Grow Your Clinic

New grad physio @thecuriousphysioproject posted a reel saying commission-based pay structures and rebooking rates as KPIs give her the ethical ick - and it got over a hundred comments from allied health pros! So we’ve sat down to unpack it. If your pay is tied to how many times you rebook a patient - how can you be sure your motives are pure? It’s a fair question, and Ben, Jack and Bec have a lot...

Culture doesn’t just disappear overnight - but if you’re not actively protecting it as you grow, you might look up one day and not recognise the team you’ve built. In this episode of the Grow Your Clinic podcast, Ben Lynch and Jack O’Brien dig into one of the most common concerns they hear from growing clinic owners - how do you hold onto the thing that made your clinic great in the first place? T...

What if the secret to standing out in a crowded clinic market had nothing to do with your clinical skills - and everything to do with a cup of tea? In this episode of the Grow Your Clinic podcast, Jack O'Brien and Bec Clare are joined by Clinic Mastery co-founder Daniel Gibbs for a conversation about client experience, differentiation and the mindset shifts that separate clinics people talk a...

The content that goes viral is rarely the content that fills your books - and in this episode, Jack and Mic make a compelling case for why that's actually good news for clinic owners. In this episode of the Grow Your Clinic podcast, Jack O'Brien and Mic Rizk cover a lot of ground - from why Alex Hormozi's highest reaching videos generated the least business, to what the Penrith Pant...

Fifteen years as a physio, seven of them in the public hospital system, a side hustle online course, and a Coke can business at school - Caleb is not your average clinic owner. In this episode of the Grow Your Clinic podcast, Jack O'Brien sits down with Caleb Gray, founder of Click Physiotherapy in North Brisbane, to unpack one of the most honest and practical clinic origin stories we've...

What does it actually mean to take a risk in your clinic - and how do you know if the risk you're avoiding is actually the bigger danger? In this episode of the Grow Your Clinic podcast, Ben Lynch, Mic Rizk and Jack O'Brien continue the thread from episode 381 - Is Owning A Clinic Still Worth It? - and push deeper into the risk side of the equation. Mic reveals why he actually considers...

Every clinic owner has systems somewhere - scattered across drives, buried in inboxes, or still living in their head. The real problem isn't creating them. It's getting your team to actually use them. In this episode of the Grow Your Clinic podcast, Ben Lynch sits down with Bec Clare and Jack O'Brien to unpack how to build a clinic that doesn't rely on you to answer every quest...

Every clinic owner asks it at some point - sometimes quietly, sometimes in a full-blown crisis. Is this actually still worth it? In this episode of the Grow Your Clinic podcast, Ben Lynch sits down with Mic Rizk and Jack O'Brien to tackle one of the most important and most honest questions in clinic ownership. Mic shares the four dimensions he uses to measure whether clinic ownership is worki...

Six weeks overseas, three resignations while away, and a team of 30 holding the fort - Bec Clare is back on the pod and she's got a lot to share. In this episode of the Grow Your Clinic podcast, Ben Lynch sits down with Bec Clare and Jack O'Brien to unpack what it actually takes to step away from your clinic without everything falling apart. Bec shares how she prepares her team in the we...

How much should you actually be spending to get a new client - and how does your clinic compare? In this episode of the Grow Your Clinic podcast, Ben and J.O.B dive into clinic marketing benchmarks using data from real clinics. They break down the median cost per new patient across physiotherapy, psychology, podiatry, chiropractic, speech pathology and occupational therapy - including why a $109 a...

Your practitioners know what they should be doing - so why aren't they doing it? The answer usually starts long before they ever walk through your door. In this episode of the Grow Your Clinic podcast, Ben Lynch sits down with Michael Rizk - owner of iMove Physio and the Private Practice Apprenticeship - to dig into one of the most common frustrations clinic owners bring to Clinic Mastery: pr...

Every clinic owner feels the financial squeeze at some point. The ones who get through it fastest are the ones who know exactly where to look - and what to do about it. In this episode of the Grow Your Clinic podcast, Ben Lynch and Jack O'Brien unpack the patterns they see play out every year around end of financial year - the cash flow crunches, the freak-out meetings with accountants, the d...

