Steve Tullius and Pacha Hornaday

Subluxation Squad Podcast

Every doc wants to make a bigger impact. Subluxation Squad is a straight-talking podcast for chiropractors who know this work is about human potential, not just pain. Hosted by Dr. Steve Tullius and brand strategist Pacha Hornaday, it blends real stories, honest “table talks,” and expert interviews to clear the subluxations in your message, mindset, and practice so what you believe, what you say, and what you build finally line up.

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Autor

Steve Tullius and Pacha Hornaday

Categoría

Business

Web del podcast

subluxationsquad.com

Último episodio

5 de oct. de 2026

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Episodios

How Vital is Your Vitalism with Dr. Lawrence Palevsky 05.10.2026

Dr. Lawrence Palevsky brings a medical doctor’s perspective to vitalism, sharing how an early encounter with chiropractic introduced him to the innate potential to heal, a principle he says was absent from his conventional medical training but eventually transformed how he practiced pediatrics. He discusses why healing requires time, trust, presence, and a willingness to work with the body rather...

Awaking the Bigness Within with Dr. Wade Port 28.09.2026

Dr. Wade Port shares why becoming a better chiropractor starts with the person behind the adjustment, and why authenticity, congruence, and continual growth are essential to serving at a higher level. Drawing from his early mentorship with Arno Burnier and decades of involvement with MLS, he discusses subluxation as a pattern that can limit greater expression, the importance of meeting people just...

The Self-Expression Subluxation with Dr. Melissa Longo 14.09.2026

Dr. Melissa Longo shares why building a fulfilling chiropractic practice starts with giving yourself permission to practice, communicate, and lead in a way that genuinely reflects who you are. Drawing from thirty years in chiropractic, she discusses the pressure doctors can feel to follow someone else’s scripts, systems, marketing, or definition of success, and how that disconnect can rob both the...

The Heart of Chiropractic with Dr. Marc Surprenant 07.09.2026

Dr. Marc Surprenant shares how his own chiropractic experience led him from pre-med to Palmer, and how early struggles in practice pushed him toward mentorship, philosophy, systems, and eventually coaching other chiropractors. He digs into what it takes to keep the heart of chiropractic alive, from staying connected to the Big Idea and surrounding yourself with other chiropractors to continually n...

The Future of Chiropractic Education with Dr. Craig Little 01.09.2026

Dr. Craig Little shares how his path from chiropractic practice into higher education shaped his perspective on the challenges facing chiropractic education today. He explains how accreditation, licensure, competency standards, and state requirements intersect, and why rigid educational requirements can limit innovation at a time when programs are facing declining enrollment, rising costs, and inc...

Growing Your Practice and Life from the Inside Out with Dr. Corey Malnikof 24.08.2026

Dr. Corey Malnikof shares how growing from a struggling new chiropractor into the leader of 24 clinics started with recognizing that the first thing he needed to build was himself. He walks through the shift from adjusting patients to developing doctors, teams, systems, and executive leadership, and how that growth expanded his vision from building successful practices to influencing the direction...

Are You on Purpose with the Purpose of Chiropractic with Dr. Christopher Kent 17.08.2026

Dr. Christopher Kent shares how a lifelong drive toward human empowerment led him to chiropractic and ultimately shaped more than five decades of work across practice, research, education, law, and professional leadership. He digs into chiropractic’s purpose through the relationship between life, the nervous system, interference, and human potential, while warning against reducing the profession t...

Why You Aren't Seeing More Kids with Dr. Dorte Bladt 10.08.2026

Dr. Dorte Bladt shares why getting more children under chiropractic care starts with helping parents clearly understand what chiropractors are looking for and why it matters. Drawing from decades in pediatric practice, she explains how symptom-focused communication can limit care when parents cannot see or feel the nervous system changes happening in their child, and why objective assessments can...

Why Telling the Story is Hurting your Practice and the Profession with Dr. Martin Harvey 03.08.2026

Dr. Martin Harvey shares why one of the biggest communication mistakes chiropractors make is leading with stories instead of helping people understand the principles behind chiropractic. He explains how memorable patient testimonials and personal experiences can create interest, but often fail to build lasting understanding or certainty about the objective of care. The discussion digs into influen...

Why Connection & Community are Vital in Chiropractic with Dr. Paul Reed 20.07.2026

Dr. Paul Reed shares why meaningful connection is one of the profession's greatest opportunities and why genuine community is essential if chiropractic is to reach more people. Drawing from nearly three decades in practice, he reflects on how relationships, mentorship, and a shared commitment to principle have shaped both his personal journey and his vision for the future of chiropractic. The disc...

Dreaming Big and Realizing Your Vision with Dr. Sam Wang 13.07.2026

Dr. Sam Wang shares how thinking beyond the walls of an individual practice has shaped his approach to leadership, service, and the future of chiropractic. He reflects on the importance of pursuing a vision larger than personal success, encouraging chiropractors to invest in people, organizations, and opportunities that expand the profession's reach. The discussion digs into long-term thinking, co...

