The Seller Process Podcast

 Join Gianmarco Meli and his special guest, Anton Hermann, as they talk about everything you need to know to set up your business for success in the Amazon European marketplace. They will cover local rules, taxes, product compliance, and more to ensure that you have the guidance to kickstart your international expansion. Whether you're just starting or have existing investments in the Europea...

Join Gianmarco Meli and his guest, Dr. Travis Zigler, as they discuss how to effectively attract users to your product, capture their emails, and convert them into loyal customers of your brand. Dr. Travis, a successful optometrist-turned-eCommerce-entrepreneur provides advice on Amazon PPC and Amazon sales. In this episode, Dr. Zigler will share strategies to help you build a trusting relationshi...

Join Gianmarco Meli and his guest, Mike Zagare, as they talk about a strategy to span the entire buying cycle with dark PPC campaigns that target Amazon customers to become loyal to your brand. If you want to create an all-encompassing PPC approach to let more people find your products, increase your conversions, and boost recurring purchases from current customers, this episode is for you. Listen...

Join Gianmarco Meli and his guest, Marc Jepsen, as they talk about the four main KPIs that we should pay attention to manage an Amazon business effectively and what we can do to improve them and bring them back on track if any issues develop. If you're seeking ways to enhance your most crucial KPIs and have a system in place to respond to these metrics whenever they go off track, this episode...

Join Gianmarco Meli and his guest, Monica Sharma-Patnekar, as they talk about a method to identify target market, craft offers, and communicate based on the customers' core needs, wants, and aspirations. They also talked about being committed to giving customers exceptional service, outstanding products, and content tailored to their needs. If you are looking to grow your business, this episo...

Join Gianmarco Meli and his guest, Matt Remuzzi, as they talk about creating a Profit & Loss optimized for Amazon sellers to take charge of finances and make wiser business decisions. So, if you're interested in starting a solid business and want to develop better ways to handle your finances and regain control over your most significant financial matrix, then you should see this episode....

Join Gianmarco Meli and his guest, Kamaljit Singh, as they talk about leveraging human beings' innate tendency to think visually so we can create high-converting product images that will make our listing stand out from the competition. Suppose you're looking to get a competitive edge over other Amazon products in your niche and want to upgrade your listings' visual assets in a way t...

Join Gianmarco Meli and his guest, Philip Li, as they talk about how to build highly effective User-Generated Content (UGC) videos and how we can work with creators to produce great content for our brand. If you're wondering how your brand can leverage this powerful content to increase brand awareness and boost sales, this episode is for you.  Here's a breakdown of what to expect in this...

Join Gianmarco Meli and his guest, Rodrigo Gonzalez, as they talk about branding strategies employed by leading businesses and how you can apply them in your company to transform your private label into a legitimate brand that your clients will like. If you're wondering how to turn your Amazon private label into a strong and trusted household brand name this episode is for you! Here's a...

How do you make your product stand out from a sea of exact images of the same merchandise on an Amazon board? Join Gianmarco Meli with guest Luke Wechselberger, Amazon seller and coach to over 500 students, as they talk about a technique to identify new opportunities and leverage growing trends to launch new profitable products. Luke shares that with this technique, even if you are selling the pro...

Join Gianmarco Meli and his guest, Eli Lipshatz, as they talk about using the Accountability Chart to automate and delegate tasks. This episode is for you if you want to organize your company, boost productivity, and outsource daily operations to concentrate more on the strategy and tactics to maximize sales. Eli provides a system for identifying company's essential roles and responsibilities...

Join Gianmarco Meli and Philip Li as they discuss how to get your brand featured in relevant publications. Suppose you want to discover the strategies used by the leading companies to gain free placement on the top online media outlets and use that recognition to increase your Amazon sales, then this episode is for you. Philip walks us through a step-by-step procedure for locating contacts and clo...

Join Gianmarco Meli and with his guest, Daniel Fernandez of AMZ Clever, as they talk about how we can combine various data sources contained in Seller Central to obtain helpful information, evaluate our competitors, and make smarter decisions. Then, find out how to prepare the ideal product launch for your Amazon business. Learn what makes a successful product launch and why the Brand Analytics +...

