Clean for Profit

John Rossiter is the co-founder of Zolato, a new CRM built specifically for home service businesses with a pretty unusual offer: the core platform is free. In this episode, John joins Colby and Dave to explain why the team decided to build Zolato, what they think is broken about traditional CRM pricing, and why contractors shouldn’t necessarily have to pay dramatically more just because they hire...

Last birthday, I was cleaning windows. This birthday, my business is doing roughly twice the revenue for the day, and I’m not in the field. That shift didn’t happen by accident. In this solo episode of Clean for Profit, I’m reflecting on what’s changed over the last year and why your cleaning business deserves to be treated like an asset you’re intentionally building. We’re on pace for about $25,0...

Is window cleaning still a good business to start... and how much can you realistically make doing it? Submit your question for a future episode: cleanforprofit.com/ask In our first Clean for Profit Q&A, we break down the real opportunity in window cleaning, what a motivated owner-operator can earn, and how to ask happy customers for Google reviews without making it awkward. We get into the lo...

👉 Take the Local Visibility Scorecard: cleanforprofit.com/scorecard Chip Powell operates in one of the strangest window-cleaning markets imaginable: a small desert town beside Mammoth Lakes, where many of his best customers are wealthy second homeowners who live hundreds of miles away. By late August, Chip had already matched last year’s roughly $175,000 in revenue—and his postcard strategy is he...

CONNECT WITH CLEAN FOR PROFIT 👥 Join the Facebook group Connect with other exterior cleaning business owners, ask questions, and share what’s working. We’re building profitable businesses that give us more freedom, and you’re invited. https://www.facebook.com/groups/2956557481359526 💻 Need a better website for your cleaning business? I help exterior cleaning businesses get their web presence dia...

👉 Ask your question for the show: cleanforprofit.com/ask You’ve generated consistent website leads for two years, hired someone to help handle the work—and two weeks before they start, your leads fall off a cliff. Is your website broken? Did your Google Business Profile get suspended? Did your rankings disappear? Or is this simply normal seasonality? Colby and Dave Scribani walk through how they...

👉 Take the free Website Assessment Your website might look “good enough”... but is it actually helping you win jobs? In this episode, I break down the biggest mistakes I see on window cleaning websites and what I’d fix first. We cover clear messaging, trust and social proof, mobile usability, strong calls to action, local SEO, and why your website may be making your company look smaller than it r...

Most window cleaning companies obsess over cleaning better. But the truth is, your customer probably can’t tell the difference between a great technician and an excellent one. What they can tell is whether you answered the phone, showed up when you said you would, communicated clearly, looked professional, respected their home, made payment easy, and followed up afterward. In this episode, I break...

Most home service businesses don’t have a lead problem—they have a follow-up problem. In this episode of Clean for Profit, Colby and Dave break down what actually happens after a lead comes in and how a consistent follow-up process can dramatically increase the value of every lead you generate. They cover the difference between high-intent Google leads and interruption-based Meta leads, why speed-...

July was another big month—but this episode is less about chasing revenue and more about figuring out what kind of business is actually worth building. In this monthly Clean for Profit recap, Colby and Dave break down their July 2026 numbers, what they’re seeing in their local markets, and how both businesses are adjusting as the summer rush starts to slow down. Dave shares how Glass Therapy Clark...

Most home-service businesses spend all their energy getting new customers—then complete the job and let those customers disappear. In this episode, I share the simple question we’ve started asking before leaving every job that can turn a one-time customer into years of future revenue. We cover: How to schedule the next service before leaving the property The exact script I’m using with customers W...

Not every window cleaning business needs to become a massive company. There are four main paths you can take: Stay a solo operator Work solo with occasional helpers Build a strong small business Scale into a larger enterprise Each model offers a different mix of income, freedom, complexity, risk, and responsibility. In this episode, I break down the pros and cons of each path—and why you need to k...

