Massive Agent Podcast

Send me a message Real estate agents, the hard truth is this... if you, as a Realtor, aren't visible online or on social media, you don't exist. If you cant be found or discovered online, you literally don't exist. And any business that can't be found or discovered just simply cannot survive, regardless if they're in real estate, or any other industry. So how then, do you...

Send me a message Video doesn't need to be hard. It doesn't need to take hours and hours to do. Realtors don't need to learn video editing software if they don't want to. Successful video marketing as a Realtor doesn't even require any extra equipment. What matters most is what you do your videos about, and doing it with genuine passion, energy, and excitement.  One of the...

Send me a message I've got to be honest, I used to be a VERY lazy Realtor. Not like sitting around all day playing video games and napping kind of lazy, but more timid and not being very aggressive. But it wasn't until I began to learn about psychology and considering the mindset of the other side of a transaction that I realized that I was LAZY! How was I lazy? In a few ways actually. I...

Send me a message Getting new leads from Facebook doesn't always have to cost money. There are actually some easy ways to get organic (aka FREE) leads from Facebook Groups. As long as you  follow the instructions and put in the effort, you can get a nice little influx of new real estate leads by dinner time! This week, I walk real estate agents through how to create a very specific, very nich...

Send me a message Judi Fox is one of the world's biggest and best LinkedIn Business Experts, and today she's teaching real estate agents how to grow their LinkedIn following FAST. You'll hear why prioritizing posting content is actually not the #1 thing Realtors should be doing on LinkedIn. Judi Fox shares some great tips to help Realtors master LinkedIn for real estate, and specifi...

Send me a message Branding is even more powerful than short term lead generation, but it takes longer to realize it. Which is why most real estate agents don't bother with branding. But as you'll hear this week, that is a huge mistake. We talk to Raquel Borras, a branding expert from True to You Branding, to learn how Realtors can utilize branding, and build a powerful, long lasting bran...

Send me a message Greg McDaniel is so comfortable being himself that he'll walk into a listing presentation wearing a t shirt, shorts, and flip flops, and walk out with a signed listing agreement. But it's what he did to get the listing appointment in the first place that we really dive into today. Greg uses a wide combination of billboards, Facebook Ads, cold calling, door knocking, vid...

Send me a message Imagine being the #1 real estate agent in the entire world. Crazy right? Well our guest this week literally is. Jeff Cohn and his real estate team in Omaha, NE were the #1 real estate team in the world at Berkshire Hathaway HomeServices in 2018, and still Top 3. Jeff believes that damn near any one of us Realtors can do what he did, as long as they follow the same path. Now Jeff...

Send me a message When most real estate agents think of "networking" they think of a bunch of professionals in a room together, with a stack of business cards, intent on nothing more than just telling everyone else what they do for work. Realtors take it a step further and they try to make sure every stranger they come across knows that they're an agent. But do those Realtors make a...

Send me a message Today, I'm going on the record so that one day, my kids and my grandkids will know where I stood, right now. Today I'm sharing my thoughts and perspective on the murder of George Floyd, the protests, the riots and destruction, and why I believe that America will be stronger and better at the other end of all of this. America is going through some very difficult times ri...

Send me a message Realtors should ask themselves one question, and then answer it honestly... are you using social media in a way that's helping your business, or hurting it? As you'll hear this week, far too many Realtors are using social media in a way that's hurting their credibility as a professional and a marketer. ********************** Looking for the best real estate and mor...

Send me a message Stress is a killer, and as Realtors and entrepreneurs, many of us don't do anything to prevent stress and anxiety. We just keep pushing and pushing, working harder and harder, until one day, the stress boils over. I'm one of those people. This week's podcast is the story of what happened to me last week, and what I learned from it. As I was just powerfully reminded...

Send me a message Regardless who you are, who you know, or who your family is... if you don't put in the work, consistently doing the right things, you don't really stand a chance of being a successful Realtor long term. Liz Vaynerchuck Novello, an agent w/ Sotheby's in New Jersey learned this lesson firsthand after becoming a Realtor in early 2018. We all overestimate how fast we&a...