Join Gianmarco Meli and Ben Leonard as they talk about creating a social media funnel to attract raving followers. Have you ever wondered how to use social media to get beyond views and likes to develop a genuine brand and generate sales? In this episode, the CEO of Beast Gear and eCommerce expert, Ben, explains his excellent Instagram funnel for eCommerce. Here's a breakdown of what to expec...

Join Gianmarco Meli with his guest, Art Turock, as they talk about six questions to demolish one’s comfort zone. This episode is for you if you're serious about reaching your most critical objectives and you're looking for a proven method to unleash your true potential, improve your performance, and accelerate your achievements. Art reveals the method that has assisted numerous individua...

Join Gianmarco Meli with Barack Almog as they share about a proven method used to find, select and employ over 100 VAs using an automated system that will advance the hiring game. Barack discusses the importance of developing an effective hiring process, the nature of the skills test system, and how to check the outcomes in identifying the best candidate for the job among the pool of applicants. A...

Join Gianmarco Meli with Renin Ratnaswamy, the head of agency partnerships at Billo as they talk about how to produce video content at scale and create videos that convert and boost sales. Renin has extensive experience in sales, product marketing, and go-to-market strategy. At Billo, he works directly with the agency helping them get the most out of the Billo marketplace to develop high-convertin...

If you're looking to get professional help from skilled virtual assistants or freelancers, but are wondering how to manage them, then this episode is for you. Join Gianmarco Meli, and Mackenzie Lepretre, as they talk about strategies to make sure that virtual assistants are performing at their peak and delivering intended results. Mackenzie is the director of Operation at FreeUp Marketplace....

Exiting is one of those things that people just don't talk about. That's why exiting is naturally messy, especially for Amazon sellers. To avoid this mess, join Gianmarco Meli and Jon Elder as they talk about the importance of the pre-exit checklist. This checklist is a great guide as you make decisions for your business. It will help reduce the amount of risk you take and stay lean in y...

Join Gianmarco Meli with Mark Leopold as they talk about a proven system that can bring in 1000 free customers monthly on Shopify. Mark explains what a 'Free Customer Machine' is, how it works, and the definition of 'free customers.' Here's a breakdown of what to expect in this episode: What is a free customer? Your core offers can tell you a thing or two Keep your landing...

Join Gianmarco Meli with Daniel Hannig as they discuss the different pricing strategies that can give wholesalers and private label sellers their edge on Amazon. eCommerce is a wild industry, and in platforms like Amazon, how you strategize your price affect conversions and sales. Do low prices always result in higher sales? Here's a breakdown of what to expect in this episode: What differenc...

Join Gianmarco Meli with Reggie Young as they talk about better managing VAs, motivating them, and increasing overall team productivity. Reggie is a seven-figure Amazon seller and digital marketing expert. He tells the system he uses to manage dozens of VAs to take care of business operations. Here’s a breakdown of what to expect in this episode: The 80-20 of project management Sign up for softwar...

Join Gianmarco Meli with Daniel Lai as they talk about the strategy to maximize the effectiveness of PPC ads to help the business grow sustainably. Daniel is the head of seller engagement at Scale Insights and has co-founded multiple e-commerce brands. He shares the campaign structure used by some of the best seven-figure sellers and provides the exact workflow they use. Here’s a breakdown of what...

Join Gianmarco Meli with Gracey Ryback as they talk about how to give brands more exposure and gain more trust in the eyes of customers. Gracey is an Amazon influencer and content creator. She tells the process of getting products into an Amazon Live video to give the brand more visibility and boost sales. Here’s a breakdown of what to expect in this episode: How influencers work with Amazon selle...

Join Gianmarco Meli with Dev Chandra as they talk about a way to become more efficient and productive to accomplish goals set for this year. Dev is a productivity coach, strategy junky, and the founder of The Process Hacker. He shares his four-step process for effective execution to help reach targets and grow the brand. Here’s a breakdown of what to expect in this episode: 1.     How Amazon selle...