Russell Hill, Charity Dunning

What the Fixed Ops?! (WTF?!)

Leisure EN ↓ 1000 episodes

Join automotive expert and entrepreneur Russell B. Hill and CMO Charity Dunning as they venture into the world of automotive, fixed operations, and the successes and failures in life in the What the Fixed Ops?! podcast. Get new episodes by following our social media networks or by visiting us at www. FixedOPSMarketing.com/WTF .

Author

Russell Hill, Charity Dunning

Category

Leisure

Podcast website

fixedopsmarketing.com

Latest episode

Jul 6, 2026

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Episodes

Diverse Skill Set = Long Career - #automotive #training #shorts 04.09.2024

Melissa Rimoldi of Legion Force talks about the many different areas of the automotive business she's been involved in and how it has shaped her perspective. Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your com...

Legion Force Founder, Melissa Rimoldi - What the Fixed Ops?! Full Episode! 03.09.2024

With 30+ years of experience in a variety of different departments, Melissa Rimoldi has a wealth of automotive knowledge to share. And she does it as a consultant supreme at Legion Force, a company providing optimization for OEM, franchise dealers, suppliers and many more. A veteran of of the business since 1992, Melissa relates her experiences as a woman in an industry with very few, how she made...

Good Cybersecurity is WAY Cheaper Than a Ransom Hack! - #automotive #training #shorts 30.08.2024

What are the real world costs of appropriate corporate cybersecurity and what considerations go in to it? Black Breach CEO Justin Shanken explains. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intel...

What are the Long Term Affects of the CDK Hack? - #automotive #training #shorts 29.08.2024

How will the ransomware hack on CDK change the way vendor management is regulated and controlled? Justin Shanken from Black Breach has some theories. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://int...

The Best Cyber Defense is a Good Cyber Offense - #automotive #training #shorts 28.08.2024

Justin Shanken explains the perils of poor planning for corporate cybercrime. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2024...

How Hackers Double Dip - #automotive #training #shorts 27.08.2024

Even when a cyber criminal is "honorable" and returns data after a ransom has been paid...it is often not the end of the ordeal, as Justin Shanken explains. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at htt...

Is Hacking...Personal? That Depends... - #automotive #training #shorts 26.08.2024

What motivates hackers? Is it money? Is it personal? Is it something else? Justin Shanken of Black Breach explains. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&ut...

Where are Cyber Attacks Coming From? - #automotive #training #shorts 23.08.2024

Though cyber attacks can originate from many places, there are a few global hot spots for this particular criminality. Justin Shanken of Black Breach identifies the most predominant areas. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in t...

"This is a Business Just Like a Dealership" - #automotive #training #shorts 21.08.2024

With AI and bots dominating so much of the public discussion, one could be forgiven for believing that hackers are simply bots or programs hunting for data. Not the case, says Black Breach CEO Justin Shanken. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maxi...

Black Breach: A Cybersecurity Origin Story - #automotive #training #shorts 20.08.2024

CEO Justin Shanken shares his story and how it led him to start Black Breach. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=podcast&utm_campaign=2024...

Black Breach CEO Justin Shanken - What the Fixed Ops?! Full Episode! 19.08.2024

Cybersecurity is taking on a larger role in all of our lives, with companies big and small being targeted. In light of this summer's epic ransomware hack of CDK and its effect on auto dealers around the country, we are talking with Black Breach CEO, Justin Shanken. How big does a company need to be to worry about cybersecurity? How are hackers getting access to so much sensitive data in the first...

One of the Most Overlooked Value Points in a Dealership is... - #automotive #training #shorts 14.08.2024

Price and location are two of the most essential value points a dealership can provide. But there are others. Joe Gibson from InteliChek identifies one that almost always goes overlooked! Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in th...

What IS Value in Automotive? - #automotive #training #shorts 13.08.2024

What is Value? Well obviously it's...um....well it's...huh...here's Joe Gibson from InteliChek to tell you about value in auto dealerships! Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.co...

"It Makes Me Cringe" - Are You Promoting Your Service Specials on Social?! - #automotive #shorts 12.08.2024

Melissa Marlatt talks about social media and how dealerships do or don't use it to market their service specials. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_...

Have You Found Your Brand Voice Yet? - #automotive #training #shorts 09.08.2024

Joe Gibson of InteliChek talks about how dealerships are finally learning how harness social media as a means to connect (and stay connected) with their clients.  Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out...

This is THEE Most Frustrating Myth about Fixed Operations - #automotive #training #shorts 08.08.2024

InteliChek COO Melissa Marlatt speaks about one of the main myths that the company was created to dispel. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_medium=p...

How Do You Avoid Selling Too Low? - #automotive #training #shorts 07.08.2024

How can you maximize profits and still provide savings to your clients? Joe Gibson from InteliChek explains. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek.com/?utm_source=wtf&utm_mediu...

How Do You Compete if You Don't Know Your Competition?! - #automotive #training #shorts 06.08.2024

Joe Gibson from InteliCheck explains why it is SO important to understand your local competition in order to set effective pricing strategies. Do you know how your service prices compare to the local average? Do you know how your advisor's are handling calls with your customers? With InteliChek reports, you can learn it all and maximize your place in the market! Check them out at http://intelichek...

Joe Gibson & Melissa Marlatt from InteliCheck - What the Fixed Ops?! Full Episode! 05.08.2024

We are talking with Joe Gibson and Melissa Marlatt of InteliChek about their incredible product and the importance of competitive data analysis. We delve deep in to the importance of service marketing and how it gives potential clients an opportunity to be won over and build trust. This is a great conversation with a plethora of useful facts that can help any dealership level up!  Global Dealer So...

Where We Fail in Building Our Dealerships - #automotive #training #shorts 02.08.2024

As important as other areas like sales, service and BDM are, Kerry Cardwell draws our attention to a key area that is often overlooked. Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultatio...

Where We Fail in Building Our Dealerships - #automotive #training #shorts 01.08.2024

As important as other areas like sales, service and BDM are, Kerry Cardwell draws our attention to a key area that is often overlooked. Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultatio...

"You Have to Build Your Own Brand Within the Dealership." - #automotive #training #shorts 29.07.2024

Kerry Cardwell talks about the top 3 most important factors in influencing sales and repeat customers. A must listen! Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today. http://ww...

What Buyers Expect has COMPLETELY Changed! - #automotive #training #shorts 29.07.2024

Kerry Cardwell talks about the differences in consumer buying patterns today and how they've been influenced by technology. Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today. htt...

"We Accept Mediocrity When We Shouldn't" - #automotive #training #shorts 26.07.2024

Kerry Cardwell from Global Dealer Solutions chats about auto sales slow downs and why we fall in to self-defeating patterns.  Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today. h...

You Have to Play The Long Game to Stay in the Game - #automotive #training #shorts 25.07.2024

Kerry Cardwell from Global Dealer Solutions talks about the perils of short-sighted decision-making and panic-selling.  Global Dealer Solutions has a network of high-performance providers offering proven products and services. We are committed to prioritizing dealers by delivering the most effective tools in the industry. Let's grow together. Schedule your complimentary consultation today. http://...

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