch a website, blog y...

Send me a message You may have heard that in order to be successful in business, in real estate or elsewhere, you should find what you love doing or talking about, and build a business around it. It makes sense, you’ll stick with it long enough to win if you love doing it. But HOW do you do that exactly, especially if you’re a real estate agent? How can you sell more homes by focusing on what you...

Send me a message Know anyone who simply goes Live on Facebook way too much, and talks for too long? Have you ever turned off Facebook notifications from a friend of yours after they did a Facebook Live video? Have you ever tuned someone out because their FB Live’s are just plain boring?  Or on the flip side, maybe you religiously tune in to your favorite weekly Facebook Live “show” because it’s a...

Send me a message You may disagree with this but the way I see it, we’re doing ourselves a huge disservice by telling people that we are “real estate agents.” See here’s the thing; Realtors don’t have the best public perception. The average person questions whether or not they even need us. They’re irritated and annoyed by real estate agents because they’ve been harassed, spammed, and bothered by...

Send me a message Even though Realtors help buyers and sellers navigate the biggest financial transactions of their lives, the vast majority of Realtors still live commission check to commission check themselves. Despite the possibility of such large paydays, most Realtors still fully rely on closing the next deal in order to make a living. Even the most successful real estate agents, those with a...