Ruth-Joy Connell
The Profit Scale
Salutations friend! 👋🏾 Ruth-Joy Connell here, and welcome to the podcast for consultants and consulting firms looking to scale their revenue! My specialty is creating sales systems and strategies to help you secure, serve, and keep business-to-business clients! So whether you're a one-person show or a Sales Leader with a team of 100, here's what you need to know about this show. 1. Listening to this podcast will help you and your team close more clients consistently and sustainably! 2. We tell it like it is around here. 3. I'm hilarious (arguably the most important thing you need to know). I...
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Autor
Ruth-Joy Connell
Categoría
Web del podcast
Último episodio
5 de dic. de 2023
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Episodios
Mastering Your Messaging with Nikki R. Jones - Ep. #43 05.12.2023 46:08
🎯 Top Takeaway from Today's Episode Messaging helps you whisper in the ears and speak to the hearts of the people who need you most. 📌 Key Points from the Episode Allow your messaging to reflect your prospect’s language. The stories you share help you stand apart, and attract the right people to you. Speaking your prospect’s language is not a matter of leaving parts of you behind, but rather bei...
4 Lessons I Learned from the Co(i)nversations Conference - Ep. #42 21.11.2023 24:46
🎯 Top Takeaway from Today's Episode The fear you feel when you’re doing something new is not an indication that you’re doing something wrong. It’s a signal that you are operating outside of your comfort zone. Don’t let that fear stop you, let it encourage you. 📌 Key Points from the Episode Here are the 5 takeaways from today's episode: Lesson #1: Invest in building relationships. The quality of...
Pioneering Her Own Path: Bringing Style to the B2B Marketplace with Evonya Easley - Ep. #41 31.10.2023 41:17
🎯 Top Takeaway from Today's Episode How you show up matters. It tells people what you think about yourself, and how you want them to think about you. 📌 Key Points from the Episode Dress how you want to be addressed. People like people who are authentically themselves. Do the research to figure out where your possible entry point into the B2B marketplace could be. 💡 Take Action 👋🏾 Connect wit...
From Data to Deals - How to Use Research To Capture a Prospect’s Attention - Ep. #40 17.10.2023 23:56
🎯 Top Takeaway from Today's Episode The ability to conduct effective research is an underrated sales skill that gives you small business owners a significant advantage in getting a prospect’s attention over larger organizations. 📌 Key Points from the Episode There are three critical questions to ask and answer before you hire any kind of sales support. Strategy #1: Capture their attention using...
Building Relationships with Buyers Through Thought Leadership with Tania Bhattacharyya - Ep. #39 03.10.2023 44:44
🎯 Top Takeaway from Today's Episode Our approach to social media and content creation should not be one-size-fits-all. You are unique and so is your audience. It's important to show up in a way that is authentic to who you are and the community you seek to create space for. 📌 Key Points from the Episode Thoughts that we can keep in mind while we engage on LinkedIn and other platforms: When we a...
Should You Hire a Sales Rep to Help With Your B2B Sales? - Ep. #38 19.09.2023 21:22
🎯 Top Takeaway from Today's Episode Hiring sales support is a big step for your business and requires some preparation ahead of time. Whether you hire part-time or full-time or you delegate a part of your sales process to other team members, these questions will help you prepare for success. 📌 Key Points from the Episode There are three critical questions to ask and answer before you hire any k...
Pioneering Her Own Path: A Journey to Corporate Success with Ebonye Gussine Wilkins - Ep. #37 05.09.2023 48:25
🎯 Top takeaways from today's episode: Ebonye was able to turn her skill and passion for publishing into a thriving business. There is no shortage of business opportunities or ideas - the world is your oyster! There are multiple ways of doing business - find what works for you! Like Ebonye discussed in the episode, she found working with individuals difficult but working with corporations fit her...
3 Ways to Market to B2B Clients Without Using Social Media - Ep.# 36 22.08.2023 27:56
🎯 Top takeaways from today's episode: Social media is not the only way to market your business and may not be the most effective way for you. 3 ways to market your business offline are: Having conversations with your network Being featured in publications Attending live events Educate the people around you on what you do and who you serve. Equip them with the knowledge to recommend you when oppo...
How to Find and Navigate Corporate Sales Opportunities with Katherine Isaac - Ep. #35 08.08.2023 40:46
🎯 Top takeaways from today's episode: The prospect is the one that defines value — take the time to understand what value means for them. Network, network, network! B2B opportunities are created by expanding and deepening your relationships and network. Make it a priority. When reaching out to decision-makers, be clear on why you’re reaching out, and know what your ‘ask’ is. 🔗 Links 🤝 Connect...
The #1 Thing You Must be Doing to Secure Corporate Clients - #34 25.07.2023 21:20
🎯 Top takeaways from today's episode: Prospecting is not about making the sale. It’s about working the process that will eventually lead you to one. In the world of B2B, sales happen through conversations. There are two steps to prospecting: Step 1: Research potential clients Step 2: Nurturing a relationship with them 🔗 Resource Links 📝 Use These ChatGPT Prompts to Generate A Prospect List...
How To Position Your Business For B2B Success in 2023 - Ep. #33 27.12.2022 20:30
🎯 Top Takeaway from Today's Episode Believe that you belong in the room, there is space for you. 📌 Key Points from the Episode Characteristics of a Corporate Client There's usually more than one person involved in the decision making process. The contract length tends to be longer — on average, about three months. B2B organizations usually have a pre-established budget to hire an expert. The 3...
A Reintroduction to B2B Sales: Selling With Integrity - Ep. #32 07.12.2022 21:46
🎯 Top Takeaway from Today's Episode Sales can be based in integrity, characterized by conversations, steeped in mutual value and welcomed and appreciated by your prospects. 📌 Key Points from the Episode Corporate Buyer’s Ecosystem Redefining your relationship with sales will require you to be proactive, intentional and willing to lead the process. The 3 New Approaches to Sales Outbound Sales: A...
