Unmade: media and marketing analysis

Today’s topics: * AFL rights go to the wire * As video streaming disaggregates, piracy returns * Streaming revenue overtakes TV advertising * Will Nine’s newspaper journos strike? * Aussie startup aims to be the next WordPress * Adland’s inclusivity problem Today’s episode features Unmade’s Tim Burrowes . As always, we’d love to hear what you think at letters@unmade.media Further reading: * The Au...

Welcome to Unmade’s Start the Week. Today’s topics: * Will Kyrgios’s Wimbledon run boost the value of the Tennis Australia rights? * Elon Musk pulls the plug on Twitter * Does Australia have a PR shortage? * Antony Catalano’s next real estate publishing move * More ructions at the Judith Neilson Institute Today’s episode features Unmade’s Tim Burrowes and Damian Francis . As always, we’d love to h...

In today’s episode of The Unmakers, Tim Burrowes talks to Austin Mackell, CEO of Write In Stone. A foreign correspondent for much of his career, Austin now leads a team building the Stone transparency platform . The platform allows journalists to capture every stage of their research so that readers can see how an article was put together. Write In Stone is seeking investment of around half a mill...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Today’s topics: * TrinityP3 pushes agencies to declare how they are dealing with harassment, bullying and assault; * Ten owner Paramount ANZ makes a big move for the AFL rights; * Meta and Google give their verdict on the News Media Bargaining Code; * Marketers still struggling with martech o...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Until midnight on June 30, we’re offering 55% off an annual subscription to Unmade. That reduces the $650 price down to $292.50 per year. It’ll never be as low again, and you’ll be guaranteed the discount for as long as you stay a subscriber. Today’s topics: * Update on the Judith Neilson Ins...

Welcome to The Unmakers, Unmade’s latest podcast series where we talk to people who are trying to remake the media and marketing world.  Each episode will feature people who are doing business differently. We're going to meet the startups, the troublemakers, and the dreamers who've looked at the communications industry and are trying to find a better way.  If you're an unmaker with a story to tell...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Today’s topics: * Four directors depart the Judith Neilson Institute; * M&C Saatchi sale in doubt;  * Apple seeks ad execs in Cannes;  * Successful seed funding round for Mutiny  Today’s episode features Unmade’s Damian Francis and Pure PR’s Phoebe Netto . Tim Burrowes is on leave. As always,...

Welcome to Unmade’s Start the Week, a day later than usual because of Monday’s public holiday. Until midnight on June 30, we’re offering 55% off an annual subscription to Unmade. That reduces the $650 price down to $292.50 per year. It’ll never be as low again, and you’ll be guaranteed the discount for as long as you stay a subscriber. Today’s topics: * How Socceroos World Cup qualifier will be an...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Today’s topics: * Media and marketing stocks’ scary price slide; * Twitter’s Australian tax “loss”; * Vale Peter Harvie; * Sarah Henderson replaces Paul Fletcher in Coalition communications portfolio; * Eddie McGuire to host Melbourne Cup on Ten?; * Most memorable reality TV moments Today’s e...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Today’s topics: * Are sport fans missing the days of Foxtel’s subscription sports monopoly?; * What did the AANA conference agenda say about CMOs’ priorities?; * Seven prepares to debrand Prime; * Google and Facebook’s small tax bills; * Consultancies move away from auditing arms Today’s epis...

On Tuesday, Unmade ran our first live event, in front of a packed industry audience at The Forresters pub in Surry Hills. The topic - which proved to be a lively one - was how the communications industry should handle the growing cost of living crisis. The panel featured Melissa Hopkins , VP and CMO, Optus, Katie Rigg-Smith , chief strategy officer WPP, Jana Bowden , Professor of Marketing and Con...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Today’s topics: * The part advertising played in determining the election outcome * Did the media let down the public in how it covered the election campaign? * Vote night ratings winners * Labor’s media policy agenda * The last big US content deal goes into play * Are upfronts fading in rele...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Today’s topics: * Designating the platforms and the missing media policies * Ooh Media’s Poly push * NITV splits its signal * SCA boss Grant Blackley says he’s not going anywhere * Netflix’s small tax bill And if you’re looking for tickets to Unmade’s first event discussing marketing in a cos...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Today’s topics: * Election promises and media missteps * Was Facebook’s Australian unfriending a ‘hit job’? * Making sense of the Foxtel streaming numbers * New product boss for Nine * CHE Proximity fights for its biggest client And if you’re looking for tickets to Unmade’s first event discus...

