Law Firm Alchemy LLC
They Don't Teach This in Law School
I hear it all the time from the law firm owners I coach... "They didn't teach us this in law school!" With this show, I am set on bringing outside business ideas and advice into the world of entrepreneurial law firm owners... so join as we investigate new stories and strategies each week in They Don't Teach This in Law School!
Author
Law Firm Alchemy LLC
Category
Podcast website
Latest episode
Apr 7, 2026
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Episodes
Ryan McKeen Says THIS MINDSET Changed Everything for Him 29.08.2023 45:21
Send us Fan Mail It's not the $100 million verdict that impresses me most about Ryan McKeen. (He has an event coming up to showcase how they made the verdict happen! Check it out here .) It is his honest reflection on the growth of his firm over the last 10 years that really shines. Ryan was not an overnight success, and there are a few things he would have done differently to get where he is...
How I Spent My First $10,000 in Law Firm Alchemy 25.08.2023 19:50
Send us Fan Mail This is definitely a different type of episode... I'm taking you behind the curtain to see how I spent the first $10,000 in my business when I first launched Law Firm Alchemy. Actually, it's a little more, but the headline is better this way. I'll share the communities, courses, software, swag, and more that I spent on. Since this is a different type of episode, let...
NETWORKING... But YOU Build the Network (with a BIG PURPOSE) with Scott Snellings 22.08.2023 50:16
Send us Fan Mail You've heard the phrase "you're network is your net worth." What if you decided to build your own network, instead of going around to others' spaces? Scott Snellings did exactly that while building a premiere personal injury firm in Frisco, TX. Listen in while Scott talks about living out a big, purposeful life while building up others around him. - Learn...
The Dividing Line Between Taking Action and Having a Good Idea 17.08.2023 13:18
Send us Fan Mail There are more ideas than actions taken in today's world. With all the information at our fingertips, why aren't more law firms succeeding at higher levels? It's the line between talking the talk and walking the walk. Do you feel like you've stagnated as an action-taker? Or are you the consummate book reader who feels equipped with hundreds of ideas but few act...
Greg DuPont's POSITIONING and IMPACT Playbook for Law Firm Owners 14.08.2023 49:36
Send us Fan Mail What if the lawyer was put back in the position of community leader and revered expert? What if your firm was the first call people made for any problem they need solved, because you are positioned as an impact-first firm? Greg DuPont knows lawyers can strive for more from their firms. He has done so in his own practice and talks about the playbook he sees as vital to restoring la...
How to Get the SCRAPPY STARTUP Mentality Back in Your Law Firm 09.08.2023 19:13
Send us Fan Mail Recently, I've recommended The $100 Startup to more entrepreneurs than just about any other book. Why? Because it's all about taking action. Also, Chris Guillebeau's book was an early propellant for me to get into freelancing and handling side projects over a decade ago. These early "side hustle" experiences taught me many important lessons, including how...
Achieving Your MAXIMUM Potential with Jay Henderson 05.08.2023 53:32
Send us Fan Mail Want to make major changes in your life and law firm? The mental game is a massive part of success. Maybe you've heard the phrase, "What you believe, you can achieve." So how do you bring bigger, bolder beliefs to the table? There's no better person to learn from than Jay Henderson, an expert coach who works with 7- and even 8-figure firm owners to build their...
Build YOUR Law Firm, Don't Reconstruct Someone Else's 01.08.2023 18:11
Send us Fan Mail Your law firm is uniquely yours. There are many like it, but this one is yours... So why are so many law firm owners trying to copy and paste firms owned by others? There is an important line between modeling and duplicating another law firm. Many firms owners try their hardest to copy what others are doing, only to dislike the process and the results. Find out how to start from Y...
REAL Talk About COOs, Expanding Locations, and Coming Back from a Big Loss with Kellam Parks 29.07.2023 47:48
Send us Fan Mail Law firm owner Kellam Parks shares his honest thoughts about when you should really hire a COO for your law firm (and when to go fractional), how he and Brandon Zeigler balance each other so well as business partners, and the mindset it takes to come back from a loss that would cause others to crumble. Oh yeah, we also talked about... - why their firm closed down a profitable sate...
The TRIUMVIRATE of Law Firm Success (Steal This Three-Legged Stool) 27.07.2023 15:14
Send us Fan Mail What if your law firm was a perfectly balanced triangle, with marketing, operations, and finance working harmoniously to drive growth? Today, I'm dissecting this vital triad and unveiling how each element is closely interlinked, influencing and being influenced by the others in a cyclical dance that shapes the success of your practice. But we're just getting warmed up! A...
The MINDSET and HABITS of a High Performing Associate Attorney with Emily Stedman 22.07.2023 41:54
Send us Fan Mail Would you love to have your associate attorneys perform at nearly superhuman levels? This conversation with Emily Stedman is perfect for you and all of your associates to listen to, as Emily spits wisdom about how she excels in her senior associate commercial litigator role with Husch Blackwell. Seriously, every firm owner managing even one associate MUST listen to this episode. I...
Buffett and Munger Wisdom on Whether Your Data Matters or Not 18.07.2023 18:42
Send us Fan Mail Welcome to "Coffee-sode" number one! We're kicking off our series of mini episodes with this humdinger about data and statistically significant numbers... wait, don't fall asleep just yet! I know you will appreciate insight from the minds of Warren Buffett and Charlie Munger (plus a little Keynes) on how to handle metrics and data. - Get your FREE giveaway at L...
