The Content Queen Podcast

So… we know AI is here. We know we should be using it. But are you starting to feel like everything online is sounding the same? In this episode, I’m not giving you another “how to use AI” tutorial… I’m flipping the lens. Because the real question isn’t how do we use AI more? It’s how do we stay human while using it? If you’ve been feeling disconnected from your content, over-relying on AI, or jus...

Do you actually have the foundations in place to sustain your business… or are you just building as you go? Because here’s the thing — a lot of business owners wear many hats… but skip the pieces that actually make a business work long-term. In this episode, I’m joined by Wendy Pitts Reeves, therapist turned entrepreneur with 25+ years of experience, to break down the  7 pillars every business own...

So… do you actually question your AI? Or are you just copying, pasting, and hoping for the best? Because I saw something unfold last year that made me go… yikes. A business owner posted bold, opinionated content calling people out... and when they got called out in the comments? Their automation replied with “check your DMs.” Not ideal… especially when you’re dealing with sensitive, high-stakes co...

Do you ever feel like you know what to do with your marketing… but you’re just not doing it? Same. This episode, I’ve got Sam Sundius on the Content Queen Podcast to unpack what’s actually going on… and spoiler alert, it’s not your strategy. We’re talking about the unconscious mind, nervous system, and why hitting “post” can feel like actual danger (even though it’s just… Instagram). If you’ve eve...

It’s easy to think that if you just post more or run ads, your business will grow… but real marketing doesn’t work like that. The magic is in the foundations - understanding your audience, creating content that connects, and building trust over time. Organic marketing is where that relationship is built. Paid marketing simply expands it. So if things aren’t working yet, it’s not about doing more…...

“How do I know if it’s my marketing… or me?” Something I see ALL the time as a content marketer and business owner. We’re so quick to jump to:“I need a better strategy”“I need to post more”“I need to fix my marketing” But what if… it’s not that? What if the real shift comes from recalibrating you first? In this episode, I’m joined by the amazing Lucy Shrimpton to dive into what it actually means t...

Ask someone close to you "what do I do, tell me in a sentence or two"? Can they? If not, maybe it is because you don't spend enough time repeating and explaining what it is you do. I will never forget a mentor said to me "you have to love what you do because you will be talking about it over and over and over again". Yep - except I find most of us still only scratch the sur...

“How do I get seen in an online space that is crowded”?  One of the main questions I get as a content marketer and social media manager. How about we take a second to think outside the box and confirm how we might position ourselves over just being visible online.  I have an amazing guest on this episode to take us through the difference between simply being visible online and intentionally positi...

Do you say this to yourself a lot? Social media doesn't work... Content marketing doesn't work... But then you will jump on a trend hoping it will work? You aren't alone. We all have done it. The missing link to anything you do in your marketing is ONE key thing - and I am going to chat to you about it! If you LOVED this episode, make sure you share this on your Instagram stories and t...

What if the real reason you’re not showing up online isn’t strategy… but fear of judgment? In this episode, I’m joined by mindset coach and business strategist Ivana Ivanek to unpack the real reason so many brilliant, mission-driven women hold back from visibility. We talk about the fear of societal rejection, outgrowing old circles, and why you’re overthinking your third-grade cousin’s opinion in...

If you’ve been looking at content and thinking the posts that perform best are the dramatic ones… the big emotions, the big reveals, the viral moments - this episode is going to give you a fresh perspective. Because yes, 'dramatic' content can spike engagement. But engagement alone doesn’t build a business. In this episode, I’m breaking down why you shouldn’t rely on dramatic content all t...

I have a theory…  It doesn’t matter HOW consistent you are at marketing your business UNLESS you believe in the message you are delivering.  So I called in an expert to confirm this theory - Amy Schadt. She shares her Radical Embodiment Method, which is here to help you embody what you say so no matter how consistent you are - people will resonate with your message.  If you LOVED this episode, mak...

