Ellen Yin
Cubicle to CEO
We ask founders the business questions you can't Google. Cubicle to CEO® brings you weekly "behind the business" case-study interviews with leading entrepreneurs and CEOs who share a specific growth strategy they've successfully tested, how they implemented it, and what the results (and revenue) were. Host Ellen Yin also shares transparent insights about her own journey bootstrapping a media company from a $300 freelance project into millions in revenue.
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Odcinki
121. Heidi Zak Reveals How ThirdLove Acquired 1 Million Customers In 3 Years 20.12.2021 45:13
Real talk: Why were we never taught how to buy a properly fitting bra? I know I can’t be the only one who struggles with this. Generations of women have been playing a guessing game and settling for uncomfortable products & outdated practices in an industry that - until recently - catered more toward appealing to men than serving women. This was the exact obstacle Heidi Zak, the co-founder and CEO...
120. How A Service-Based Business Grows From $955/Mo. To Making $13,000/Mo. In 5 Months 13.12.2021 44:58
We’re back with another inspiring $10K month case study with Cubicle to CEO member, Sarah Breshears. If you’re new to the podcast, Cubicle to CEO is my 12 month mentorship program where we help service providers, coaches, and consultants make their first $10,000 revenue month from a 1:1 service without a large following or posting every day. We’re on a mission to help 500 women achieve this financ...
119. 5 Questions Every Business Owner Should Ask Themselves: Steal My Favorite Journaling Prompts! 06.12.2021 30:51
This episode is short and sweet as I share with you the questions I have been thinking on and journaling about the last couple months! I am pulling out the questions I have actually been asking myself, my peers, my team, and my students within my Cubicle to CEO membership, and revealing the insights I have discovered along the way. I have brought together these questions to provide you with high q...
118. [LIVE RECORDING] How Hosting An In-Person Event Created Countless Brand Partnerships + Exploded Upper Left Ladies' Organic Reach By 300% 29.11.2021 1:01:27
This week’s episode is the first of its kind on the Cubicle to CEO Podcast! We are bringing you our very first LIVE podcast recording from an event we had with Upper Left Ladies a couple weeks ago at the beautiful Vessel Society in Portland Oregon. My friend Jyssica Yelas, co-founder of Upper Left Ladies, and I wanted to share our conversation about how her breakeven event led to a 300% increase i...
117. Your MBA In Creative Negotiation: How Kim Kaupe Got A Client To Pay Her $15K Over Asking Price After They Initially Said “No” 22.11.2021 44:00
You get to meet one of my favorite people today! Kim Kaupe is a true wonder woman who has made her mark on stages worldwide as a keynote speaker and the mastermind behind Bright Ideas Only, a fan engagement agency with A-list clientele like Paul McCartney, Oprah, my personal favorite Taylor Swift, and the NY Mets, to name just a few. Not to mention her work has landed her offers from 4 out of 5 sh...
116. This Free 1 Hour Class Doubled Her Business To $20K Months - Watch It This Week 15.11.2021 42:36
You’ve heard me share my free masterclass in almost every episode of the podcast, but today’s guest is proof that watching this free training can lead to MASSIVE results. Kat Araujo started her branding agency, Afternoon Culture, in 2018, and despite having reached $10K months already, she was struggling to scale beyond that. She stumbled across my free masterclass, understandably skeptical of how...
115. Ali Kaminetsky Created An Ambassador Program That Drives 25% Of Modern Picnic’s Annual Sales - Without Paying Commission! 08.11.2021 46:33
I may as well have named this episode “How To Run A World Class Ambassador Program” because today’s guest basically gives you the blueprint to create a successful ambassador program people are clamoring to sign up for. Ali Kaminetsky graduated college in 2016 and moved to New York to start her job in retail, but quickly had a product idea she couldn’t shake. While “googling” for a lunchbox she cou...