Nine out of ten practitioners will switch off the moment you mention PVA. So how do you fill your books, reduce white space, and get great client outcomes - without the numbers talk killing your culture? In this episode of the Grow Your Clinic podcast, Ben Lynch sits down with Michael Rizk to dig into the patient visit average conversation that most clinic owners are getting wrong. Mic shares the...

What happens when your clinic sale falls over 48 hours before settlement - because your own team decides they're not on board? In this episode of Grow Your Clinic, Jack takes us inside his real experience selling his physio clinic - from fielding four very different buyers with four very different valuations, to the moment his team torpedoed the first deal right before the finish line. Ben an...

Imagine leaving your next team retreat with a crew that's more connected, more motivated, and pulling in the same direction - that's exactly what we're unpacking today. We're joined by Bec Clare, director at PhysioWest, who shares how she plans retreats around a single focus word that shapes every activity and conversation. We unpack how to balance fun and productivity so your...

Are your mentoring sessions actually developing your team - or are they just another meeting nobody looks forward to? In this episode of the Grow Your Clinic podcast, we break down how to transform the way you support and develop your practitioners, starting with one simple but powerful shift: ditching the word "supervision" for "mentoring." We unpack why this change in languag...

Do you actually have a budget for your clinic - and if not, do you even know where to start? In this episode of the Grow Your Clinic podcast, we break down why a budget is one of the most powerful tools a clinic owner can have, and how to build one that actually drives profitability. We unpack the real purpose of a budget - not just tracking what you spend, but creating a clear roadmap for what yo...

What does freedom actually mean for you as a clinic owner - and what is it costing you to get it? In this episode of the Grow Your Clinic podcast, we challenge the most common misconception in business ownership: that freedom means more time off. We unpack why having Fridays free doesn't mean your mind is free, and why true freedom is less about escaping your clinic and more about designing i...

Are you paying your practitioners fairly - or just paying them? In this episode of the Grow Your Clinic podcast, we sit down with Sara Siami, founder of The People Plugin, to tackle one of the most avoided conversations in clinic ownership: practitioner pay. We break down how to build a clear pay philosophy that aligns with your clinic's goals, structure a remuneration framework that rewards...

Struggling to consistently attract new clients to your clinic, even though you know the demand is there? In this episode of the Grow Your Clinic podcast, we break down the exact strategies clinics can use to double new clients in the next 90 days. We unpack how to optimise the foundations first - from improving phone call handling and training your reception team to creating a frictionless website...

Feeling like you’re constantly putting out fires in your clinic, with no time to actually work on growth? In this episode of the Grow Your Clinic podcast, we unpack practical strategies to help clinic owners regain control of their time, reduce overwhelm, and focus on the high-impact activities that actually move the needle. We dive into how to audit your calendar and daily tasks, identify low-val...

Is your admin team helping your clinic grow - or quietly holding it back? In this episode of the Grow Your Clinic podcast, Ben Lynch, Bec Clare and Jack O’Brien unpack how to assess the true effectiveness of your admin team and turn reception into a key driver of profitability, retention and client experience. We dive into the idea of creating a concierge-style front desk experience, where excepti...

Do you really need an admin team to run a profitable, high-performing clinic? Mic Rizk, founder of iMove Physiotherapy, joins us in this episode of the Grow Your Clinic podcast to share how he’s successfully operated his clinic for more than 13 years without an in-house admin team. We unpack how clinics can run with zero or minimal admin while improving profitability, team engagement and the clien...

Still getting hit with surprise tax bills, or wondering if your accountant is actually helping your clinic grow? In this episode of the Grow Your Clinic podcast, we unpack what a proactive accountant relationship should really look like - and why it can make or break your clinic’s financial future. We discuss the importance of regular financial check-ins, proactive tax planning, understanding your...

Feeling uncertain about what the upcoming NDIS changes mean for your clinic’s future? In this episode of the Grow Your Clinic podcast, we explore what it really takes to build a financially sustainable NDIS clinic in a shifting funding landscape. We unpack why understanding your true costs per practitioner is essential, and how overlooking overheads and break-even points can quietly undermine prof...