The Yogipreneur: Business and Marketing for Yoga Teachers

The Yogipreneur: Business and Marketing for Yoga Teachers

Business EN ↓ 226 episodes

Welcome to the Yogipreneur Podcast, brought to you by Digital Yoga Academy - the leader in business and marketing education for yoga teachers worldwide. The Yogipreneur is for entrepreneurial yoga teachers who want to stop the hustle and overwhelm and instead create more income, freedom and success. In each episode, you'll learn business and marketing strategies to grow your community in a way that makes it easy for you to take action today. Hosted by Kelly McHugh, the founder of Digital Yoga Academy, yoga business coach, marketing expert, entrepreneur and yoga teacher. Discover why thousands...

Author

The Yogipreneur: Business and Marketing for Yoga Teachers

Category

Business

Podcast website

www.digitalyogaacademy.com

Latest episode

Jun 29, 2026

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Episodes

176: YogiPRO Series: Owning Your Authenticity To Build A Vibrant Community with Chocolako 08.09.2023

Chocolako is committed to working with forward thinking creatives and professionals, yoga teachers and yoga practitioners of all levels, who are open to embrace continuous awakenings, outperform limiting stories and reach more expansive versions of themselves. Her focus is to support, uplift and uplevel curious souls to remember their unique pathway. Learn more about Chocolako here: http://chocola...

175: Avoiding Yoga Teacher Burnout: The Path to Passive Income, Freedom and Lasting Legacy 05.09.2023

Join us in this episode as we tackle the often-ignored issue of burnout among yoga teachers. Discover the signs, causes, and solutions to steer clear of the burnout trap. As yoga instructors, we're expected to radiate positivity 24/7, but burnout can affect us all. Explore the three dimensions of burnout and how to spot the early warning signs. Our host shares personal experiences and coping strat...

174: YogiPRO Series: Allie Van Fossen & Essential strategies to sell out your online yoga course with ease 31.08.2023

Allie is a once corporate marketing girl turned successful yoga teacher, chakra coach, retreat leader, small business owner, and full-time traveler with her husband via a sailboat. She primarily teaches yoga online through YouTube, courses, and a monthly membership called the Body Mind Soul Studio. Allie is passionate about using the yoga practice as a framework to create off the mat transformatio...

173: Proactive Steps to Prepare Your Yoga Business for Online Course Success 28.08.2023

Embark on a transformative journey in this podcast episode for yoga instructors. Discover how to transition from studio teaching to creating impactful online courses. Uncover the limitations of traditional methods and explore the possibilities of freedom, flexibility, and sustainability that online courses offer. Learn the vital role of defining your niche and ideal student for success. Understand...

172: YogiPRO Series: Find Your Niche and Launch Your Online Course with Ashley Turner 24.08.2023

Ashley Turner is a yoga–meditation expert, Licensed Psychotherapist, writer, facilitator and entrepreneur. She is the founder of Yoga. Psyche. Soul.™, an innovative Yoga Psychology training for teachers, clinicians and dedicated students fusing yoga, mindfulness, depth psychology, shadow work and neuroscience. YPS has fast become the go-to resource for evidence-based Yoga and Meditation for Mental...

171: The Future of Teaching Yoga: The Evolution of Education Through Online Courses 21.08.2023

Explore the captivating world of yoga teaching in this episode. We unravel how AI is revolutionizing alignment through apps, and delve into the transformative shift for yoga teachers. Discover how crafting online courses can lead to deeper impact, positioning you as an expert. Embrace change, growth, and a brighter yoga future with us. Episode Highlights: AI's role in enhancing alignment Shifting...

170: Harnessing the Power of AI to Elevate Your Yoga Business 14.08.2023

Discover the fascinating world of artificial intelligence (AI) and its impact on your yoga business in this episode. Explore how AI can enhance your online presence, streamline operations, and contribute to your growth. We'll uncover the essence of AI—a science that empowers machines to learn and adapt like humans. From social media algorithms to healthcare advancements, AI's influence is all arou...

169: How Jessica Found Her Voice and Doubled Her Email List- The Profitable Yoga Teacher Testimonial 04.08.2023

Today we're speaking to one of our past students from The Profitable Yoga Teacher program, Jessica Wood. Since her recent graduation from the course, Jessica has gone on to increase her income, grow her community, launch her first online offers and find focus, double her email list and clarity in her growing online yoga business. Listen to this episode to gain fantastic insight into her journey an...

168: Mindset Shifts To Confidently Sell Your Yoga Offerings (without feeling sleazy or pushy) 28.07.2023

In this empowering episode, we dive deep into the world of selling yoga offerings with unwavering confidence. Imagine feeling exhilarated, not anxious, every time you promote your latest class subscriptions, workshops, memberships, online courses, or retreats. We'll explore the transformative power of a mindset shift, where selling becomes about guiding your audience to make decisions aligned with...

167: Why You're Doing Content Marketing Wrong (and what you should be doing instead) 21.07.2023

In this episode, we delve into the often-overlooked but powerful aspect of content marketing: long-form content. While short-form content like reels and stories have their place, relying solely on them can hinder your business's growth. Join us as we discuss the two fundamental truths that have consistently proven successful in content marketing: creating bingeable content and building a body of w...

166: Yoga Business Survival: The #1 Product Strategy to Implement Now (And 7 Reasons Why) 15.07.2023

Join us as we explore the #1 product strategy for yoga business survival. Starting an online business brings its own challenges, especially in a rapidly changing landscape. Adapting quickly and proactively is crucial to keep your business running. Discover why it's essential to examine your business model and find scalable offerings that don't rely solely on external factors. We uncover the power...