114. Everything You Need To Know About Funding Your Business + How/Why Lara Hodgson Raised $9.5 Million For Now®️ 01.11.2021 47:41
If you’re sick of chasing late invoices, you’re going to love today’s episode. Lara Hodgson is the President and CEO of Now®️, an innovative company she co-founded with Stacey Abrams. Now®️ is the first payment solution that allows B2B companies to get paid immediately while enabling a businesses’ customers to pay later. She serves as an Entrepreneur in Residence at Harvard Business School and is...
113. Q3 2021 Income Report: How I Made $132,365 25.10.2021 6:55
This is a free preview of Revenue Report Files: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at cubicletoceo.co/revenuereport Learn more about your ad choices. Visit megaphone.fm/ad...
112. The Exact Video Ad Strategies Harmon Brothers Used To Grow Lume’s Sales From $1.5 Million to $23 Million In One Year 18.10.2021 52:28
Even if you don’t know him by name, you’ve seen and know his work. Today’s guest is the CEO of Harmon Brothers, the ads agency behind the most viral video ads in internet history, responsible for turning brands like Poo~Pourri, Lume, Squatty Potty, OraBrush, and Purple mattress into household names. Harmon Brothers has collectively driven more than 1 billion views and over $300 million in sales th...
111. How To 10x Launch Engagement With Norby’s Tools For Creators & Brands 11.10.2021 42:19
If you receive our weekly podcast texts on Mondays, then you have today’s guest to thank for keeping you up to speed. Sam Safer is co-founder and COO of Norby, a venture-backed startup building the marketing stack for creators, community leaders, and emerging brands. Although she is currently changing the social tech space for creators, her resume spans working for startups like Bulletin and legac...
110. How Gwen Lane Made $1 Million From Investing $100K 04.10.2021 41:04
Welcome back to the show, friends! This begins a new era on our podcast where we’ll be bringing you weekly interviews with the best & brightest in business to share each founder’s Cubicle to CEO story, breakdown one specific case study with tangible takeaways to apply today, and reveal the person behind the business in our just-for-fun lightning round. I knew my friend Gwen would be the perfect de...
BRB... New Beginnings 06.09.2021 5:27
Get ready Cubicle to CEO Community! Something new is on the way! We are taking the month of September off to bring a whole new episode structure to the Cubicle to CEO Podcast. In October we will continue to bring you the best and brightest in business, but with more focus on case studies and strategies that you can take away and implement yourself. We hope you're as excited to hear these new episo...
109. The Questions Real Small Business Owners Are Asking on Scaling, Hiring, Investing & More 30.08.2021 33:21
The community that we have created with Cubicle to CEO never ceases to amaze me. This week’s episode was actually recorded live because it just so happened that I reached 25,000 friends on my personal Instagram account on the 25th of August. To celebrate, I hopped on live for 25 minutes to answer the questions that have been on my audience’s minds. They asked some incredible, high-quality question...
108. How This Creative & Acting Coach Made $30K In 1 Month By Saying “NO” More 23.08.2021 25:00
Ashley-Lauren Elrod is the founder of Visionary Woman Productions and an entertainment industry powerhouse with two decades of experience in acting, singing, casting, and production design. After years of her business struggling to reach that $10,000 revenue month mark, she took the leap of faith last year to join Cubicle to CEO and ended up TRIPLING her income goal! If you want to hear what she c...
107. How You Can Make Big Bucks With A Small Podcast Audience 16.08.2021 47:38
Where are my fellow podcasters at? This episode is for you if you want to grow your show! Starting out as an Audio Engineer grad who caught the travel bug, Jeremy Enns knew he wanted to figure out a way to be able to work for himself from wherever he wanted. Now, after 5 years of deep diving into the podcast space and falling in love with marketing, he runs Counterweight Creative, a successful pod...
106. How This Nutrition Coach Made Her First $14K Month By Keeping It Simple 09.08.2021 36:12
Let’s be real: The holiday season isn’t usually a booming period for businesses focused on nutrition or health, with family gatherings and delicious treats making it almost impossible to get people’s attention. Today’s guest however, defied all industry norms and is here to share how she did it. Bonnie Campbell is a registered dietitian and nutritionist who founded The Nourished Path, a personali...
