Doing Good, Badly

The most powerful boycott in American history lasted 381 days and started with a murder. Seventy years later, the biggest boycott story of the year is about oat milk and a chatbot. Welcome to consumer power, where the stakes swing from life and death t...

Every company has values. They're on the wall, in the handbook, probably in a custom font. Most of them 'are bland, toothless, or just plain dishonest.' In Episode 03, Jo and Kristy get into taxonomy of corporate values and why most companies get them ...

The brand that trademarked radical transparency just got sold to the least transparent fashion company most people can name. In this episode we break down the Everlane acquisition by Shein -- what actually happened, why it hit so hard, and what it reve...

In January 2026, Mark Carney stood at Davos and said what most people in power have spent years carefully not saying: the old model isn't coming back, and nostalgia isn't a plan. We had so many thoughts, and we still have more. The speech didn't come o...

Doing good is complicated. Doing it badly is apparently very easy. We investigated. We've spent years inside sustainability, impact, and strategy work. In boardrooms. In workshops. In decks that promised transformation and delivered incremental change. ...