Send me a message Imagine running the exact same Facebook Ad continuously for YEARS, and getting 1,000 real estate leads every single month from it. Sounds impossible? Justin Robins, a top-producing Realtor in Ogden, Utah, would have to disagree. He's been running the exact same ads, every day, for years. In fact, he's been so consistent with his ads that some of them have over 10,000 co...

Send me a message Want to know what to keep an eye out for so you can potentially earn yourself a six figure referral fee? Yeah, me too! Well you'll love this week's podcast. The vast majority of real estate agents are laser focused on selling homes and condos. Which is good! Realtors should be focused and tunnel vision on the job of helping real estate buyers and sellers. But sometimes...

Send me a message Being a Realtor is hard. Real estate agents are in one of the most competitive professions there is. In my first year as a Realtor, I sold like 4 or 5 homes. My second year, 7 or 8. This business took me many years to get a handle on and to learn how to attract clients.  Then there's Matthew Kane in Wilmington, NC. In his very first year as a Realtor, he sold 40 homes all by...

Send me a message On Tuesday, I had the incredible honor of asking a question of John C Maxwell. Yes, THAT John C Maxwell. one of the most well known, most respected speakers, authors, and leaders in the world. His books have sold millions of copies. And little old me was able to ask him one question. Just one. So what did I ask him? I asked John C Maxwell what advice he would give to a new real e...

Send me a message I'm exhausted. I've been busier and working harder these last few weeks than I have in a long time. The vast majority of it is really good, really exciting, and profitable. But at the same time, there are countless real estate agents who are feeling the opposite and are considering leaving the real estate industry. We tell ourselves a lot of stories, for better or worse...

Send me a message This episode is a Realtors business survival guide for COVID-19 and the economic shock happening as a result of it. Every Realtor should be pivoting and making changes, both to their daily actions and to the marketing and messaging that we are putting out into the world. This episode discusses exactly what kind of marketing real estate agents can/should be doing, and how we need...

Send me a message The current CoronaCrash that our stock market and overall economy is in the midst of is no joke. This damn virus, and the quarantines/shutdowns as a result, are already doing major damage. We don't yet know the extent that the housing market will be affected. One thing is certain, real estate agents are scared, nervous, worried, and stressed. The uncertainty we're deali...

Send me a message When a single agent packs up and switches to a new brokerage, there's not much disruption to their daily routine. Sure, you update your website, social media profiles, and email signature, and get a few new yard signs, but that's about it. But as you can imagine, a large real estate team has many more moving parts to consider and navigate when changing real estate broke...

Send me a message Real estate industry, we may finally have a solution to end wire fraud. Safewire is a company using proprietary technology at the very beginning if a real estate transaction to completely eliminate any chance of wire fraud. This tech solution already exists, but it needs to be widely adopted by our industry in order to really make a difference. But first off, what is wire fraud,...

Send me a message It’s not a question of if the coronavirus will affect Realtors and their businesses, but when, and to what extent. Coronavirus hysteria, or simple interest or concern) is everywhere. You can’t look anywhere online without seeing mention of the coronavirus, and you can’t visit any grocery store without seeing people hoarding bottled water and toilet paper… if they even had any in...

Send me a message On Tuesday, I released Episode 560 of my "Massive Agent Minute" Alexa Flash Briefing. This was the very last episode. I decided that after 560 daily episodes of the flash briefing, it was time to end the show. This episode is all about the reasons why I ultimately decided to end the show, and hopefully, you'll hear some takeaways that will help you improve the focu...

Send me a message If you're a Realtor wanting to crush it on YouTube, then you need to learn from a plumber. That's right, a plumber holds the roadmap and blueprint for real estate agents to crush it on YouTube. So this week, we're talking to that plumber. Roger Wakefield will say, "I am just a plumber." Simple and matter of fact. But what Roger will also tell you is that...