105. The Top Tools + Systems You Need To Have Your Business Run Like A Well Oiled Machine 02.08.2021 51:36
When someone tells you to implement systems into your business, does your mind immediately go to automated voicemails that make you press a million numbers before finally being able to talk to a person? You’re not alone if you think that, but processes and automations don’t have to eliminate the human touch, they actually create more space for it by saving you a ton of time in your business. Today...
104. Q2 2021 Income Report: The Unfiltered Story of Slow Growth, Low Profits, and $154,159 In 90 Days 26.07.2021 7:23
This is a free preview of Revenue Report Files: an audio archive of five years of Cubicle to CEO’s quarterly revenue reports, from 2020 through 2024. Each episode breaks down our company’s profit and loss numbers, along with the context, decisions, and lessons from that quarter. Full episodes can be found at cubicletoceo.co/revenuereport Learn more about your ad choices. Visit megaphone.fm/ad...
103. How To Pivot, Pitch Like A Pro, and Find Your Purpose With Julie Solomon, Host of The Influencer Podcast 19.07.2021 49:06
Want to earn rewards for sharing a podcast you already listen to weekly? Join our Cubicle to CEO Referral Rewards Program to earn fun rewards like coffee on us, free access to our business resources, and even a spot to be featured on the show! Learn more about our program or sign up right now at ellenyin.com/superfan! Okay, full circle moment here! The woman who put me behind the podcast mic for t...
102. 10K Followers Didn’t Make This Coach $10K Months (Here’s What Actually Worked Instead) 12.07.2021 33:36
Want to earn rewards for sharing a podcast you already listen to weekly? Join our Cubicle to CEO Referral Rewards Program to earn fun rewards like coffee on us, free access to our business resources, and even a spot to be featured on the show! Learn more about our program or sign up right now at ellenyin.com/superfan! Today’s guest is no stranger to our Cubicle to CEO community as a membership alu...
101. How She Raised $13 Million As A Nonprofit CEO 05.07.2021 1:01:42
Want to earn rewards for sharing a podcast you already listen to weekly? Join our Cubicle to CEO Referral Rewards Program to earn fun rewards like coffee on us, free access to our business resources, and even a spot to be featured on the show! Learn more about our program or sign up right now at ellenyin.com/superfan! If you’re a non-profit leader, today’s guest is one of the foremost thought lead...
100. 100th Episode Celebration! My Team Interviews Me on Soulmates, What I Would Do With $20 Million, And Why Middle School Rocks 28.06.2021 57:02
Want to earn rewards for sharing a podcast you already listen to weekly? Join our Cubicle to CEO Referral Rewards Program to earn fun rewards like coffee on us, free access to our business resources, and even a spot to be featured on the show! Learn more about our program or sign up right now at ellenyin.com/superfan! Hey it’s your girl Ellen here! We are here to celebrate a crazy milestone togeth...
99. Meet My Biz Besties (A Candid Chat On What’s Working, What To Ditch, and Why Friendship Is Crucial To Success) 21.06.2021 53:29
Want to get your hands on some free gifts? Check out the pinned post in the Cubicle to CEO Community Facebook Group to learn how you can get access to an exclusive lesson from inside the Cubicle to CEO Membership, my client contract template from Honeybook (my favorite time-saving client management system), AND my guide sharing 32 ways to get leads fast! Being an entrepreneur is a lonely journey i...
98. How You Can Get On A Best-Selling Book List As A Self-Published Author (Even If You Have A Small Audience) 14.06.2021 48:00
Want to earn rewards for sharing a podcast you already listen to weekly? Join our Cubicle to CEO Referral Rewards Program to earn fun rewards like coffee on us, free access to our business resources, and even a spot to be featured on the show! Learn more about our program and sign up right now at ellenyin.com/superfan! Today we are back with the second half of our author mini-series with guest Jes...
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