Upper Cervical Marketing Podcast

Dr. Bill Davis on the UCM Podcast Are you feeling stuck, overworked, or like your practice would crumble if you stepped away? In this episode of the UCM Podcast, Dr. Bill Davis unpacks 5 Signs That You Have a Personality-Driven Practice (& How to Fix It) —a must-listen for upper cervical doctors who want to escape burnout and build a scalable, mission-driven clinic. You'll discover the subtle (and...

In this inspiring episode of the UCM Podcast, Dr. Larry Arbeitman joins Dr. Bill Davis to share the heart behind his thriving upper cervical practice and the philosophy that fuels it—the "Care First" model. Dr. Arbeitman dives deep into how genuine love, humility, and intentional human connection are the true foundations of lasting patient relationships, internal referrals, and sustainable growth....

Dr. Bill Davis joins the UCM Podcast. In this episode, we discuss a comprehensive five-step plan designed to help solo upper cervical chiropractors scale their practices, avoid burnout, and transition from being the sole producer to building a true business. Dr. Davis discusses the common reasons why doctors remain in solo practice—like fear of losing control, lack of systems, and leadership chall...

Dr. Bill Davis and Tony Hook join the UCM Podcast.  In this episode, we discuss the three crucial stages of developing a healthy associate relationship. We also discuss the importance of planning ahead and effectively onboarding a new associate. This is a great episode for anyone who is looking to hire their first or next great associate doctor.

Dr. Rachae Bell joins the UCM Podcast.  In this episode, we discuss how Dr. Bell and the other doctors in her practice have been able to take maternity leaves without impacting the growth of the practice. Dr. Bell also shares how she has been able to effectively develop good relationships with associate doctors in her practice.  And lastly, we discussed dos and don'ts related to opening a second l...

Dr. Bill Davis joins the UCM Podcast.  In this episode, we discuss the importance of planning for your profitable exit from upper cervical practice. Dr. Davis encourages doctors to focus on three steps to take, no matter where in your practice journey you currently are. This is an episode to help you ensure that your community will receive high-quality upper cervical care for generations to come....

Dr. Jason Sabo joins the UCM Podcast. In this episode, we discuss the importance of bringing passion and excellence in the details of your upper cervical practice. Dr. Sabo encourages doctors to focus on providing incredible value to each patient experience. This is your opportunity to learn from another upper cervical practice in this episode.

Dr. Bill Davis joins the UCM Podcast. In this episode, Dr. Davis breaks down the key signs that it's time to add an associate to your upper cervical practice. He dives into the financial factors , the right timing , and how to set clear expectations for a successful transition. If you're considering bringing on an associate—or just unsure if now is the right time—this episode is a must-listen!

Dr. Justin Brown joins the UCM Podcast with host Dr. Bill Davis. In this episode, we discuss the phenomenal growth of Dr. Brown's practice in South Florida over the past two decades. Dr. Brown discusses the importance of leaving a legacy with your Upper Cervical Practice. This is your chance to learn from an upper cervical practice master about how to scale your practice to impact more people in y...

Dr. Bill Davis joins the UCM Podcast. In this episode, he discusses how to use AI technology to improve the efficiency and effectiveness of your upper cervical practice. This is a powerful episode to help you use AI tools to bring more patients into your practice and convert them into lifetime patients who will refer others. This is game changing technology that can dramatically impact your practi...

Dr. Bill Davis and Tony Hook join the UCM Podcast. In this episode, we discuss the eight phases to take patients from the "assess phase" all the way through the advocate phase.  This is a powerful episode to help you effectively retain new patients into lifetime patients who refer others. By focusing on each of these phases and implementing the improvements we recommend, you can dramatically impro...

Dr. Jamie Cramer  joins the UCM Podcast with host Dr. Bill Davis. In this episode, we discuss the sustained growth of Dr. Cramer's practice in Troy, Michigan over the past two decades. Dr. Cramer discusses the importance of investing in her team with consistent training and meetings. She also discusses the power of her chiropractic philosophy and consistently communicating her mission and purpose...