How to Tap into the Mind of Corporate Decision Makers - Ep. #31 01.11.2022 27:45
🎯 Top Takeaway from Today's Episode Your marketing strategy should be in alignment with your target clients. 📌 Key Points from the Episode Corporate Buyer’s Ecosystem This is a framework to help you identify the key roles involved in the decision-making process, as well as the type of information that is most relevant to each role at each stage. The 3 Key Roles Influencing the Decision-Making...
How to Find Your First Corporate Client - Ep. #30 18.10.2022 26:15
🎯 Top Takeaway from Today's Episode The root of what helped me to be successful were three simple traits. A belief in myself and my capabilities A willingness to put myself out there, say, "Yes, I can help you solve this problem," and a willingness to experience rejection A commitment to showing up 📌 Key Points from the Episode The Alternative Method Identify your basic qualifying criteria: Iden...
Different Types of Corporate Revenue Streams - Ep. #29 04.10.2022 23:43
🎯 Top Takeaway from Today's Episode Whether you're a candle maker, a personal finance coach, chef, Diversity, Equity and Inclusion (DEI) consultant, or anything in between, there is a corporate contract available for you. 📌 Key Points from the Episode Three Major Categories of Revenue Streams Services: are anything that requires your labor and expertise in real-time to deliver results for your...
Price Like a Master Using the Pillars of Pricing™ Framework - Ep. #28 20.09.2022 24:04
🎯 Top Takeaway from Today's Episode When all four Pillars of Pricing™ are in alignment, you can confidently price for the full value you create and the value your prospects want to experience. 📌 Key Points from the Episode The Four Pillars of Pricing™ Profile: an in-depth representation of your target client's problems, challenges, or goals. Positioning: establishing your business in the mind of...
What's Required to Attract High-Value, High-Paying Clients - Ep. #27 06.09.2022 19:10
🎯 Top Takeaway from Today's Episode One of your greatest assets is the ability to address your desired clients high-value problem. 📌 Key Points from the Episode A high-value client is a client that makes a significant impact on your revenue, a positive impact of course. A high-paying client is someone who spends five-figure plus or more ($10,0000+). 3 Strategies to Attract High-value High-payin...
Strategic Leadership: 3 Questions You Need to Ask and Answer This Quarter - Ep. #26 06.04.2021 25:49
🎯 Top take away from today's episode: It’s important to understand how changes in the consulting industry affect our everyday business strategies, systems, and operations, so we can adapt to remain relevant and position our firms for continued success. 📊 Statistics you need to know: Research on 2021 Consulting trends, shows that in 2021 and beyond, organizations are looking for consultants tha...
Lack of Systems Has you Dropping Coins, huh? 5 Areas to Put Systems in Place Today - Ep. #25 22.03.2021 32:26
Top take away from today's episode: "Systems help scale personalization and increase the speed with which you're able to connect with new prospects and win new business". Statistics you need to know: 40% of organizations didn’t meet their sales targets for the year 2020, while 38% of organizations not only met but exceeded their targets. Of that group who was able to exceed their sales targets, 6...
5 Ways To Know If You Should Add A Corporate Income Stream To Your Business - Ep. #24 08.03.2021 19:35
Salutation, friend! Today’s episode is brimming with NEW things. CHANGE IS COMING! We’re going to talk about some exciting things to look forward to this season of the podcast, as well as 5 key indicators to know if you're ready to step into your next level of business. Whether you're looking to serve corporate clients or just looking for what's next, these indicators will help you ask the right...
Should You Be Serving Corporate Clients? - Ep. #23 27.10.2020 18:54
Salutations, friend! Today’s episode will give you an insight into my career—how I shifted from the medical into the entrepreneurial field, and some guidance on how to price your services and whether you should be serving corporate clients or not. Links RJC Consulting: Work with us Leave a review and a 5-star rating for us: The Profit Scale podcast Facebook Group: The Coin Culture Collective: BI...
New Direction! - Ep. #22 28.09.2020 4:18
Salutations, friend! Today’s episode will give you an idea of how we, in Team RJC, are improving things to serve you better and to provide you industry-leading information and strategy. Links RJC Consulting: Work with us Leave a review and a 5-star rating for us: The Profit Scale podcast Facebook Group: The Coin Culture Collective: BIPOC Entrepreneurs + Allie s Instagram: @rjcconsulting.global
Pricing—Myths, Mistakes and Mindset - Ep. #21 31.08.2020 26:44
Salutations, friend! Today’s Coin-versation is yet another insightful discussion where we talked about the pay disparity between women and men, as well as its prevalence amongst BIPOC entrepreneurs, and demystified some of the pricing myths, mistakes and mindsets. As you listen to this episode, we urge you to think about how this topic applies to your business, and reflect on your beliefs and pra...
The Framework for Scaling Your Business - Ep. #20 17.08.2020 17:05
Salutations friend! It’s RJ here, and in today’s conversation, we’re talking about gearing your business towards scaling, and not just growing. We’ll try to determine what stage of business you are at right now, what your probable challenges and goals are, as well as the things you need to consider to catapult your business into scaling. The three main parts of the framework that we covered are:...
Empty-Handed and Empty-Pocketed - Ep. #19 03.08.2020 15:53
Salutations friend! It’s RJ here, and in today’s conversation, we’re talking about decision-making criteria to help you decided which programs are the best fit for your business. Between the online courses, the coaching programs and hiring a consultant, there are a lot of options out there. Today’s conversation will help you better evaluate which one is right for you. The 6 alignment criteria we c...
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