What vehicle should you buy for your window cleaning business? In this episode, I break down the cars, trucks, and vans I’ve personally used—or seriously considered—for running a window cleaning company. We’ll look at everything from Subaru Foresters and Toyota Sequoias to Tacomas, Ford Mavericks, city vans, full-size Transits, and the upcoming electric Slate Truck. I cover the pros and cons of ea...

Starting a window cleaning business is simple. Getting enough consistent customers to create real stability is the hard part. In this episode, I break down exactly how I would start a window cleaning business today and work toward my first $20,000 month. We talk about how much money you should have saved before leaving your job, why burning the boats too early can kill your business, and how to cr...

We went from just 18 Google reviews to 191 in two years, and it wasn’t because we got lucky. In this episode, I break down the exact systems, habits, follow-up process, and team expectations that helped us consistently generate more reviews for our local service business. We’ll cover: • When and how we ask customers for reviews • The follow-up process that actually gets responses • How to make ask...

Sierra Window Cleaning and Glass Therapy generated a combined $91,121 in June. In this monthly business recap, Colby and Dave break down what happened inside both companies, what drove the revenue, and what they are learning as their service businesses continue to grow. Colby shares how Sierra Window Cleaning made $39,738 in June with very little paid advertising. He explains how local SEO, Google...

In this episode, I break down search engine optimization from the ground up in a way that's easy to understand for window cleaning and other home service business owners. We'll cover what actually makes a business rank on Google, why some companies outrank competitors with more reviews, and how to think about SEO as building trust instead of chasing algorithms. Then we'll dive into...

“Company culture” always sounded lame to me. Too corporate. Too HR. Too much like something a consultant says right before making everyone do a team-building exercise. But once your home service business grows past just you, culture starts to matter fast. Not in a fake, over-formalized way. More like: what do we value, how do we solve problems, how do we train people, and what kind of company are...

This is one of the longest and one of the most value packed episodes we've filmed. I sat down with Nick Cavuoto and Dave Scribani for a conversation that goes way beyond window cleaning, marketing, or day-to-day business tactics. Nick brings a ton of high-level wisdom around leadership, mindset, sales, personal brand, business growth, and what it actually takes to become the kind of owner who...

In this monthly recap episode, Dave and Colby break down a wild May in the window cleaning and pressure washing business. Together, their companies did $88,188.48 in May revenue, but the conversation goes way beyond the number. They talk about what that kind of momentum exposes, the difference between high-ticket jobs and recurring residential work, why training and hiring systems matter before yo...

Last year, my window cleaning business was barely getting traction. I had moved into a new market, my Google Business Profile got suspended, leads were almost nonexistent, and the pressure of providing for my family felt very real. Fast forward to this year, and the business is up 958% year over year. We’re already over $100k on the year, leads are coming in consistently, and the problems I’m faci...

 Learn how we generate an extra $2,000/month in our window cleaning business using free marketing and customer referrals. In this episode, we break down exactly how to ask for referrals, build word-of-mouth momentum, turn happy clients into repeat business, and create a simple referral system that actually works for window cleaners and service businesses. If you want more recurring clients without...

Burnout is real in the window cleaning industry. Long days, physical labor, constant estimates, employee issues, family responsibilities, and the pressure of running a business can leave you feeling completely drained. In this episode of Clean for Profit, I talk about the importance of rest as a business owner and why nobody is going to prioritize it for you. We cover practical ways to find rest e...

In this episode of the Clean for Profit podcast, I talk about something every growing business owner eventually faces: personnel problems and hard leadership decisions. Last week, I had to fire an employee for the first time. We dive into what led up to it, what I learned from it, and how growth in business starts changing the kinds of problems you deal with. When you go from being “just a guy cle...

In this April recap, Colby and Dave break down how they hit a combined $70,159 in window cleaning revenue —what worked, what didn’t, and what they’re doubling down on going into the busy season. We get into:  The exact marketing channels driving real leads right now (Facebook ads, referrals, and more)   Booking volume, average ticket, and how to think about your schedule at scale   What’s changing...