Sales to CEO podcast

This week, we're diving into the core traits that distinguish outstanding sales professionals from the average. We'll explore five critical characteristics that, when mastered, pave the way to consistent success in the automotive industry. Relentless Persistence  - Great salespeople don't take "no" as a final answer. Instead, they view it as an opportunity to learn and adapt. In this session, we'l...

In this episode of the  Sales to CEO  podcast, Louie Herron reveals five actionable strategies that you can implement today to boost your car sales. Whether you're a seasoned professional or just starting in the automotive industry, these tips are designed to give you a competitive edge. Discover the untapped potential of video messaging—an innovative way to engage with every customer that can dra...

In this episode of the Sales to CEO Podcast, Louie Herron sheds light on one of the most crucial yet often overlooked aspects of the sales process: fact-finding. When meeting a new customer, gathering the right information early on can make all the difference between closing the sale and losing it. Episode Highlights: Understanding the Customer's Needs:  Learn how to ask the right questions to unc...

In this week's episode of the Sales to CEO Podcast,  Louie  Herron dives deep into the art of negotiation, sharing the essential 5 rules that every automotive professional needs to master. Whether you're negotiating a car sale, a dealership partnership, or any business deal, these rules are your roadmap to success. Episode Highlights: Getting Your Mind Right:  Discover the importance of mental pre...

In this week's episode of the "Sales to CEO" podcast, we delve into the essential elements of constructing a robust framework for success. Join Louie Herron as he uncovers the secrets to driving more opportunities and closing more deals, all anchored in the transformative power of decision-making. Discover how to: Identify and seize new opportunities that propel your business forward. Develop a sy...

This week on  Sales to CEO , we're diving into the crucial topic of "How to Create, Sustain, and Maintain Momentum in Your Organization." Join me, Louie Herron, as we explore strategies to ignite and keep the momentum going within your team. We'll discuss actionable steps to build energy, drive performance, and ensure long-term success. Whether you're a sales professional or a leader in the automo...

In this week's episode of "Sales to CEO," we dive deep into the multifaceted role of management within the automotive industry. Whether you're aspiring to become a manager or looking to enhance your managerial skills, this episode is packed with invaluable insights and practical advice. Key Topics Covered: Essential Management Characteristics:  Discover the key traits that make an effective manage...

In this week's episode of the "Sales to CEO" podcast, we dive deep into the essential elements of building a strong foundation for success.  Louie  Herron unpacks the critical quality of being obsessed with the outcome, exploring how an unwavering focus and relentless drive can propel you to new heights in your professional journey. But it's not just about obsession.  Louie  emphasizes the importa...

Join me,  Louie Herron, as we take a deep dive into the questions and answers behind why you might be missing deals at the close. We'll explore common pitfalls, uncover hidden opportunities, and provide actionable strategies to sharpen your closing skills. Whether you're a seasoned pro or new to the automotive world, this episode is packed with insights to help you seal the deal and boost your sal...

In this exciting episode of the "Sales to CEO" podcast, Louie Herron dives into the actionable strategies that can help you significantly boost your income by an additional  $30,000 to $135,000 annually. If you're ready to elevate your financial game and capitalize on opportunities you might be overlooking, this episode is for you. Buckle up as Louie shares proven methods that you can implement im...

Welcome to the Sales To CEO podcast. This is your host, Louie Herron. It is my personal mission to coach, motivate, and inspire you to go from sales all the way to dealer principal or any position you desire. Stop making the excuses and let's start making the adjustments to the future you want and deserve. Today, we are talking about three reasons why you're not selling cars. There's a litany of r...

Welcome to the Sales to CEO Podcast. This is your host, Louie Herron. It is my personal mission to coach, motivate, and inspire you to go from salesperson to dealer principal, or any position you desire. Stop making the excuses and let's start making the adjustments to the future you want and deserve. Today, we're talking about how you start your week and why you need to look at changing it. Why i...

