Chris Ducker

Youpreneur: The Profitable Personal Brand Expert Business!

Business EN ↓ 296 episodes

Serial entrepreneur, business coach and bestselling author, Chris Ducker brings you his own take on what it means to be a profitable personal brand entrepreneur in the 21st century. Covering everything from building the foundations of a powerful personal brand, to creating and launching online products and services to marketing yourself as the go-to leader and monetize your expertise, the Youpreneur Podcast just became your new favourite business podcast!

Author

Chris Ducker

Category

Business

Podcast website

www.youpreneur.com

Latest episode

May 20, 2026

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Episodes

How to Dream Up the Perfect Opt-in Offer for Your Audience 26.05.2019

We’ve reached the final episode of the mini ‘back to basics’ series on Youpreneur FM. In previous episodes, I've covered everything from figuring out whether you need to be building your business with a personal domain name or a brand-based domain name and how to create content that your audience will love.  In this episode, I uncover the secrets of creating a magnetic opt-in e...

How to Create & Market Content to Attract Your Perfect Customer! 21.05.2019

Creating content that your audience will love takes more than a lucky hunch. You’ve got to listen to your audience to identify the type of content they’re hungry for. Whether you write a new blog post or record a video or podcast episode, you need to create content with  purpose .   The last thing you want after spending hours creating content is t...

How to Figure Out What Your Customers Need From You! 14.05.2019

How can you find out what your audience actually wants from you? When you’re not sure what your audience wants or needs from you, it can cause a lot of confusion and potentially waste a lot of time, money and effort.   Maybe you’re playing with an idea for a new product or service, but you’re not sure if there’s even a market for it? Or, maybe you’re in the process of building a social media follo...

How to Choose What Domain to Use for Your Personal Brand Business 08.05.2019

I’ve decided it’s time to go back to basics. Over the next month, I’m deep diving into basic business training so that you can regain clarity on the goals you set yourself for 2019. This will mean you can focus on making the second half of the year even stronger than the first.  So, I’m starting at the beginning when you’re about to launch a website for your personal brand business....

Learning How to Become Free to Focus, with Michael Hyatt 25.04.2019

As youpreneurs, we can become so immersed in our businesses that we lose focus on other important aspects of our lives. Our health, personal relationships and time to rejuvenate are usually the first things to take a back seat.   But, with so many things demanding our attention, how can you continue to build your business without sacrificing your health or personal relationships?   Discover the an...

How to Build a 7-Figure Personal Brand, with JJ Virgin 18.04.2019

Building a 7-figure personal brand business from the ground up is no easy feat. But, it is possible. It takes a lot of hard work, dedication and an invincible passion for your business that drives you to keep going no matter how tough it gets.  When the end goal seems almost impossible to reach, it helps to hear from someone who’s “been there and done it.” That someone is the inspirational JJ Virg...

How to Know Exactly What to Say, with Phil Jones 10.04.2019

As entrepreneurs, something that we all need to be inherently good at (to some degree) is communicating with our customers and potential prospects. Entrepreneurs are innovative leaders bursting with ideas, creativity and passion. Yet, the one thing I continue to see entrepreneurs struggle with is selling .  So, what’s the problem? What has all of these entrepreneurs biting their lips, reluctant to...

Why Great Leaders Have No Rules, with Kevin Kruse 04.04.2019

Is it time for leaders to ditch the rulebook in favor of a fresh take on conventional leadership approaches? My guest and good friend, Kevin Kruse, certainly thinks so. In fact, his latest book, “ Great Leaders Have No Rules ,” teaches you how to become the leader everyone aspires to work for – without the hefty rulebook. We dive into an insightful conversation on what we really need to do as lead...

How a Personal Brand Survived a Business Break-Up, with Jordan Harbinger 28.03.2019

Break-ups are tough. Most of us know what the sting of a break-up feels like, but what about a business break-up? What does it entail? And, is there any way to come out on the other side unscathed? Let’s find out!  In this unique episode of Youpreneur FM, Jordan Harbinger joins me to share his story of how his personal brand survived a business partnership that went horrificall...

How to Build a Really Simple Email Marketing Funnel 21.03.2019

Whenever we mention ‘email marketing funnels’ on the podcast, we’re swamped with questions and queries about them. What is an email marketing funnel? And, what should or shouldn’t go into one? An effective email marketing funnel turns prospects into paying customers using a series of emails crafted to sell a service or product. But, it’s not about sending one sales pitch after the other. Your emai...

Building a Business from the Front Row, with Jon Vroman 13.03.2019

Sometimes in life, you’re fortunate enough to meet a few wonderful people who are making a real difference in the world. One such individual is my special guest on this episode of Youpreneur FM, Jon Vroman. Jon is a dad, speaker, author and founder of Front Row Foundation and Front Row Dads. Front Row Foundation and its volunteers strongly believe in the healing powers of the mind and its ability...

Understanding the Power of Choosing to Win, with Tom Ziglar 06.03.2019

I appreciate every single guest that I’ve had the pleasure of interviewing on the show. But, I’ve got to say, having Tom Ziglar sit down for a chat with me on Youpreneur FM is just a dream come true. You may not know this, but Tom’s father was my virtual mentor since I was 15 years old. I’ve followed his journey through the years, and his legacy continues to inspire me to this day. If you’ve been...

