Justine Beauregard

Why You Hate Sales

Business EN ↓ 199 episodes

You love what you do but hate having to sell it. Why You Hate Sales isn’t here to convince you that sales is easy, fun, or something to love. It’s about skill-building. Hosted by Sales Strategist and Award-Winning Sales Coach Justine Beauregard—a long-time entrepreneur who’s helped her clients generate millions more in sales without the ick—this show reframes everything you thought you knew about sales. Each episode unpacks the beliefs, habits, fears, and patterns keeping you from helping more people and making more money. Subscribe now, and let’s shift how you sell for good.

Author

Justine Beauregard

Category

Business

Podcast website

whyyouhatesales.com

Latest episode

Jul 7, 2026

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Episodes

How to Bring In More Leads + Sales For Free with AI | E98 19.08.2024

Are you looking to bring in more leads but feel a bit stuck on how to do it? I’ve got something to help with that! Tools like ChatGPT and Gemini can help reduce the massive time drain on sales actions like lead generation and qualification. They’re built to aggregate, synthesize, and tailor data to fit us quicker than it would take us on our own. Most of these tools are even free, so why wouldn’t...

The Best Time to Automate, Outsource, or Stop Certain Tasks | E97 12.08.2024

Do you want to achieve more with higher ROI than ever? When tracking the time I spent on certain tasks in my business, I noticed that there are ideal times to automate, outsource, and stop certain tasks! In fact, many of us (me included!) have been wasting money, seeing a lack of results, and creating more harm in our businesses than good by doing these things at the wrong times. Today on The Peop...

How to Keep Things Simple + Skyrocket Your Profits | E96 05.08.2024

You only need 3 things to maximize your impact and income as an entrepreneur: clarity, systems, and sales. At least, this is what the fabulous Amy Traugh shares in this episode! From scheduled CEO days to simple ways to reverse-engineer success, she breaks down the fundamentals of running a successful business so you can immediately understand and apply it all for big results. You don’t need a lot...

Why People Aren’t Buying What You’re Selling + How To Fix It (Pt. 2) | E95 29.07.2024

Why aren’t people buying (more of) your offers? There are actually a lot of reasons why people don’t buy things. The good news? There are many more reasons why they DO, and infinite solutions to the most common objections people have to buying things. I’ve put these into 4 core buckets: money, time, fear, and belief. Today on The People Over Profit Podcast, I’ll share: Specific fear-based objectio...

Why People Aren’t Buying What You’re Selling + How To Fix It (Pt. 1) | E94 22.07.2024

Why aren’t people buying (more of) your offers? There are actually a lot of reasons why people don’t buy things. The good news? There are many more reasons why they DO, and infinite solutions to the most common objections people have to buying things. I’ve put these into 4 core buckets: money, time, fear, and belief. Today on The People Over Profit Podcast, I’ll share: Specific money-based objecti...

How to Make Your Prices a Steal in 3 Simple Steps | E93 15.07.2024

How do you price an offer to fly off the shelves? Are there secrets to pricing that make it easier than testing lots of formulas? My answers are YES, and I’m going to show you how! Pricing can be a low-stress activity (and a quick one too!) with some basic best practices in mind. Today on The People Over Profit Podcast, I’ll share: What makes any price an instant no-brainer for people The 3 questi...

The Bare Minimum You Need to Generate $100,000+ Per Year | E92 08.07.2024

You don’t need much to make a lot of money. If you search for what you absolutely need, however, you will find a lot. Then, you’ll waste hours sifting through it all to come to your own conclusions. I’d like to help you skip right to the good stuff, instead! Today on The People Over Profit Podcast, I’ll share: The only 3 things you need to generate $100,000+ per year A list of all the things you d...

4 Steps You Can Take to Close More Sales by Listening Well | E91 01.07.2024

What do people who close 80%+ of sales calls do differently? We apply active listening to every sales conversation! This skill is essential to building (and maintaining) a successful business, yet so many have still not learned or applied it consistently! So, how can you get great at listening and close more sales calls in the process? In this episode, I sit down with the amazing Deb Porter to tea...

Ways to Enjoy Selling + Be More A Effective Salesperson | E90 24.06.2024

How can you have more fun and sell more things, starting today? Recently, I sat down with Crista Grasso, a brilliant operations guru, to unpack the do's and don'ts of sales conversations. We dig deep into what makes some sales messaging convert more than others and explore how curiosity can be a powerful tool when selling. We even share some simple ways you can build more confidence and ad...

How to Form Strategic Partnerships That Boost Your Sales | E89 17.06.2024

Good partnerships are a game-changer for growing businesses. A good partner program can grow your sales exponentially while teaching you skills and frameworks you can apply to other areas of the business. There are a few core principles that every partner program needs to succeed and a couple of added considerations that can make all the difference, too. Today on The People Over Profit Podcast, I’...

A 2-Minute Exercise to Boost Your Confidence by 10x | E88 10.06.2024

Confident entrepreneurs find more joy in their work and close more sales. Whether you’re working on your confidence or simply want a quick boost in confidence, this episode is the solution. I recently tried this with a group of fellow business owners, and the results were INCREDIBLE. It didn’t just make me feel great, it made them feel amazing too – win/win! Today on The People Over Profit Podcast...

