Influencing
Influencing Insider
The most effective way to gain media coverage is to give the media exactly the information they're looking for. Influencing Insider is a regular interactive video series where we interview Australia's most influential media and journalists to find out how PR professionals and those looking for publicity can most successfully interact with them. Each episode of Influencing Insider runs for about 30 minutes and covers off topics like what to pitch, what not to pitch and when and how to do it. You'll gain an insight into each of our guest's media outlets and the work they create.
Where to listen?
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Episodes
Lifestyle PR with Man of Many's Nick Hall 12.10.2022 17:26
Whether it’s muscle cars, fashion, video games or internet culture, or just anything that interests the gentleman, Australia’s leading men’s lifestyle website Man of Many is on top of it all. Man of Many’s Editor-in-chief, Nick Hall joins Influencing Insider on Wednesday 12 October at 2pm . He will discuss: How they organise sponsorships and brand deals The site’s most popular stories The best way...
Tech, Crypto, Finance & Business PR with The Chainsaw's Samantha Howard 05.10.2022 18:35
Australia’s first web3-focused news site, The Chainsaw , aims to sort fact from fiction on the impact and applications of the blockchain technology that is reshaping finance, business and culture. Leading the team is Head of Editorial , Samantha Howard . She joins us on Influencing Insider next Wednesday 5th October at 2pm and will discuss: Her audience and the type of stories she is interested in...
Lifestyle PR with Winning Magazine's Katarina Kroslakova 29.09.2022 23:30
After a 3 year hiatus, it is with great excitement that the neo-luxury lifestyle outlet Winning Magazine is making a comeback to our shelves! The Editor of Winning Magazine , Katarina Kroslakova joins us Thursday 29th September at 2pm . She will discuss: What areas Winning will cover How to get in touch What kinds of stories Katarina is most interested in. About Katarina Kroslakova Katarina is the...
Wealth & Finance PR with The Australian Financial Review's Lucy Dean 14.09.2022 21:56
Managing money and getting the most out of it is hard enough at the best of times, and in 2022? Forget about it! Thankfully though, we’ve got you covered next week Wealth and personal finance reporter, Lucy Dean joins Influencing Insider next Wednesday 14th September at 3pm to discuss: The type of stories she is interested in How to pitch stories The best time to pitch the AFR About Lucy Dean Lucy...
Tech & Cybersecurity PR with KBI.Media's Karissa Breen 07.09.2022 16:45
“We all want to lift the global security posture, and we’re actually doing things to make that happen” KBI.Media’s Head of Security Journalism , Karissa Breen joins Influencing Insider next Wednesday 7th September at 2pm to discuss: The type of stories she is interested in How to pitch story ideas How to engage with their streaming and podcasts About Karissa Breen Karissa Breen is the Head of Secu...
Lifestyle & Sustainability PR with Ilona Marchetta, Journalist & editor at The Carousel & In A Sustainable Way 31.08.2022 12:11
With a keen interest in sustainability and 20 years of experience in communications, Ilona Marchetta helps simplify the key components & issues around sustainability. Sustainability Editor, Ilona Marchetta joins Influencing Insider this Wednesday 31st August at 1:45pm to discuss: The type of stories she is interested in How to pitch stories The best time to pitch the outlets About Ilona Marche...
Tech & Gaming PR with GamesHub's Edmond Tran 25.08.2022 20:25
“GamesHub aims to promote the talents of Australian writers, and foster new voices and perspectives” Managing Editor, Edmond Tran joins Influencing Insider on Thursday 25th August at 2pm to discuss: What GamesHub covers How to pitch stories to GamesHub The best time to pitch GamesHub About Edmond Tran Edmond Tran is the Managing Editor of GamesHub. Prior to his role, Tran worked as the Editor &...
Tech PR with Women Love Tech’s Pamela Connellan 18.08.2022 22:15
The latest tech news, reviews and trending information for women is delivered by Women Love Tech. Its mission is to create the next generation of women in tech by upskilling them and encouraging them to work in the industry. Writing for the publication is journalist and digital content producer Pamela Connellan. She joins Influencing Insider on Thursday 18th August at 11am to discuss: Writing for...
Tech PR with Award-winning technology journalist Rosalyn Page 11.08.2022 18:54
Freelancer Rosalyn Page has amassed an exceptional portfolio of technology and innovation coverage across a wide range of outlets for nearly 20 years. Rosalyn joins Influencing Insider on Thursday 11 August at 2pm to discuss: The different publications she oversees How to pitch tech stories from her perspective as a freelancer The best ways to pitch outlets like CIO, CSO and CMO About Rosalyn Page...
Tech PR with The Australian's Chris Griffith 03.08.2022 33:20
The Australian’s Senior Technology Journalist, Chris Griffith joins Influencing Insider next Wednesday 3rd August at 2pm. Drawing on five decades of experience exploring business and technology, Chris will talk about: The type of stories he is interested in How to pitch stories The best time to pitch The Australian About Chris Griffith Chris Griffith is a Senior Technology Journalist with The Aust...
The Australian Women's Weekly: Lifestyle coverage with Deputy Editor Tiffany Dunk 28.07.2022 24:23
Women’s Weekly’s Deputy Editor, Tiffany Dunk joins Influencing Insider next Thursday 28th July at 1pm to talk about: What The Australian Women’s Weekly covers How to pitch stories The best time to pitch The Australian Women’s Weekly About Tiffany Dunk Tiffany Dunk is the Deputy Editor at The Australian Women’s Weekly since 2018, having worked at CLEO, NW magazine as Entertainment Editor, Deputy Ed...
