She Sets The Standard

Working your ass off...? chasing your goals...? doing all the things… ??? so why does it feel like you're still so far from where you want to be...welcome to the awkward middle. 💋 that weird stage of life where you're proud of how far you've come, but can't stop thinking about how far you still have to go. We're talking about the pressure to have it all figured out, comparing...

The inquiries slow down, your calendar clears out, and suddenly you’re questioning everything. Sound familiar? This week we get honest about navigating a quieter season in business while we currently are in one. We talk about getting back to the basics, following up without feeling desperate, creating structure when your schedule is empty, and figuring out whether you’re doing work that brings in...

If you’re a Realtor, chances are you’ve spent WAY too much time overthinking something that really wasn’t that deep 😂 From rewriting the same client text 10 times and being terrified to call another agent, to thinking you need to know every answer, stressing over offers, listing appointments, social media, setting boundaries and everything in between… we’ve been there. This week, we’re talking ab...

Okay wait… when someone asks ChatGPT for the best Realtor in their city, whose name is actually coming up? 👀 AI is changing the way people search for everything!!! including who they hire. And your personal brand is becoming a lot bigger than your Instagram feed. In this episode, we’re talking about what your digital footprint actually says about you as a Realtor and why things like your Google p...

Your client just uploaded their entire inspection report into AI… and now they have questions. 👀 From inspections and repairs to contracts, pricing, and property concerns, our clients are using AI throughout their real estate transactions whether we’re ready for it or not. So what happens when your client starts asking AI before they ask you? We’re talking about where AI can actually help, where...

Bad news is part of real estate. How you deliver it can completely change how your client handles it. 👀 The inspection comes back ugly. The appraisal is low. Their offer didn't get accepted. Closing gets delayed. There's a financing issue. Now you have to make  that  call… so what do you actually say? In this episode, we're talking about one of the most underrated skills a Realtor can...

Getting the lead is one thing. Knowing what the hell to do with it is another. Someone DMs you, fills out a form, calls you, or finally says, “Okay, I’m ready”… WHAT THE HELL NOW? We’re breaking down what actually happens between that first conversation and turning a real estate lead into a real client, including the follow-up, the conversations, and the little things that can make or break it. Be...

Some of the biggest lessons in real estate… you only learn after making the mistake first. 😅 In this episode, we’re sharing the things we learned the hard way so hopefully you don’t have to. We’re talking about: the importance of communicating more than you think you need to why you can’t save every deal confidence vs. pretending you know everything pricing listings correctly from the start follo...

Every Realtor can pull comps. That doesn't mean every Realtor knows how to price a listing. In this episode, we're talking about the pricing mistakes that cost sellers time, money, and negotiating power, the mindset shift that changed the way we price homes, and why the best listing agents don't just study the solds... they study buyer behavior. Because pricing a home isn't about p...

Going viral is exciting… but does it actually bring you clients? 👀 In this episode, we’re talking about the difference between getting views and building a business. Because the truth is, those aren’t always the same thing. We get into: why viral content doesn’t automatically convert the difference between attention and trust what kind of content actually starts conversations why followers don’t...

Everyone talks about having a Hot Girl Summer... but what does that actually look like when you're building a business? The weekends at the lake, the vacations, the workouts, the content, the guilt of taking time off... balancing it all isn't as easy as it looks. In this episode, we're talking about what summer actually looks like as female entrepreneurs, the pressure to always stay pr...

How do you know if you’re actually the kind of Realtor people want to hire? It’s a question we don’t think enough agents ask themselves. In this episode, we flip the script and put ourselves in the client’s shoes. If we were buying or selling a house tomorrow, would we actually hire ourselves? More importantly… what would make us choose someone else? We talk through everything we’d judge before hi...

Most agents are leaving money on the table because they don't understand new construction. The builders, the contracts, the timelines, the commission myths... it's a completely different world. In this episode, we're talking about the things agents get wrong, what surprised us the most about working with builders, and why understanding the process can completely change your business. B...

Is it your brokerage?? in this episode, we’re talking about the expectations a lot of agents have when they join a brokerage and why your broker isn’t necessarily your mentor. we get into what brokerages  should  provide, what they absolutely shouldn’t be responsible for, and the difference between having access to resources versus actually building a business. we also talk about: what newer agent...

The negotiations, the communication styles, the assumptions, the egos... Male & female realtors don't always experience this industry the same way. In this episode, were talking about the dynamics we've noticed throughout our careers, the conversations that usually happens behind closed doors, and the question every agent as probably wondered at the some point... Is it actually differe...

okay wait… can we talk about the weird competitive energy between female realtors for a second? 😅 in this episode, we’re getting real about social media comparison, feeling behind, watching other agents win, and that awkward line between supporting other women and secretly competing with them. because let’s be honest… most of us genuinely want to see other women succeed, but that doesn’t mean we...

okay be honest… have you ever felt like you needed a whole different personality to be a realtor . in this episode we’re talking about the pressure to sound more professional, look more polished, act a certain way online, and basically become this super curated ‘realtor version’ of yourself, when honestly… being yourself usually works better anyway 🙂‍↕️ we get into: trying too hard at showings &a...

You thought the deal was done. Think again. Inspection is cleared. Appraisal came back. Everyone’s already celebrating… until the entire deal starts falling apart out of nowhere. In this episode, we’re talking about the side of real estate nobody prepares you for when you first get licensed, the constant uncertainty, the emotional rollercoasters, and the reality that nothing is guaranteed until th...

The nails, the hair, the Botox, the facials, the lashes, the brows, the content days, the Aritzia hauls… being “that girl” in real estate is expensive. Because looking polished, put together, and on brand is not free. In this episode, we’re talking about what it actually takes to keep up with the image, the pressure that comes with it, and the question everyone is secretly asking themselves… Is it...

okay wait… we realized clients do NOT care about half the things we thought they did 😅 in this episode we’re talking through what clients actually expect from us vs what we  think  they expect and why a lot of agents (including us at one point) end up overcomplicating everything.... we get into things like: what actually builds trust with clients why being “perfect” doesn’t matter as much as you...

This one’s a little different. No framework, no checklist. just an honest conversation about something we both had to figure out the hard way. We’re talking about how to show up on camera when it doesn’t feel natural, why your ‘imperfect’ posts might actually perform better, and the small shifts that make consistency actually feel doable. If you’ve been sitting on posting for months waiting until...

Most realtors aren’t struggling because they’re not doing enough… they’re struggling because they’re doing the wrong things. This is a quick solo episode breaking down what’s actually working for me right now and what I’ve completely stopped focusing on. If you feel busy but not seeing results, this will probably make you rethink a few things. xo

Not knowing what to say is costing you more deals than you think. Because it’s not the big moments… it’s the pauses, the hesitation, and the things you don’t say that change everything. In this episode, we’re breaking down exactly what to say when you feel stuck, caught off guard, or unsure in conversations with clients — and how to keep control even when you don’t feel confident. If you’ve ever w...

Most agents think AI is making them better…but it’s actually making you sound like a robot and people can tell. In this episode, we break down what’s really happening when you rely too much on AI and why it’s quietly killing your ability to connect, convert, and stand out in conversations with clients. Because it’s not about using AI… it’s about knowing how to speak to it — and more importantly, h...

Do realtors actually make too much money… or do people just not understand the job? In this episode, we’re getting honest about the commission conversation , what agents actually take home, how much work goes into one deal, and why this industry is far from “easy money.” Because what people see on the outside is very different from what it actually takes to close.