John Miglautsch

WDMA - Daily Marketing News

Business EN ↓ 761 episodes

We livestream daily Direct Mail & Marketing news. We fight for truth and accuracy in advertising and marketing. Together we can help each other discover which half of our ad spend is actually 'wasted'. WDMA is a global organization with far more members outside than inside Wisconsin.

Author

John Miglautsch

Category

Business

Podcast website

wdma.org

Latest episode

Mar 19, 2025

Where to listen?

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Episodes

Uncommon Goods, Cancelling Humor, DMail in the Media Mix 02.11.2023
People NOT Targets, The Value of Negative Customer Personas 01.11.2023
JCP Make it Count, JDWilliams Mid-life Women, Ritson-Ditch Segments 30.10.2023
Salvation Army, Outer Envelope Strategies-Jeff Tarran 28.10.2023
Total Eclipse, Taco Tuesday, Quad Closing, Expensive Space 27.10.2023
Chiefs, Taylor Swift, Watch Your KPIs, Lead Gen Direct Marketing 25.10.2023
Crazy TV Lenny, FTC ‘Dark Patterns’ AMZ, QUAD is Hiring, FREE Gift Power 24.10.2023
Rain Bilboard, AMZ Drone Rx, More Readable Copy, DMAIL AB Testing 20.10.2023
Just Eat Musical, Scammy DM Copy & Hang Out w Smart People 13.10.2023
NHL Dirty Cup, Carmel Apple Falls Pumpkin, Tech Powered DMAIL 12.10.2023
Greenlight Financial, Traditional Marketing, Handwritten DMAIL at Scale 11.10.2023
NetZERO DMAIL, Singapore DMAIL, Danger of Too Much Data 10.10.2023
Moments of Truth, Marek Group, Don’t Stop Mailing, Knowing The Value of $1 09.10.2023
Specsavers Sounds, CanSpam in Messages, Retail Giants Send DMAIL 05.10.2023
Ikea Spills Guts, Stop Junk Mail, AI Will Destroy SEO, Toys We Love 03.10.2023
Change For Change Sake- Fishburne, Small Biz Ad Forcast 02.10.2023
Direct Mail is Sweeter, MS Bing Pushes Malware, DMAIL Forefront 02.10.2023
Micro-Puzzles, Reaching the Unreached, Design DMAIL 28.09.2023
Burger King Soccer Secrets, Hollywood Settles, Direct Mail Printer 27.09.2023
Marketing ROI – Fishburne, CMOs vs CFO, Has Marketing Lost Touch? 26.09.2023
Dunelm Grease, Most People on Linkedin Are Ignored, Dmail vs Paid Search 25.09.2023
Don Julio Por Amor, Our Own ‘truth’, Integrity as a Modeling Variable 22.09.2023
Illegal SPAM, DMail USPS Report, Direct Response Mindset 21.09.2023
J.J.Watt Miller Lite, Max Your CMO 20.09.2023
Pumpkin Spice Aviation, ANA MAIL ROI Study, AI in Direct, Exclamation Points 19.09.2023

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