Tech PR with Freelance contributor Brad Howarth 20.07.2022 17:14
With more than 25 years in the industry, Freelance journalist Brad Howarth worked across a dozen publications in technology, marketing and general business, including some big names: AFR Boss, Sydney Morning Herald, InTheBlack, and CIO Australia, to name a few. CMO & ITNews Freelancer Brad Howarth joins Influencing Insider this Wednesday 20th July at 1pm to talk about: The different publicatio...
Lifestyle PR with Eat Drink Play & Secret Foodies’ Alex Adams 14.07.2022 21:10
When they're not hosting public events in random locations the Secret Foodies team are working together to create unique, experiential events with like-minded brands and organisations. If you want a local guide to Sydney & Melbourne’s best places to eat, drink and play, Eat Drink Play is the way to go. Eat Drink Play & Secret Foodies Founder Alex Adams joins Influencing Inside r next Thurs...
Tech PR with The Brilliant’s Kylie Ahern 06.07.2022 15:04
Profiling Australia’s finest minds and STEM contributors, the Brilliant explores the pathways that advances in Science, Tech, Engineering and Maths must navigate to gain attention and resonance in our culture. Publisher and Founder Kylie Ahern joins us on Influencing Insider on Wednesday 6th June at 2pm AEST to discuss: What The Brilliant covers How to pitch stories to The Brilliant About Kylie Ah...
Finance PR with Finder's Kylie Purcell 30.06.2022 21:08
“Investing should be for everyone and my dream is to make that a reality . . . I love sharing that passion through digital storytelling. “ Finder’s Senior Investments editor Kylie Purcell joins us live from New York on Influencing Insider on Thursday 30 June at 11am AEST to discuss: What Finder covers How to pitch stories to Finder The best time to pitch Finder About Kylie Purcell Kylie Purcell ha...
Tech PR with Award-winning consumer technology journalist Alice Clarke 23.06.2022 16:34
Freelancer Alice Clarke has built a strong reputation delivering great coverage of tech and games to mainstream outlets over the past decade. Alice joins Influencing Insider on Thursday 23 June at 2pm to discuss: The different publications she oversees How to pitch consumer tech and lifestyle stories from her perspective as a freelancer The best ways to pitch outlets like The Herald Sun & SMH...
Music PR with Rolling Stone’s Jake Challenor 15.06.2022 16:25
Rolling Stone Australia has been revived with Jake Challenor taking the helm alongside a raft of other magazine titles under The Brag Media. Brag Media has recently been on a tear, acquiring and relaunching a number of well known magazine titles in Australia including Rolling Stone and Variety. Joining Influencing Insider on Wednesday 15 June at 2pm is The Brag Media’s Jake Challenor to discuss: T...
Travel PR with Australian Traveller's Katie Carlin 08.06.2022 19:03
Australian Traveller is one of the fastest growing magazines in the country. Coming off an already strong readership, they now boast 168,000 regular readers with each edition - up 57% year on year in Roy Morgan's latest survey. Helping drive this phenomenal growth is Digital Editor-in-Chief, Katie Carlin .
Sections Editor of News.com.au with Kerry Warren 01.06.2022 20:13
News.com.au publishes news stories & multimedia, drawing on content created by a team of journalists as well as journalism from Murdoch's Australian newspaper outlets. Joining us on Influencing Insider next Wednesday 1 June at 2pm is News.com.au 's Sections Editor, Kerry Warren. We’ll look at: All the sections Kerry covers How to pitch stories to News.com.au The best time to pitch News.com.au...
Lifestyle PR with Concrete Playground’s Suz Tucker 26.05.2022 32:21
“With incredible places, events and news at your fingertips, think of Concrete Playground as a personal concierge for your social life” Leading the team is Editorial director Suz Tucker, who joins Influencing Insider on Thursday 26 May at 2pm. We’ll look at: What Concrete Playground covers How to pitch stories to Concrete Playground The best time to pitch Concrete Playground About Suz Tucker Suz T...
Science and Tech PR with CNET's Jackson Ryan 18.05.2022 20:01
From Climate change to Covid boosters; from the future of plastics to the future of the SpaceX program, CNET's science division takes a detailed look at cutting edge science. Science editor Jackson Ryan joins Influencing Insider on Wednesday 18th May at 2pm to discuss: What CNET covers How to pitch stories to CNET The best time to pitch CNET About Jackson Ryan Jackson Ryan is the Science editor of...
Tech PR with CommsDay’s Grahame Lynch 11.05.2022 16:59
Communications Day is at the forefront of Australian and New Zealand telecom industry news and commentary. Leading the team is publisher Grahame Lynch who joins Influencing Insider on Wednesday 11 May at 2pm to discuss: What CommsDay covers How to pitch stories to CommsDay The best time to pitch CommsDay About Grahame Lynch Grahame Lynch is the owner and founder of Decisive Publishing which owns C...
News, Lifestyle and Tech PR with Pedestrian’s Melissa Matheson 04.05.2022 35:22
Pedestrian Group has grown to incorporate some of Australia’s most well-known technology outlets alongside Pedestrian. TV. Keeping an eye on the editorial teams across Gizmodo, Lifehacker and Kotaku is Head of Editorial, Melissa Matheson who joins Influencing Insider on Wednesday 4 May at 2pm to discuss: How she works with such a wide team of journalists The stories she is most interested in How P...
Tech PR with Techday’s Sean Mitchell 28.04.2022 15:33
Techday covers all aspects of the tech industry across the APAC region, and tying all the teams together is publisher Sean Mitchell.
Tech and property PR with The Australian’s Joseph Lam 21.04.2022 14:04
Australia’s technology and property industries are two of the busiest to cover. Putting his shoulder to the wheel is The Australian’s Joseph Lam. Joseph joined The Australian in 2019 having worked as a freelancer across publications in Australia, Hong Kong and Thailand. He covers property and technology for the national newspaper.
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