AI Subluxations That are Harming Practice 06.07.2026

Dr. Ed Osburn shares why artificial intelligence should be viewed as a tool that strengthens chiropractic rather than replaces the thinking and certainty of the doctor. He reflects on how AI can accelerate communication, content creation, and practice efficiency, while cautioning against using it without a clear philosophical foundation. The discussion digs into prompt quality, critical thinking,...

Taking Chiropractic Where it's Never Gone Before 22.06.2026

Dr. Grant Dennis shares how a commitment to service, stewardship, and leadership has shaped his journey in chiropractic and his work with students across the profession. He reflects on the challenges that continue to limit chiropractic's growth, from internal division and unclear communication to a lack of support between chiropractors who ultimately want the same outcome. The discussion digs...

Drifting Identity and Leadership Voids 15.06.2026

In this recap episode, Steve and Pacha step back to examine the recurring patterns that surfaced across the previous twelve conversations and ask a difficult question: why do the same challenges keep appearing throughout the profession? They identify three interconnected themes, lack of clarity, lack of communication, and lack of alignment, arguing that each one contributes to drifting identity at...

The $100K Subluxation in Your Practice 08.06.2026

Dr. Josiah Fitzsimmons shares what he believes is one of the most overlooked subluxations in chiropractic practices today: the gap between a clinic’s capacity and its actual utilization. Drawing from financial data, operational benchmarks, and years of consulting experience, he explains how many offices leave significant impact and profitability on the table not because they need more resources, b...

The Joy Led Practice with Dr. Jodi Dinnerman 01.06.2026

Dr. Jodi Dinnerman shares how building a sustainable chiropractic practice became less about chasing volume or external validation and more about creating alignment around joy, purpose, and authentic connection. She explains how burnout, pressure, and overcomplication can gradually disconnect doctors from the reason they entered the profession in the first place, even when the practice appears suc...

Translating Beliefs and Vision into a Successful Legacy Driven Practice 25.05.2026

Dr. Sabrina Gya shares how building a lasting chiropractic practice requires more than passion or philosophy alone, it demands the ability to consistently translate beliefs into communication, leadership, and action. She explains how vision must become operational inside the practice through culture, systems, and daily interactions if doctors want long-term sustainability without losing alignment....

Community Connections in Chiropractic with Dr. Ronda Vaughn 18.05.2026

Dr. Ronda Vaughn shares how intentionally building community outside the adjustment room became one of the biggest drivers of growth, trust, and connection in her practice. She explains how creating consistent gatherings and spaces for people to connect shifted the way patients viewed both chiropractic and the role of the chiropractor in their lives. The discussion digs into relationship-building,...

The Three Tiers of Subluxation with James Chester 04.05.2026

James Chester lays out a clear framework for understanding subluxation beyond a single definition, introducing three distinct tiers that shape how chiropractors think, communicate, and apply care. He explains how staying at a surface-level interpretation limits both clarity and impact, while a deeper grasp connects philosophy, clinical application, and long-term vision. The discussion brings atten...

The Scaling Subluxation: Adjusting What Breaks When You Try to Grow 27.04.2026

Dr. Austin Cohen shares what actually starts to break when a chiropractic practice begins to grow, and why scaling often exposes deeper issues in clarity, communication, and structure. He explains how increased volume amplifies inconsistency across teams, systems, and messaging, forcing doctors to confront what is not yet defined or repeatable. The discussion sharpens around the idea that growth i...

Uncensored: What Chiropractic Students Really Think 20.04.2026

This episode brings forward a perspective that is usually talked about privately but rarely said out loud. The conversation centers on what chiropractic students are actually experiencing inside schools, from mixed messaging around subluxation to the quiet pressure to conform before developing real conviction. It digs into how inconsistency in teaching, lack of mentorship, and unclear leadership s...

Optimizing Flow and Retention with Carolyn Boldt 13.04.2026

Carolyn Boldt breaks down what actually limits growth in a chiropractic office, and it is often not what doctors think. She digs into how physical layout, patient movement, and operational flow quietly shape both capacity and experience, often creating friction that goes unnoticed but compounds over time. The conversation sharpens around retention, reframing it not as persuasion but as a byproduct...

Inside Out Care. Outside In Business. 06.04.2026

In this episode, Steve and Pacha dig into a tension many chiropractors feel but rarely define: how do you deliver inside-out care while operating inside an outside-in marketplace? They clarify the objective of the adjustment and unpack how marketing language, business pressures, and symptom-focused framing can slowly shift emphasis if left unchecked. The discussion separates philosophy from operat...

Restoring Reason in Chiropractic with Dr. Travis Corcoran 30.03.2026

Dr. Travis Corcoran shares his perspective on the role of reason and disciplined thinking in a profession often driven by strong emotion and conviction. He reflects on how rhetoric, exaggeration, and reactive communication can unintentionally weaken credibility, even when the philosophical foundation is sound. Drawing from chiropractic history and current cultural tensions, he emphasizes the impor...

Mixology 25.03.2026

In this episode, Steve and Pacha dig into one of the most persistent tensions in chiropractic practice: whether adding therapies, services, and external solutions strengthens care or quietly dilutes its objective. They unpack how contradictions between stated mission and daily actions, especially around symptom-based offerings, can erode clarity, conviction, and public understanding of what chirop...

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