The Yogipreneur: Business and Marketing for Yoga Teachers

Are you letting your community size hold you back from launching your own online yoga course? Your community size matters, but a small community is not necessarily a disadvantage if you know how to utilize it properly to your advantage.  In this episode we talk about why it is possible to have a profitable online yoga course launch with a small audience and dive into three different strategies tha...

Ever wondered if you have what it takes to create an online yoga course? The online yoga industry is just getting started and is here to stay and you have a chance to have a piece of the online pie by creating your very own yoga course.  In this episode we dive into both what is essential to launch your online yoga course and what is not. If you want to create an online yoga course in 2022 or beyo...

Have you ever wondered what the best launch & marketing strategy is for selling online courses? At Digital Yoga Academy, we’ve had several multiple six-figure course launches and today we will be diving into the behind the scenes of such launches so that you can see what’s actually necessary in order to have a profitable course launch. So, if you’ve been wanting to launch your very own online...

Have you been wondering if you’re ready to create an online course as a yoga teacher? Have you been postponing your yoga marketing and course creation until you know more, or have a bigger audience? The reality is that you're never going to feel completely ready to do anything that's related to growth and there will always be mindset blocks that hold you back. By figuring out what’s holding you ba...

Do you want to build a sustainable yoga business and be in this industry for the long haul? Then having an evergreen sales funnel within your business is a necessity. An evergreen sales funnel is not only a source of passive income, but having one in place will allow you to stay within your zone of genius and focus on the tasks that really matter to you. In this episode we talk about why you need...

Imposter syndrome is a normal, almost unavoidable part of one’s entrepreneurial journey. Therefore it's important to recognize it for what it is and identify strategies that you can use to learn how to overcome imposter syndrome. In this episode we talk about how imposter syndrome is a normal phenomenon that affects all yogipreneurs, regardless of how experienced they are. We then dive deep into 6...

An online course is a valuable asset for your online yoga business. However, it's necessary to make sure that you have the right launch strategies and mindset in order to actually make money selling your course online.  In this episode we talk about the number one secret to launching an online yoga course that sells and dive deep into the type of mindset that is necessary in order to have a profit...

The role of the yoga teacher has shifted within the post pandemic world. In order to step into this new role, it’s necessary for you to diversify your yoga offerings and provide a deeper transformation for your students, rather than just offering drop-in online yoga classes. In this episode, you will learn 4 types of offerings that you can offer to your students instead of online yoga classes, and...

Learn how becoming a Yoga Coach can grow your Yoga Business. If you’re not yet ready to launch an online course as a yoga teacher, but are looking to grow your online yoga business, then Yoga Coaching is a great next step. Being a yoga coach is about supporting your students 1:1 in your specialised yoga niche. Taking them on a journey of transformation, from point A to point B. If you’ve already a...

Learn 10 High Ticket Sales and Marketing Strategies for Yoga Teachers. You may have heard the term high ticket or premium priced offers. These are offers that provide high value and transformation for your students. A high ticket offer would be an online course, program, membership, mentorship or 1:1 yoga coaching. When it comes to actually selling an online course or any other higher priced onlin...

Understand how to stop procrastinating your online yoga course launch and finally make it happen! In this episode you will learn 7 reasons why you haven't launched your online course and what you can do to make it happen. When you create an online course you're actually creating a digital asset in your business which helps you to set yourself up for more financial freedom and flexibility. Once you...

Is creating an online course your next best step in 2022? As a yogipreneuer you must constantly look at your business and find ways to improve so that you can grow your community, create more impact and make more sales. To succeed its important to view challenges as opportunities and look for ways that you can expand your business.  This is especially true if you are struggling to make more money....

Overcoming Self Limiting Beliefs: 5 Self Limiting Beliefs that Block your Success as a Yogipreneur As yoga business owners, you will have times where you question whether you're good enough to become successful in your space. You will experience self limiting beliefs that will hold you back from creating the success that you envision for yourself. These self limiting beliefs especially come up whe...

To create a successful online yoga business and make sales, you need to know how to find your niche and specifically your yoga niche. Without a niche, it's difficult to create messaging and offerings that resonate with the right people. If you don't have messaging and offerings that resonate, your marketing simply won't work. If your marketing doesn't work, you won't make any sales, which means yo...

The fundamentals of growing a sustainable online yoga business is to understand the business planning process and key strategies.  The fundamentals of growing a sustainable online yoga business is to understand the business planning process and key strategies. Being a yogipreneur means intentionally planning for your business and taking action to make it happen. When you have planned goals and str...

Are you ready to launch your yoga business online and make an impact on the lives of people all around the world? In this episode learn a powerful 3 step framework to launch your online yoga business, whilst creating a sustainable and profitable business of yoga. To create a sustainable yoga business you need to go beyond your drop in yoga classes and start working with your students on a deeper l...

Shifting your mindset from being a yoga teacher to a yogipreneur, is key in growing your business and creating a successful online business model. Cultivating an entrepreneurial mindset will help you succeed in your online yoga business, assisting you to shift gears from the employee mindset to an entrepreneurial mindset. Learn how to change your mindset for success and cultivate a yogipreneur min...

How to Stop Feeling Overwhelmed in Your Yoga Business! Learn how to combat and stop feeling overwhelmed in your yoga business with these 5 steps. I know from experience that when I start my week without clear direction and unclear priorities, my focus and concentration suffer and procrastination sets in. My to do list feels overwhelming and I just don't know where to start. When you start the week...

Discover the importance of content marketing and how to create content that inspires some kind of action from your community. Learn content marketing strategies to help you grow your online yoga business. Whether that’s a comment on a post or a sign up to your email list. What are the essentials to ensure that your community engage with your content and turn into paying customers? Listen in to fin...

Email marketing is stronger than ever and not going anywhere. That's why it's so important to grow and harness a community that you can nurture and sell to. This is a platform you actually own and can have more control over for your business. Don't miss out on this opportunity this year to learn and use powerful email marketing strategies to grow your online yoga business! This episode covers: ▪️ ...

How to make sales in your online yoga business in 2022! Selling, how do we feel about selling? The word ‘sales’ can bring with it a lot of fear and bring up words like slimy, sleazy, and difficult. But selling is a really important part of your online business so it's really time to find ways that you can share your life’s work and ‘sell’ in a way that feels authentic and aligned. This episode cov...

How to choose profitable online course ideas for your yoga business, that magnetises your community? Whether you already have an online course idea or have yet to choose one, most likely you know what you want to share with the world to create a greater impact. The key is to know that you're expert enough to share with the world. You have something valuable to offer and deliver in an online course...

Looking to learn how to launch an online course successfully? Don't miss out on these launch strategies to sell online courses the right way.  Learn what you need to be prepared and plan your online course strategy, whilst avoiding common mistakes along the way. If you're thinking of launching something new in 2022 or you've recently launched an offering and were left feeling deflated or confused,...

Planning for profit in your yoga business for 2022! Today I'm focusing on planning and specifically planning for profit in your yoga business in 2022, because just like that, we're in the final month of the year! If you haven't done so already, there’s no better time than now to start thinking about what you can do to start 2022 on the right financial footing. This episode covers: ▪️  How you can...

How to Generate Passive income & my Top 3 Passive Income Mistakes to Avoid in your Yoga Business These days "Passive Income" seems to be the pot of gold at the end of the Yogirepreneur rainbow! It may be something you've thought about and something you're working towards, and it's no surprise, as making money whilst you sleep or whilst on the beach sounds very appealing! But the thing is it's...