Why You Need to Focus More on Being Original 28.02.2019

If I could give you one piece of advice, I’d tell you that you should never underestimate the power of being original. There’re millions of copycats in the world, but there’s only one of you in existence. So, don’t worry about what other people are doing. Let them copy your font or mimic your latest blog post all they want, because who wants a watered-down version of the original? Nobody. On this...

How to Unleash Your Alter Ego Effect, with Todd Herman 21.02.2019

Did you know that everyone has a secret alter ego buried deep down inside of themselves? Your alter ego may not wear a cape like Superman, but they do have the power to help you achieve the seemingly impossible. On this episode of Youpreneur FM, I speak to Todd Herman, who has helped thousands of people achieve their most ambitious goals. He helps them to discover their alter ego and teaches them...

Designing Your Business to Run Like Clockwork, with Mike Michalowicz 14.02.2019

Wouldn’t it be great if you could design a business that runs and grows without you having to be present every single day? That’s the dream that most Youpreneurs share. But, for many, it never quite makes the transition from an idea into a profitable reality. I wanted to change that, which is why I invited Mike Michalowicz back onto the show to talk us through the process of designing a business t...

Knowing When it’s Time to Make BIG Changes, with Mike Stelzner 07.02.2019

A video can do a whole lot more than deliver information to your tribe. If done right, video has the power to tell a story that moves, inspires, motivates and captivates the viewer. But, creating episodic video content that people can’t wait to consume takes a lot of time, energy and often times, a great deal of frustration. In this episode of Youpreneur FM, I’m joined by my good friend and founde...

The Power of the ‘One Framework’, with Kelly Baader 01.02.2019

This is a proud moment for me as I welcome a key member of my inner circle, Kelly Baader, onto the podcast. Kelly is a member of my Mastermind group, The Round Table , which is made up of ten entrepreneurs that I work with to help shape and develop their personal brand business. Kelly was one of the speakers that graced the stage at last year’s Youpreneur Summit at the Queen Elizabeth Convention C...

Developing a Strong Pricing Strategy (AudioBook Sneak Peek Part 4) 24.01.2019

This episode of Youpreneur FM marks the end of our month-long celebration of the official launch of the audiobook version of my bestseller, Rise of the Youpreneur . If you’ve been following along, you’ll know all about the exciting things we’ve got going on this month. To recap, we’re giving away a FREE copy of the audiobook to anybody who doesn’t already have an Audible account. You can grab your...

Figuring Out What to Sell (AudioBook Sneak Peek Part 3) 17.01.2019

A lot of you have been asking me about the release date of the audiobook version of my bestseller, Rise of the Youpreneur , and I’m pleased to announce that it’s officially out NOW! This is a huge milestone not just for me personally, but the Youpreneur brand as a whole. To celebrate, we’re giving away free copies of the audiobook to anyone who doesn’t already have an audible account. You can grab...

How to Spread Your Youpreneur Message (AudioBook Sneak Peek Part 2) 10.01.2019

We’re continuing to celebrate the official launch of the audiobook of my bestseller, Rise of the Youpreneur , here on Youpreneur FM. On top of sharing an exclusive clip from the audiobook recording in this podcast episode, I’ve also got a few other surprises up my sleeve! If you haven’t got an Audible account yet, you’re in luck because I’m giving away FREE copies of my audiobook to new members. A...

Building Your Online Home (AudioBook Sneak Peek Part 1) 03.01.2019

I’ve got some exciting news to share with you all, and that’s the fact that the audiobook version of my bestseller, Rise of the Youpreneur , is out NOW! To celebrate this huge milestone, I’m giving away FREE copies of the audiobook (plus one extra book of your choosing) right here. But the fun doesn’t stop there! I’m also launching an exciting competition where four lucky winners will gain a FREE...

Looking Back on 2018, and Planning for 2019 27.12.2018

It’s official, 2018 is coming to an end and what an incredible year it’s been for both me personally and the Youpreneur brand. Lots of amazing things have happened this past year, and I wanted to take this opportunity to thank you and show my appreciation for everyone who has supported me, the show, and our business throughout the year. Since this is the last Youpreneur FM episode of 2018, I’ve de...

How to Pivot to a Personal Brand Business, with Mark Schaefer 20.12.2018

With the new year fast approaching, it’s time to think about how you can pivot your personal brand business in 2019 and beyond. In this ever-changing digital age, you’ve got to do more than just roll with the punches. You’ve got to learn how to adapt and alter your business so that it’s free to develop and grow. One of the best ways to pivot your personal brand business is by putting more of YOU i...

Building a Personal Brand in the 21st Century, with Gary Vaynerchuk 13.12.2018

Your personal brand building strategy shouldn’t remain the same year after year. It’s something that continues to develop as your business, and your audience grows. If you want to build a business based around you and your personal brand, I highly recommend you listen to this episode of the podcast featuring the one and only, Gary Vaynerchuk. Gary is a serial entrepreneur, a highly sought-after pu...

From Overworked Entrepreneur to Agency Influencer, with Lee Jackson 06.12.2018

Are you struggling to get your business off the ground? Maybe you’ve already started your personal brand entrepreneur journey, but you’ve reached an “entrepreneurial mind block,” and you don’t know how to get through it? In this podcast episode, I speak to someone who is going to help inspire you to break through that negative mindset, and that’s none other than Lee Jackson. Lee is a serial entrep...

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