If you’ve ever felt like your content is missing something (that it’s not landing, not connecting) chances are, you’re not telling stories in a way that truly reflects who you are.  That’s where brand archetypes come in. In this episode I am going to break down what the archetypes are and how knowing these can transform the way you market yourself online.  If you LOVED this episode, make sure you...

I get it… the fonts, colours and logos of your brand are fun.  No one wants to sit down and write the long-term plans either, that can be scary.  But without the CORE brand foundations, it is HARD to market your business well - trust me it is rough.  So if you are a business owner wanting to create impact sustainably and get actual results from your marketing, it all starts with the basics. Brand...

Do I need social media to have a successful business? That is a question I am sure you ask yourself every time you have to sit down and post to socials.  While yes, social media can play a huge role in marketing your small business, I am here to tell you - you have options.  In this episode of The Content Queen Podcast I am giving you 3 things you can do instead of relying just on socials.  If you...

Do you have this fundamental marketing channel set up for your business?  Google My Business?  I think it is an underrated channel and one we are all guilty of either not having or not keeping updated. And yes, even if ChatGPT takes over search, your Google My Business profile creates credibility.  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentque...

Do you ask yourself this often?  Am I actually doing a “good job” at marketing my business?  I am going to give you 3 things to think about, but spoiler alert... There is no magic. Marketing works for businesses because they know what works for their audience and their business.  No random Instagram video tell you exactly what to do to market your business is the answer, so let’s talk about it.  I...

Looking to “clean up your systems” over the New Year break?  This is a great time to audit and see what you need for the year ahead.  But with all the options, where do you even begin? Here. Start with this episode. We are going through the systems and processes to help you in the year ahead!  If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmar...

Can we even keep up? Social media, marketing via content has changed. 2025 did some crazy things and 2026 is going to be amplified. What do you do? Let's break it down together. If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah. ⁠⁠⁠LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE⁠⁠⁠ KEY EPISODE TAKEAWAYS 👇 ✨ The five...

Meta is going through a lot of changes. Recently, thousands of businesses lost access to their Instagram accounts due to edits within Meta and some AI issues.  In Australia from Dec 10, under 16s are banned from using Meta. It is a lot to get our head around so in this episode of The Content Queen Podcast we have Meta Expert Katharine Crane to give us an update and to help you future proof your Me...

What if your next launch didn’t start with a “buy now” post? In this episode of The Content Queen Podcast, I’m taking you behind the scenes of a client project where we created serious hype before doors even opened. I’ll walk you through what we did, why it worked, and how you can apply the same approach to your own launch (if it aligns).  If you LOVED this episode, make sure you share this on you...

Do you want to connect deeper with your audience through content?  And with AI, our trust levels are dropping…  We have David Ebner on ep 303 of The Content Queen Podcast to help you tell better stories in your content, especially in an AI-driven world where trust and human connection matter more than ever. If you’re ready to create content that’s remembered (not just scrolled past), this is the e...

Running a content marketing agency means wearing about 15 hats before lunchtime… strategist, editor, designer, writer, project manager, and sometimes therapist (to yourself and clients). To keep everything flowing (without burning out), having the right tech stack is non-negotiable. Over the years, my toolkit has evolved with my business - from solo freelancer to agency owner managing multiple cli...

Do you want to be a business owner and regulate your nervous system? Same. So we have Julianna Garrett on ep 301 of The Content Queen Podcast to talk about how our nervous system impacts marketing, and why honouring it might be the missing piece in your strategy. If you've ever felt overwhelmed, burnt out, or frozen when it comes to showing up online, this episode will be a game-changer.  Juli...

Can you believe it? The Content Queen Podcast has reached 300 episodes! Wild.  This isn’t a “let’s reflect on all my favourite episodes” type of podcast, no I am sharing with you how I got to 300 episodes and what you need to be consistent with anything you do in business.  If you have been thinking of starting a podcast or even a new content channel, this episode will help you a lot!  If you LOVE...