Jan Roos DROPS A BOMB With His INTRINSIC VALUE Concept 15.07.2023 47:35
Send us Fan Mail We're coming hot out of the gates with the first episode of the relaunched show! Jan Roos, founder of CaseFuel, brings THE HEAT with an awesome discussion on how firms can get more value from every lead. Listen in as two marketing and conversion nerds talk shop... plus what Jan will bring back from his time living in Barcelona. Welcome back listeners! Lots of good times ahead...
We're Coming Baaaaack! (Well, Charley is...) 13.07.2023 8:10
Send us Fan Mail What's in store for the future of this show? A lot, it turns out! Tune in to this short episode to learn more about what is coming next for "They Don't Teach This in Law School." Also, make sure you get the FREE copywriting course available for a limited time at www. LawFirmAlchemy.com
Well, We Did an EXERCISE and DIET Episode 14.03.2023 54:52
Send us Fan Mail Is this the episode you were asking for? Nope, but we think you're going to enjoy it. Whether you're just starting to think about how to incorporate more fitness into your busy entrepreneurial life or want inspiration to recharge your normal routine, this is the episode for you! Charley and Joe talk exercise and diet, including discussing their own routines and how they...
How to Create a PREMIUM Client EXPERIENCE (Plus, Secrets of Marketing to the Spouse) 07.03.2023 41:38
Send us Fan Mail Want your law firm to stand out and lock in all the highest value clients? A little bit of effort on your client experience goes a long way. We have tips and tricks to nail it in this week's episode. Plus, are you getting it wrong with your marketing by not including the prospect's spouse in your message? Big opportunity there! Thanks to Jared S., Brian G., Nivek B., and...
Big Airline PROFIT Playbook for Your LAW FIRM (Plus, Obvious But Vital Social Media Tips) 28.02.2023 42:12
Send us Fan Mail Despite damage from the pandemic, major airlines are seeing big upswings in profit. How is it happening, and how can you swipe their playbook for your practice? Turns out, there are a lot of similarities and big ideas for you! Plus, we dig into a little social media advice to make sure you get the most out of your platform of choice (and that was a secret lesson right there). - Co...
Two Major Types of Business Transformation (Plus, Tabasco Gets into Influencer Marketing?) 08.02.2023 37:06
Send us Fan Mail Every entrepreneur seeks evolution. You don't want to do the same thing you're doing today three years from now. So how do you ensure both steady and sudden change are part of the plan? Turns out your favorite jelly company may have the answer. Also, let's dig into the wild world of influencer marketing courtesy of the best-known hot sauce company. - Connect with Ch...
This One Email is a MASSIVE Marketing Lesson (Also, Up Close With Inflation Data) 01.02.2023 38:23
Send us Fan Mail You've probably heard of the Fear of Missing Out (aka FOMO). Scarcity and urgency can be massive marketing levers for you... and when it's combined with specific triggering language? All bets are off on how big you can go with your messaging! All of that and more on this week's episode! - Connect with Charley on LinkedIn - Sign up for the Law Firm Alchemy email list
Hiring Limbo Frustrates Law Firms Nationwide (Plus, Can ChatGPT Write a Cover Letter?) 18.01.2023 45:37
Send us Fan Mail Feel like you're still having a tough time hiring? Recent changes in the employee marketplace plus a "will they or won't they" recession status may tilt the situation in your favor. How can you take advantage of it? Listen to this week's episode for advice plus an update on ChatGPT and an interesting use case. - Connect with Charley on LinkedIn - Sign up f...
End of Year Advice from Barbara Corcoran (Plus, We Talk Cookies... the Food Kind!) 20.12.2022 42:21
Send us Fan Mail Did we somehow trick Barbara Corcoran into being on our show? Not quite yet, but we did find seven pieces of advice from the Shark Tank investor and real estate mogul you will enjoy. Also, we get a little silly talking about cookies and office furniture. Basically, it's a punch drunk, near end of the year episode! - Connect with Charley on LinkedIn - Sign up for the Law Firm...
ChatGPT's Massive Impact on Law Firms (Also, What Are the Five Sources of Uncertainty?) 13.12.2022 41:47
Send us Fan Mail What does it mean when artificial intelligence can produce content 100X faster than a human being... and it actually reads like a human wrote it? What impact does this have on marketing and legal writing? It could be huge! Also, we talk about uncertainty and how to combat it when analyzing data in your law firm. - Connect with Charley on LinkedIn - Sign up for the Law Firm Alchemy...
How to Create Luck (Plus, the Formula for Building Trust) 06.12.2022 41:32
Send us Fan Mail Think you can't create luck? Think again! Just follow the "Luck Razor," a concept similar to Occam's and Hanlon's Razors, two famous ideas already capable of improving your odds of success. Plus, there is a formula to follow for building, growing, and repairing trust. All that and more during this week's episode! - Connect with Charley on LinkedIn - S...
The Jefferson-Darwin Rule for Productivity (Also, Shots Fired by Artificial Intelligence) 29.11.2022 38:39
Send us Fan Mail What was the productivity rule championed by Thomas Jefferson, Charles Darwin, Virginia Woolf, and other major figures in art and science? The answer may surprise you... and free you from unnecessary extra hours of low productivity work. Plus, we talk about artificial intelligence winning an art prize and what that means for the future of your law firm's brief writing, contra...
Anti-growth Safetyism is Destroying Your Law Firm 22.11.2022 39:06
Send us Fan Mail No one expects to suffer from an anti-growth safetyism mentality, but it can creep in, especially in a highly regulated profession. Learn to conquer this instinct to maximize your ability to prosper in any economy! Plus... How to easily write a great headline for your marketing What your firm can learn from Bob Iger's return to Disney Why disruptors like LegalZoom are actuall...
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