Today in Digital Marketing

Do they stay or do they go back? The question agencies are facing now.... Why you might be doing LinkedIn posts all wrong... Which platform has more staying power for consumer trends... and you might want to sit down for this: Facebook will be removing even more data from marketers. We're looking for an Associate Producer! Check TodayInDigital.com/job • Get a Free 7-Day Trial of the Premium Ne...

YouTube joins the list of platforms leaking their own secret recipes... the myth of Facebook's 50-event Learning Phase... Are Twitter Fleets on their way back?... And Amazon bans hundreds of merchants.  We're looking for an Associate Producer! Check TodayInDigital.com/job • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/...

Twitter's new monetization features are bombing... IKEA's plans to change how retail is done... The hashtag that TikTok is apologizing for... and how to develop an ad when you only have 90 seconds and one take. We're looking for an Associate Producer! Check TodayInDigital.com/job • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — http...

New business tools from Facebook are launching... they're changing how audience targeting works... Google thinks the solution to everything is more ads automation... Brand loyalty is taking a big hit... and how to prepare for Apple's next big removal of marketing data. We're looking for an Associate Producer! Check TodayInDigital.com/job • Get a Free 7-Day Trial of the Premium Newslett...

The new normal: How to compete in a world without data... Reddit and Nextdoor do some catching up... How one social platform's algorithm forced a political party to go negative... and has Google backed off its sweeping changes to Title tags? • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   GET YOUR WORD OUT:...

LinkedIn wants you to drop your company's blog... Instagram's solution to original content: "repurpose things"... How Facebook's quiet debt-collection program can give your business cash... and bye bye eggplant, we've got a biting lip now! • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter  ...

The "secret program" celebrities use to bypass Facebook moderation... The new "Smash that Like Button"... How does lead form placement affect your SEO?... and guess who's copying TikTok now? • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   GET YOUR WORD OUT: • Ads as low as $20! See https://t...

Amazon's secret plans to take on Shopify... Twitter joins the Reactions crowd.... YouTube offers brand safety managers a tiny slice of peace of mind... and the new Microsoft ad score which means literally nothing. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) —  https:// b.link/pod-newsletter   GET YOUR WORD OUT: • Ads as low as $20!  See ...

Amazon's secret plans to take on Shopify... Twitter joins the Reactions crowd.... YouTube offers brand safety managers a tiny slice of peace of mind... and the new Microsoft ad score which means literally nothing. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   GET YOUR WORD OUT: • Ads as low as $20! See ht...

The new AIDA: Facebook-style... Microsoft's new ad placement looks awfully familiar... The Buy-Now-Pay-Later space just got a lot more interesting.... And YouTube's announcement today could be good news for your content marketing team. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   GET YOUR WORD OUT: •...

Hope you're monitoring your Facebook comments because they could land you in court... The final chapter in the case of the re-written title tags... How much does it cost to buy a podcast ad... And Twitter takes on Facebook Groups. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   GET YOUR WORD OUT: • Ads as l...

Are you getting gouged by that influencer you hired?... Why are the biggest e-commerce platforms also the slowest?... Nobody is using your Brand Standards document... and what happens when AI goes rogue? Facebook shuts everything down. Closing song: "Canada's Really Big" by The Arrogant Worms . (Used with permission.) • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive c...

Why being promoted to the C-suite may not be your best career move... Reddit adds a new placement, but will the community rise up against it?... How to change the content indexed in a search engine instantly.... And the industry reacts to Google's continued march toward fully automated campaigns. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and mor...

A special episode: We go deep inside Google Ads with one of North America's leading consultants in the space and learn about the new targeting capabilities, how to improve a campaign that's going off the rails, how to even know if it's going off the rails, and the biggest mistakes you might be making with your PPC. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive cont...

Flip this switch and the trolls are gone... Instagram bets big on livestreamed e-commerce... An influencer marketplace coming to your third-party tool of choice... and I hate Samsung. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   GET YOUR WORD OUT: • Ads as low as $20! See https://todayindigital.com/ads • Be...

If you're not offering Buy Now Pay Later, now might be the time... big promises for Connected TV... that Google data you're missing, yeah it's gone forever... and TikTok says its users are more focused than those of other platforms. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   GET YOUR WORD OUT:...

We can't rely on blurring people out of ad campaigns any more... TikTok makes it easier to buy ads... The right way to send a copyright takedown notice... And the first study's out of just how often Google is changing Title tags...  • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   GET YOUR WORD OUT: • Ad...

Don't break out the gin just yet — those sales you're seeing are a figment of Facebook's imagination... Snapchat doubles down on augmented reality... Twitter's new monetization feature launches... and when imitation is the best form of marketing. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   G...

It's time to level up your Instagram caption game... Walmart brings first-party data to, well, third parties... TikTok's long videos are getting longer... and when photo releases go wrong. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   GET YOUR WORD OUT: • Ads as low as $20! See https://todayindigital....

We finally know why Google was re-writing title tags — and the answer is stranger than you think... Also: You'll soon be able to sell directly on TikTok... Spotify's shoehorning of itself into podcasting is not going well... 122 days until Christmas, so you know what that means... and where exactly do your Google My Business posts go anyway?! • Get a Free 7-Day Trial of the Premium Newslet...

What's causing a 90% drop in Shopping impressions? TikTok readies its Augmented Reality debut... And a surprise decision by Facebook you might actually like! • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   GET YOUR WORD OUT: • Ads as low as $20! See https://todayindigital.com/ads • Be a guest expert: https:...

Instagram swipes left on the swipe-up... What tighter brand integration with influencers looks like in the retail sector... Will agencies ever recover from the staffing crisis?... And the case of the re-written title tags continues! • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   GET YOUR WORD OUT: • Ads as low...

A clever way to change conversion values automatically... The social platform so popular an entire radio station is now dedicated to it... How to measure your campaigns with less and less data... and the exodus of Facebook senior executives continues. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-newsletter   GET YOUR WOR...

You thought competing against Amazon was hard now?... Also: Why Live Audio might be part of your next marketing plan... A surprise redesign of one of the world's biggest web sites... and Facebook's continued panic about TikTok plays out in the most predictable way. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-new...

Why Facebook's latest report might have you throwing out your social content strategy... PLUS: Pinterest applies its AI to hair, it's time you put chapters in your YouTube videos, and a nice Google update for people who split their time between home and the office. • Get a Free 7-Day Trial of the Premium Newsletter (with exclusive content, videos, links, and more) — https:// b.link/pod-new...