165: Misty Grew Her Email List To 2200 People In One Year- The Profitable Yoga Teacher Testimonial 07.07.2023

Today we're speaking to one of our past students from The Profitable Yoga Teacher program, Misty Lucas. Since graduating the course, Misty has gone on to increase her income, grow her community, launch her program and find focus and clarity in her growing online yoga business. Listen to this episode to gain fantastic insight into her journey and process! 🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟 h...

164: Unleashing Your Unique Message: A Yogipreneur's Guide to Growing Your Yoga Business Online 30.06.2023

Ready to attract your ideal students and grow your yoga business online? Join us as we delve into the crucial step of defining your ideal students. Discover how to understand their desires, challenges, and aspirations on a profound level. In this episode, we go beyond demographics and explore the power of connecting with your audience on a personal level. Gain clarity on their goals, preferred lea...

163: Boosting Confidence as a Yogipreneur | Strategies for Success 16.06.2023

Join us in this empowering episode as we delve into the key to success for yogipreneurs: confidence. Discover how embracing your true self and silencing your inner critic can unlock incredible opportunities. Learn practical strategies to celebrate your wins, break free from comparisons, cultivate self-compassion, invest in yourself, and generate leads. Tune in to boost your confidence, thrive in y...

162: High Ticket Online Yoga Courses: Transforming Your Business and Student’s Lives 01.06.2023

Discover the transformative potential of high ticket online courses for your yoga business and students. Learn what high ticket courses are and how they provide enhanced support and accountability. Uncover the magic of investing at this level and the motivation it brings. Elevate your authority and expert status, create a quality community, and generate more revenue per student. Don't miss this op...

161: Embodying the Visionary of Your Yoga Business and Scaling to Six Figures 18.05.2023

In this episode, Kelly guides you on a journey to unlock your inner visionary and scale your yoga business. Discover the mindset shifts and strategies needed to attract greater opportunities and abundance. Embrace your role as a CEO and embody the visionary within. Get ready to take your business to new heights and create a legacy of success. Join us now and unleash your true potential! 🌟APPLY FO...

160: Scaling Your Yoga Business: Signs You're Ready and How to Do It 21.04.2023

In this podcast, we discuss scaling and the number one sign that you are ready to scale your yoga business. If you are generating consistent revenue and already successful, but you never get around to launching new ideas and new online offerings due to a lack of resources and time, then it's time to scale. To create more time, you need to delegate and build a team. As you start to scale, the relat...

159: How to nurture relationships with your yoga students through email marketing 04.04.2023

Are you struggling to make sales despite having a sizable email list? In this podcast, we discuss the importance of nurturing relationships with your subscribers and how it can impact your sales. If you have an email list of subscribers who have signed up for your freebie, you're off to a great start! But what happens next? In this podcast, we dive into the process of nurturing relationships with...

158: 2023 Launch Success: The secret to making $250k in online sales in your yoga business 27.03.2023

This time last year, we'd reached a million dollars in total sales revenue. It was a big milestone after years of hard work! Fast forward to today and we've already made $250k in 2023, keeping us on track for our first million dollar year.  You see, your business is about milestones and knowing what you're working towards is key.  Enjoy this pep talk. You too can have a 6 figure launch in your onl...

157: How to build authority in your yoga niche 16.03.2023

If you are on a journey to build your online yoga business, then you'll want to make sure you don't skip this step. Building authority, builds trust, which in turn leads to more sales. If more sales is what you want, then listen closely, take notes and implement the steps! ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business a...

156: The success follows when you follow the right yoga business strategy- Student Success Stories 09.03.2023

We spoke to a past student of our Profitable Yoga Teacher Program for yoga teachers worldwide wanting to take to the online space and scale their business to 6 figures and beyond! This student didn't quite know where to begin, she was overwhelmed by all of the information, but she took everything at her own pace, put the strategy in place and watched her business flourish! We hope you enjoy listen...

155: Student Success Stories with Maria Jones 23.02.2023

This week's episode is an interview with one of our amazing students Maria Jones. Maria has been in the The Profitable Yoga Teacher Program for a long time now and is a very active member of our community. She has made some incredible progress since starting the program, and her journey is so inspiring. We're so thankful to Maria for offering up her time to talk about her journey and we're so prou...

154: Exceeding your sign-up goal on your first online yoga course launch- Student Success Stories with Dani Frank 16.02.2023

🚀THE PROFITABLE YOGA TEACHER - ENROLMENT OPEN FOR 2023 🚀 Our 6-month program is for entrepreneurial yoga teachers who are ready to boost the growth of their online community and create and launch a profitable online course that their students are lining up for. >>> Join the Program now! https://digitalyogaacademy.com/the-profitable-yoga-teacher-program ABOUT DIGITAL YOGA ACADEMY Digital...

153: $20k in three months- Student Success Stories with Annie Dunhof 09.02.2023

Since recording this interview, Annie updated us that her courses brought in $20k in the last three months. 🚀THE PROFITABLE YOGA TEACHER - WAITLIST OPEN FOR 2023 🚀 Our 6-month program is for entrepreneurial yoga teachers who are ready to boost the growth of their online community and create and launch a profitable online course that their students are lining up for. >>> Join the waitlis...

152: Making $16k in your online yoga business- Student Success Stories with Christina Andrini 02.02.2023

🚀THE PROFITABLE YOGA TEACHER - WAITLIST OPEN FOR 2023 🚀 Our 6-month program is for entrepreneurial yoga teachers who are ready to boost the growth of their online community and create and launch a profitable online course that their students are lining up for.  >>> Join the waitlist for our 2023 cohort https://digitalyogaacademy.lpages.co/the-profitable-yoga-teacher-2023-waitlist/ ABOUT...

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