The High-Level Entrepreneur

Industry Leader Interviews is a recurring series in The High-Level Entrepreneur podcast, featuring industry leaders. In this interview, I have invited a special guest - Shannon Matson, founder of The Social Bungalow, an 8-figure online marketing business. Shannon has also built a completely different kind of business alongside it - a 2,500 square foot coffee shop in Las Vegas, started from scratch...

In this episode, I talk about one of the biggest myths in premium pricing: that charging more means you have to give more - more calls, more content, more access, more of everything. I share what actually makes an offer premium - and it's not about quantity, it's about quality, packaging and experience. I take you through a recent trip to a castle that completely shifted how I think about...

In this episode, I talk about something I hear constantly from entrepreneurs: feeling torn between following your intuition and being strategic - like the two can't coexist. I share why that disconnect usually isn't a sign that you need to choose one over the other. It's actually a sign that something in your business - your ideal client, your positioning, your offer - has become misal...

Industry Leader Interviews is a new series in The High-Level Entrepreneur podcast featuring industry leaders. In this interview, I have invited a special guest - Hayley Lloyd who is the founder of InAwe, an app that teaches breathwork & manifestation. Hayley built a 7-figure coaching business and became a millionaire - and then walked away from it all to start over. She's had an incredible...

In this episode, I talk about why so many six-figure entrepreneurs struggle to move to the next level - not because they don't know what to do, but because they struggle to trust themselves, stay the course and make decisions aligned with the entrepreneur they want to become. I also speak about self-trust, identity, long-term thinking & growth, and what actually changes when you stop makin...

Industry Leader Lounge is now open - and if you've been wondering "is this for me?", this episode is for you. I break down exactly who this space is for, who it's not for, and what it really takes to become a true industry leader. If this resonates, book your free 1:1 strategy call with me here: https://joellaskoogh.com/booking-page PS. I only have a few openings left in my calen...

Industry Leader Interviews is a new series in The High-Level Entrepreneur podcast featuring industry leaders. This summer, you'll have a new interview every Thursday - and after the summer, the series will continue sporadically with a new guest. This interview is conducted in Swedish, and features Jennie Zetterström - a PR & crisis communication expert and true industry leader in her field...

Industry Leader Interviews is a new series in The High-Level Entrepreneur podcast featuring industry leaders. This summer, you'll have a new interview every Thursday - and after the summer, the series will continue sporadically with a new guest. This interview features Marianne Lehikoinen - a seven-figure entrepreneur, founder & business strategist who helps experts build scalable, system-...

Industry Leader Interviews is a new series in The High-Level Entrepreneur podcast featuring industry leaders. This summer, you'll have a new interview every Thursday - and after the summer, the series will continue sporadically with a new guest. This interview is conducted in Swedish, and features Josefine Asklöf - a High Performance Coach, industry leader, and one of Sweden's leading experts in d...

Industry Leader Interviews is a new series in The High-Level Entrepreneur podcast featuring industry leaders. This summer, you'll have a new interview every Thursday - and after the summer, the series will continue sporadically with a new guest. This interview is conducted in Swedish, and features Dorotea Pettersson -  a growth partner and industry leader who helps entrepreneurs build the structur...

Industry Leader Interviews is a new series in The High-Level Entrepreneur podcast featuring industry leaders. This summer, you'll have a new interview every Thursday - and after the summer, the series will continue sporadically with a new guest. This interview is conducted in Swedish, and features Erica Wisborg -  a copy expert, industry leader and one of the most sought-after names in her niche w...

Industry Leader Interviews is a new series in The High-Level Entrepreneur podcast featuring industry leaders. This summer, you’ll have a new interview every Thursday - and after the summer, the series will continue sporadically with a new guest. This interview is conducted in Swedish, and features my Industry Leader Lounge client Emilie Loman - an industry leader in the customer service industry &...

In this episode, I talk about a challenge that almost every six & multi-six figure entrepreneur I work with brings up at some point: feeling like you're always the most ambitious person in the room.  While other people see you as inspiring, successful and confident, you may find yourself craving deeper conversations, bigger goals and people who genuinely challenge the way you think. I shar...

In this episode, I talk about one of the biggest things holding entrepreneurs back from making bold decisions, raising their prices, investing in themselves and truly going all-in on their business: self-trust. I dive into what self trust actually means, why so many smart and capable entrepreneurs struggle with it, and how to build evidence for your own decision-making. I also share lessons from i...

In this episode, I share a big shift I’ve been experiencing in my business and leadership over the past few months.  I talk about the balance between strategy and intuition, why maintaining your standards matters more than hitting a revenue goal, and how I’ve learned to make decisions that are aligned with both the business I want to build and the life I want to live.  If you can relate to this ep...

In this episode I’m sharing why I said no to $100k in potential revenue this week - and why that extra $100k could’ve actually cost me more than it gave. Follow me on Instagram Read more about Industry Leader Lounge HERE Book a free Strategy Call with me HERE

In this episode, I talk about why so many six & multi-six figure entrepreneurs struggle to scale - not because they need another strategy, but because they’re holding on to things that are no longer aligned with the next level they want to reach. I also speak about the connection between standards, identity, premium positioning & scaling, and what actually changes when you stop operating f...

In this episode, I break down why so many entrepreneurs keep overthinking their offers, rewriting their sales pages and never truly feeling like they’ve “nailed” their positioning. I also share the real reason behind overthinking your offers, the difference between positioning and delivery, why testing matters more than endlessly rewriting and how misalignment might be the reason your messaging ne...

In this episode, I talk about the connection between industry leadership, premium pricing and CEO identity, why so many entrepreneurs stay stuck doing everything themselves and what actually changes when you stop operating like a solopreneur and start leading like a CEO. I’m also sharing an example of how I showed a client how freeing up time can lead to additional $170k+ in yearly revenue. Sign u...

In this episode, I’m sharing the key trends I’m seeing in the market right now and what they mean for your business. We talk about why high-ticket buyers are taking longer to make decisions, why traditional strategies are becoming less effective, and why premium positioning, long-term brand building and real connection are becoming more important than ever. Do you agree or disagree with these tren...

In this episode, I break down what actually separates entrepreneurs who charge premium prices from those who stay stuck at mid-level. We talk about the real drivers behind high-ticket pricing including mindset, standards, self-leadership and premium positioning, and how embodying your own work changes everything. Apply to Industry Leader Lounge: www.industryleaderlounge.com

In this episode, I'm sharing the top reasons why I see high-level entrepreneurs with personal brands still be seen as an "option" for premium clients rather than THE obvious choice. Apply to Industry Leader Lounge: www.industryleaderlounge.com  

In this episode, I talk about how to build a legacy brand and industry leadership so that premium sales feel easy and sustainable. Discover the shifts needed to stop hustling for monthly results and start building a business that grows beyond your daily effort. Apply to Industry Leader Lounge: www.industryleaderlounge.com  

In this episode, I talk about how being inspired by others can sometimes go too far…and you fall out of alignment and lose touch with your true zone of genius. Sign up to the April 9th training “Scaling from Expansion, Not Effort”: https://joellaskoogh.thrivecart.com/ill-expansion-training/ Apply to Industry Leader Lounge: www.industryleaderlounge.com  

In this episode, I talk about what happens when you’ve always been the ambitious one - the one who puts in the work - but suddenly find yourself in a phase where you’ve become…comfortable. You’ve stopped taking the level of action you know you’re capable of. You’re hitting a plateau. You feel a bit off, maybe even a little lazy - even though deep down, you still want to grow your business. If that...