Dr. Kyle Konas joined the UCM Podcast with host Dr. Bill Davis. In this episode, we discuss the incredible growth of Dr. Konas's practice in Traverse City, Michigan. Dr. Konas discusses his operations in detail and how he has scaled his practice to the point where he does not even see patients anymore, yet his practice produces unbelievable results. This is your chance to learn from an upper cervi...

 Dr. Bill Davis on the UCM Podcast In this episode, Dr. Bill Davis discusses the how-to breakthrough $20,000 per month what we refer to as practice growth stage I. he also discusses the specific steps you need to take to progress through this stage as quickly as possible. This is an important topic for doctors who are stuck in this practice growth stage and want to break through as soon as possibl...

Dr. John Stenberg on the UCM Podcast Dr. John Stenberg joined the UCM Podcast with host Dr. Bill Davis. In this episode, we discuss the importance of connecting with the person with the spine to improve results. Dr. Stenberg provides practical advice on how to effectively connect with a patient during the consultation, exam, report, progress exam and individual visits to improve results. This is a...

Dr. Bill Davis on the UCM Podcast. In this episode, Dr. Bill Davis discusses 5 building blocks necessary to build a breakthrough blueprint to thrive in 2025. Dr. Bill Davis shares his experience and insights as it relates to having a breakthrough in 2025 regardless of practice growth stage. This is a must-listen for anyone who wants to win in 2025 with their upper cervical practice!

Dr. Bill Davis and Tony Hook on the UCM Podcast In this episode, we discuss our 2024 Upper Cervical Practice Survey, and the best practices derived from the data. Dr. Bill Davis and Tony Hook share their experience and insights as it relates to the survey data. They discuss average office visit cost, care plan cost, PVA and more important statistics.   They also discuss characteristics of million-...

In this episode, we discuss how to build a successful upper cervical practice team. Dr. Bill Davis shares his experience and insights on the four essential elements for a thriving practice: a purpose-driven doctor, efficient systems, effective marketing, and a motivated and well-trained team. He emphasizes the importance of aligning the team with the practice's mission, vision, and values, and pro...

Dr. James Pietrek joined the UCM Podcast with host Dr. Bill Davis. In this episode, we discuss patient education and how to communicate the above down inside out philosophy to patients. We specifically talked about functional integration and helping patients to understand how the physical, mental, emotional, social and spiritual are interconnected. This is an important conversation to help the doc...

Dr. Bill Davis joins the UCM Podcast to talk about honoring God with your upper cervical practice. In this episode, he discusses three ways to lead your practice in such a way that honors God. He also discussed the importance of consistency in your life and practice for the glory of God. This is a must-listen if you want to have a thriving upper cervical practice culture that is a God honoring for...

Drs. Lucas & Amy Watterson joined the UCM Podcast with host Dr. Bill Davis. In this episode, we discuss the importance of investing in your team's culture and systems to promote excellence. Drs. Lucas and Amy discussed the benefits of investing in their marriage to promote a healthy culture within their practice. They also discussed the importance of hiring, accountability, training, role-playing...

Dr. Bill Davis joins the UCM Podcast. In this episode, he discusses the importance of using block scheduling to maximize the efficiency of your practice. He discusses the challenges of cluster booking for some doctors and how to overcome them. He also discusses the importance of having a guide to help you with accountability, resources, and a clear path forward.

Dr. Bill Davis joins the UCM Podcast. In this episode, he discusses the challenges and skills that you must develop to hire your first associate to continue growing beyond practice growth stage 2. We discuss the focus you must have on purpose, metrics, roles, new patients and the right plan. If you have built a great solo practice, and you are ready to keep growing, then this podcast is a must-lis...

  Dr. Bill Davis joins the UCM Podcast with host Tony Hook. In this episode, we discuss the challenges and skills that you must develop to continue growing beyond practice growth stage IV. We discuss the focus you must have on empowering, equipping and efficiency. If you have built a million-dollar practice, and you are ready to keep growing, then this podcast is a must-listen!

Dr. Noel Lloyd joins the UCM Podcast with host Dr. Bill Davis.  In this episode, we discuss how to build an associate relationship that is a win for both the clinic director and the associate. We discuss the challenges and how to overcome them effectively. He also discusses the importance of having a guide to help you with accountability, resources, and a clear path forward.