How to Build An Audience of Fanatics on Social Media | E87 03.06.2024

How do you go from having fans to having FANATICS of your brand? In this podcast episode, I sit down with the incredible Meg O’Neill to spill the tea on what she does to manage a booming business, her fantastic agency partnership, and a very busy personal life. We explore everything from “polarizing” social media shares that had her unfollowed by friends and family to a community she’s built over...

Simple Ways to Embrace Ease + Skyrocket Your Success | E86 27.05.2024

Want to significantly reduce your likelihood of burnout in your business? The struggle is real. A long list of to-do’s or demands on your time can become overwhelming and hard to prioritize when you wear a lot of “hats.” The thing is, no one has yet to solve SIMPLE. The majority of us default to the hard way, or a harder than needed way, of doing things. I’m one of those people. Today on The Peopl...

Are You Overcomplicating Lead Gen? Here’s How to Fix It | E85 20.05.2024

If you think you may be overcomplicating lead generation, you are. And if you want a simple step-by-step way to have more leads pouring in, ready to buy from you, this is the episode for you. But first, let’s get on the same page as to what lead generation is. I define it as making strangers interested in whatever you sell, so you can nurture them to buy. Now let’s talk about what you need to do t...

15 Creative Lines Proven to Close More Sales | E84 13.05.2024

Do you ever get stuck on how to follow-up after a sales conversation? Maybe you asked them to touch base, and they ghosted you? Maybe you left it open and have no idea what to do next? Or maybe you're just getting really vague responses? No matter which scenario you find yourself in where you feel ready to close the deal and unsure of how to do it, I want to help you! Today on The People Over...

The Best Way To Follow-Up with Leads with No CRM | E83 06.05.2024

When it comes to selling, the fortune is in the follow-ups. So, why do so many of us struggle to come up with a good way to stay on top of the connections we work so hard to build as entrepreneurs? Most salespeople will say a CRM is your best next step, but let’s explore why that may be the case along with some alternatives that may work even better for you. Today on The People Over Profit Podcast...

A 2-Part Exercise Every Solopreneur Must Do to Succeed | E82 29.04.2024

As an entrepreneur, leadership looks different. For me, this was a steep learning curve and something I had to learn to do differently to thrive in my own business. And today, I want to share with you a 2-part exercise I do to ensure my success as a leader, which effectively ensures my success as a business. Think of this as a framework. Change whatever questions, criteria, and parts of the proces...

How Important Is Creativity to Business Growth? | E81 22.04.2024

If you want to grow your business, creativity may be the key. This is what all the greatest, most successful companies of all time have in common. All of them have creative CEO’s. When you think of creativity, you probably think about an artist, a visionary, and maybe even an innovator. People who are right-brain thinkers. But that’s not all creativity is. You can even hone your creativity to work...

Signs It’s Time to Scale & What To Do About It | E80 15.04.2024

Thinking about scaling your business, or just curious what you need to scale it? Most people scale too early. Scaling is simply doing more of the same things with a greater level of efficiency. It is a way to increase your income without adding significant costs to do so. That doesn’t involve a huge injection of cash into the business, like hiring lots of people, increasing customer acquisition co...

How to Have Consistent Success as an Entrepreneur | E79 08.04.2024

Do you tell yourself any of these kinds of things? “If I don’t send emails 1x a week, I may as well not send any.” “If I can’t post every day on social media, I’ll never see results.” “I have to make 100 offers before I hear a ‘YES!’ or make a sale.” These are exactly why you aren’t being consistent now or seeing consistent success in your business. I know because I used to tell myself the same th...

Why Trying is Failing (& What To Do Instead) | E78 01.04.2024

Want to create more wins for less work? First, we need to figure out WHY you’re not winning as often as you can be. For instance, when’s the last time you were asked how things were going in your business, or if you’d hit your goals, and you replied, “I'm trying!” You and I both know trying is not DOING (+ it’s so much more work)! I see examples of this all over the place, not just with goals...

A Memorable, Proven Framework for More Effective Selling | E77 25.03.2024

Recently, I was invited to be a featured expert in Jeremy Barr’s SuperFounder speaker series. This was a $260B speaker lineup of investors, founders, and influencers sharing their knowledge on a variety of topics. We were only given 10 minutes, so I had to really simplify a concept to share. Now, I’m going to share the concise, memorable framework I shared on that call with you, so you can benefit...

27 Creative Lines to Use for Sales Follow Ups | E76 18.03.2024

There are so many better ways to start a sales follow-up than, “Hey! Just checking in…” wouldn’t you agree? Last year, one of my most saved, shared, liked and commented on posts on Instagram was all about how to follow-up in feel-good ways. Specifically, it was a collection of creative one-liners you can use to follow-up, which is what I want to talk about and build on today. Each one allows you t...

How to Use AI to Skyrocket Your Business Growth | E75 11.03.2024

Are you tired of competing with AI, but you’re not quite sure how to use it to grow? There are simple ways you can embrace these tools to cut back your busy work and see real results with minimal effort. I want you to imagine a world where your time isn’t consumed by repetitive tasks. AI is like your trusty sidekick. It's there to amplify your creativity, not steal or replace it. And, let’s fa...

How to Overcome Fear and Humiliation as a Business Owner | E74 04.03.2024

Think about the cost of doing business. There’s taxes, health insurance, software (the list goes on), but where do your emotions fit into this list? In my nearly 10 years of owning a business, the highest cost by far has been to my mental health. I’ve been humiliated more times than I can count, and fear is a daily emotion. So, let’s get clear about what these are and how they look and feel to us...

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