In today’s Unmade podcast, I talk to Chris Stephenson, the charismatic owner of one of the world’s most intriguing media planning brains. During our conversation inside PHD’s London headquarters, Stephenson discusses his recent transition from APAC strategy chief to global chief marketing officer and the agency’s place within a crowded market. He also discusses some of the principles explored in t...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Today’s topics: * Media law becomes an election battleground * Will the public pay for ad-supported Netflix? * Making sense of Telstra’s $50m Fetch deal * News Corp buys into Stockhead * Why WPP merged Mediacom and Essence, and the Accenture Interactive global rebrand And if you’re looking fo...

Today’s edition features the final extract from the audio edition of my book, Media Unmade . In today’s chapter, we reach the end of the 12-year decade covered in the book. Via the News Media Bargaining Code, the government institutes a shakedown of the digital behemoths. Google twigs quickly, finding ways to hand over cash to Australia’s big publishers. Facebook is slower on the uptake before bos...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Today’s topics: * SCA calls in headhunters for Grant Blackley’s successor * Twitter board agrees to sell to Elon Musk * CarExpert takes the war to its rivals * Netflix had a bad week; CNN+ had a worse one * WPP’s giant e-commerce play Today’s episode features Unmade’s Tim Burrowes in the UK a...

Welcome to the latest Unmade podcast. Today’s edition features the penultimate extract from the audio edition of my book, Media Unmade , which is published by Hardie Grant and available online and in book stores. In today’s chapter, we reach 2020. It was shaping up to be a typical year for the media, with the Olympics set to boost ad spend, but media bosses complaining they were still having to sc...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Today’s topics: * AFL kicks off rights battle; * The post-Easter TV ratings war starts early; * Is Elon Musk serious about owning Twitter? Today’s episode features Unmade’s Tim Burrowes in the UK, and friend-of-the-podcast Abe Udy in Australia. As always, we’d love to hear what you think at l...

Welcome to the latest Unmade podcast. Today’s edition features another extract from the audio edition of my book, Media Unmade , which is published by Hardie Grant and available online and in book stores. In today’s chapter, I examine the period when the negative impact on democracy of social media platforms becomes impossible to ignore. The Cambridge Analytics scandal demonstrates Facebook’s care...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Today’s topics: * All the latest TV developments: Foxtel IPO is pulled; UK government prepares to float Channel 4; NBCU Oz content rights up for grabs; Battle for the CTV homescreen; * What the six week election campaign means for the media; * Ray Hadley’s attack on SCA management * How WPP f...

Welcome to the latest Unmade podcast. Today’s edition features another extract from the audio edition of my book, Media Unmade , which is published by Hardie Grant and available online and in book stores. In today’s chapter, I explore the aftermath of the merger between Nine and Fairfax Media. The biggest loose end to tie up was what to to with the community newspapers division. Some of the countr...

The guest on today’s edition of The Unmade podcast is Luke Girgis , CEO of The Brag Media, which has quickly become the dominant publisher in the Australian music industry. He talks to Unmade’s Tim Burrowes about how The Brag Media came about, why they eventually passed on buying Junkee, and how Variety will be the company’s bridgehead into the screen industry. Transcript: Tim Burrowes:Welcome to...

Welcome to Unmade’s Start the Week podcast, dedicated to looking ahead to the week in media and marketing. Today’s topics: * Crunch time for Foxtel Group; * Sir Martin Sorrell’s audit problem; * Will Amazon be able to grab The Olympics?; * Clive Palmer’s big media spend; * How Drive to Survive revived Formula One Today’s episode features Unmade’s Tim Burrowes in the UK and and Damian Francis in Au...