Abundant Funnels With Jayne Day

Have you ever launched a Facebook or Instagram lead generation campaign — put money behind it, felt excited — and then watched your cost per lead creep up way higher than you expected? Or maybe the leads came in at a reasonable cost, but they just weren't converting into buyers? And you probably found yourself asking: is it the targeting? Is it the copy? Is it the creative? Should I change my...

I want you to imagine something with me for a moment. Imagine being able to hit publish on your webinar or masterclass ads… and feeling calm. Not anxious. Not wondering if it’s going to work. Not preparing yourself emotionally for disappointment. But genuinely confident that your ads are going to perform well. Straight away. Every time. And I know that might sound like a big promise. But with the...

"Jayne, I'm posting consistently on Instagram. I'm showing up, I'm sharing content, I'm doing the organic thing... but I'm also running Facebook Ads. Why does it feel like they're two completely separate things? Like they're not talking to each other?" If you've ever felt that way — like your paid ads are doing their own thing over here, and your o...

Today’s episode is for you if you’ve ever looked at your ads dashboard and thought: “Okay… my leads are coming in at a good price. My cost per lead is $2 or less. This should be good.” But then… No one’s buying.  Or hardly anyone is. And you’re left feeling confused because technically, your ads are working. They are bringing in leads at a decent price as they should be. But your sales aren’t refl...

If you’ve been running ads for a while, you’ve probably already noticed this. A lot of the detailed interests that used to exist… are gone. And even when you do enter interests or custom audiences, Meta expands beyond what you’ve selected in most cases. Which means you’re no longer fully controlling exactly who sees your ads in the way you once did. And another big one I’ve seen across most ad acc...

Today’s episode is one I’ve been wanting to record for a while — because it’s based on a question that comes up constantly when it comes to Facebook™ and Instagram™ Ads. And that question is: When I have an upcoming masterclass or webinar should I run ads to an ebook first… or should I just send people straight to my masterclass or webinar? If you’ve ever felt stuck trying to decide which funnel i...

In this episode of Abundant Funnels , I'm breaking down a question I get all the time: “What is the best lead magnet to use in 2026?” Instead of chasing the latest trend or copying what everyone else is doing, this episode helps you zoom out and look at what actually matters. You will learn how to create a lead magnet that not only grows your email list, but also attracts people who are far m...

We’re diving into the 4 funnel models that I’m seeing work really well in 2026 to sell group programs, courses, and services using Facebook™ Ads. These aren’t hypotheticals. These are actual funnel types that I’m seeing perform profitably across different niches, price points, and business models right now . So if you’ve been wondering whether your funnel is the right fit for Facebook™ Ads, or if...

You know this podcast is all about helping you simplify your marketing, attract the right clients, and create funnels and Facebook™ Ads that actually work for your business, not against it. And today, I want to dive into something that’s less about tactics… and more about mindset. But not the woo-woo kind! I’m talking about a critical business mindset shift that could be the reason you’re holding...

Your ads were crushing it 12-18 months ago. Same offer, same audience, same strategy. But now? Crickets. This episode reveals why your messaging has an expiration date – and how to update it without starting from scratch. Key Points: Why what worked in 2023 doesn't work in 2025 The evolution of audience awareness (and why your market is more sophisticated now) How to audit your current messag...

Today we're talking about something that I see costing coaches and course creators thousands of dollars every single month. And here's the thing – it's not what you think. Most people come to me saying, "Jayne, my ads aren't working. I think my targeting is off. Or maybe my creative isn't good enough. Should I try a different audience?" And I get it. When your ad...

Today, I want to share something that could completely shift the way you think about Facebook™ and Instagram™ Ads in your business. Now if you’ve ever thought to yourself, “I just need more leads,” you’re not alone. That’s what today’s episode is about: how to stop thinking in campaigns and start building a full-funnel ad strategy that works with the rest of your marketing and not in isolation. I...

Today’s episode is a quick one but an important one. Because I want to talk about something that I get asked all the time from coaches, course creators, and online businesses: “Should I wait until my funnel is fully converting before I run ads?” So let’s chat about this. Should You Wait Until Your Funnel is Fully Converting Before Running Ads? Common concerns from clients about funnel readiness fo...

I can’t believe we are one week away from Christmas. 2025 has just flown by in the blink of an eye and I know so many others feel the same. Even my kids are saying the same thing and I can remember when I was growing up the years seemed to go by so slowly. It just proves that we need to seize the moment and make the most of every day doing what we love. Every year without fail, I have clients ask...

Today’s episode is going to challenge a very common myth I hear all the time and that is: “You need a big budget to make Facebook™ and Instagram™ ads work.” I get it. Maybe you’ve been told $10/day just isn’t enough. That you need $50 or $100 per day to get “real results.” But what if I told you that $10 a day can be more than enough — if your strategy is right? In fact, I've helped many clie...

If you’re not consistently getting leads for $3 or less from your Facebook or Instagram ads, it’s not because ads “don’t work anymore” - it’s because something in your strategy needs adjusting. In this episode, I’m walking you through the exact framework I use with my clients (and inside Abundant Ads Academy ) to write lead generation ads that actually convert. It’s the same method I’ve trained my...

If your ads, emails or funnel pages aren’t converting the way you’d hoped, chances are your messaging needs a tweak - and I’m going to show you how to fix it. In this episode of Abundant Funnels , I’m diving into the first (and most important) ingredient of a high-converting funnel: messaging . This is the part so many business owners skip over, yet it impacts everything - your cost per lead, your...

Welcome to the very first episode of Abundant Funnels ! I’m so excited you’re here. If you’ve ever wondered whether Facebook or Instagram ads can actually bring in high quality leads - without chewing up your budget - this episode is for you. I’m breaking down the three essential ingredients you need in place before you ever launch your ads, so you can attract leads for $3 or less, and turn them i...

Abundant Funnels is the leading funnels podcast for online coaches and experts wanting the exact next steps and marketing strategies to blow up conversion rates and dominate their funnels. Each week, Jayne releases an episode designed to give you a quick tip on what you can implement into your business straight away in order to bring in more sales through your sales funnel. Jayne has over 13 years...