Unlock the secrets to supercharging your sales game on this week's episode of the Sales to CEO Podcast with your host, Louie Herron. Join Louie as he delves into the art of closing deals and maximizing referrals in the realm of subprime credit customers. In this insightful discussion, Louie unveils the keys to effectively engaging with subprime credit customers, ensuring that no opportunity is lef...

Welcome to the Sales To CEO podcast. This is your host, Louie Herron. It is my personal mission to coach, motivate, and inspire you to go from salesperson to dealer principal or any position you desire. Stop making excuses, and let's start making adjustments to the future you want and deserve. Today, we're talking about five steps on how to make $200,000 selling cars. I hope you're excited to lear...

Welcome to the sales to CEO podcast. This is your host, Louie Herron. It is my personal mission to coach, motivate, and inspire you to go from salesperson to dealer principal, or any position you desire. Let's stop making excuses and start making the adjustments to the future you want and deserve. Today, we're talking about why thankfulness matters. We want to bring you a message today that I thin...

 Welcome to "From Sales to CEO," the podcast where we delve into the journey of individuals who've climbed the corporate ladder from the trenches of sales to the pinnacle of leadership. I'm your host, and today, we're diving into a fundamental principle that propelled one individual from a sales manager to the coveted position of dealer principal owner of a Toyota dealership. That principle? The L...

This is the only automotive podcast that shows you how to go to the next level. It is my personal mission to coach and inspire and motivate you to go from sales to dealer principal, or any level you desire. Stop making excuses and start making adjustments towards the future you want. Today, we're switching things up a bit and I am so pumped to have one of my Prime-Time Players on the show today, T...

Welcome to the Sales To CEO podcast. This is your host, Louie Herron. This is the only automotive podcast that shows you how to go to the next level. It is my personal mission to coach, inspire, and motivate you to go from sales to dealer principal, or any level you desire. Stop making excuses and start making adjustments toward the future you want. Today, we are talking about success steps in sel...

Welcome to the Sales To CEO podcast. This is your host, Louie Herron. This is the only automotive podcast that shows you how to go to the next level. It is my personal mission to coach and inspire and motivate you to go from sales to dealer principal, or any level you desire. Stop making excuses and start making adjustments toward the future you want. Today, we are talking about value equals money...

Today we're on part two of stop lying to yourself about the car business. We've started the first Stop Lying to Yourself About the Car Business, and I hope it resonated with you a little bit because part two, we're going to get a little more intense because I really think when you look at ourselves in the car business, we look for reasons why things aren't working. When we're not flowing, we're lo...

Welcome to a riveting installment of "Sales to CEO Podcast," where we embark on a comprehensive exploration of the art and science of closing the deal. In this episode we delve deep into the essential prerequisites for sealing the deal and unravel the mysteries behind why many of us struggle in this critical aspect of business and life. Join me,  Louie  Herron, as we unravel the intricacies of the...

Today we are talking about stop lying to yourself about the car business. I know I may have captivated you with that title, right? Stop lying to yourself about the car business. Guys, we've got a phenomenal episode today. It is one of the best businesses I could think of where you can turn and make money on day one with minimal education. I mean look, I wasn't the brightest, I didn't get phenomena...

Welcome to a special episode of " Louie  Herron's Sales to CEO Podcast," where we're diving deep into the transformative potential of our closing module. If you're ready to supercharge your sales game and close more car deals TODAY, then you're in the right place! I'm  Louie  Herron, and I'm thrilled to be your guide on this journey to sales mastery and beyond. In today's episode, we're pulling ba...

This is the only automotive podcast that shows you how to get to the next level. It is my personal mission to coach, inspire, and motivate you to go from sales to dealer principal or any level you desire. Stop making excuses and start making adjustments toward the future you want. Today, we were talking about how to set appointments that stick and show. I know when you're in the car business and y...

This is the only automotive podcast that shows you how to go to the next level.  It is my mission to coach, and inspire, and motivate you to go from a salesperson to dealer principal or any level you desire. Stop making excuses and start making adjustments towards the future you want. Today we're talking about the three reasons why you must be on social media. Quite honestly, I could give you 13 r...