The Yogipreneur: Business and Marketing for Yoga Teachers

The Yogipreneur: Business and Marketing for Yoga Teachers

Business EN ↓ 226 episodes

Welcome to the Yogipreneur Podcast, brought to you by Digital Yoga Academy - the leader in business and marketing education for yoga teachers worldwide. The Yogipreneur is for entrepreneurial yoga teachers who want to stop the hustle and overwhelm and instead create more income, freedom and success. In each episode, you'll learn business and marketing strategies to grow your community in a way that makes it easy for you to take action today. Hosted by Kelly McHugh, the founder of Digital Yoga Academy, yoga business coach, marketing expert, entrepreneur and yoga teacher. Discover why thousands...

Author

The Yogipreneur: Business and Marketing for Yoga Teachers

Category

Business

Podcast website

www.digitalyogaacademy.com

Latest episode

Jun 29, 2026

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Episodes

201: Next Level CEO FREEDOM Unlocked: How I built my dream home in Bali, took four months off and still made sales on repeat! 15.08.2024

What does building a villa in Bali have to do with entrepreneurship? A lot, it turns out! In this episode, I’m sharing the key lessons I learned from managing a massive project from the ground up—and how these lessons have impacted my approach to running Digital Yoga Academy. We’ll explore why giving yourself more time is essential, how to stay grounded in your vision despite setbacks, and the pow...

200: Online Yoga Course Pitfalls: Avoid These 4 Common Launch Mistakes! 29.03.2024

About to launch an online yoga course? Already launched without any success? Listen to this episode which covers common launch mistakes to avoid when launching an online yoga course! ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher traini...

199: How To Turn $5k Months Into $10k Months 07.03.2024

What does it take to turn those 5k Months Into 10k Months? This episode explores this and more!  ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taught in yoga teacher training!  You’ll get all the support you need to turn your passion and expertise as a yoga...

198: The #1 Way to Nurture Yoga Student Relationships 29.02.2024

Nurturing Relationships and Growing Your Yoga Business 🌟 In this video, we're delving into the vital role of nurturing relationships in your business. From understanding the dictionary definition of "nurture" to harnessing the power of communication, we're breaking down the keys to building trust and driving sales. 🤝 Relationship Building: Discover why nurturing connections with your community i...

197: Sales Slowed? 3 Strategies For Your Yoga Business 27.02.2024

Sales Slowed? 3 Strategies for your yoga business.  Let’s explore 3 ways to step up sales in your yoga business! 🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟 https://digitalyogaacademy.com/yogipreneur-launchpad ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Business School, teaching yoga teachers essential business and marketing skills. Powerful business skills that you're not taug...

196: 6 Steps To a Six-Figure Online Yoga Business 16.02.2024

Let's the concepts behind transitioning from a yoga teacher to a visionary leader and entrepreneur.  Discover how embracing freedom, scalability, and value-driven business models can revolutionize your approach to entrepreneurship in the yoga industry. Let’s explore how you can step into your role as a CEO, build a team, and delegate tasks to accelerate your business growth. You'll learn how to me...

195: Cultivating an abundant yogipreneur mindset 26.01.2024

There’s one thing that's super important when it comes to making money and that's your money mindset. It's important to be intentional about this and to commit to improving your relationship dynamics with money. This relationship dynamic must be seen as a flow of giving and receiving. It's not just a one-sided relationship where you take, take, take. It's like balancing out the relationship with a...

194: Yoga Marketing Trends: What’s Hot in 2024 19.01.2024

Dive into the latest yoga marketing strategies in this insightful episode with Kelly McHugh, founder and CEO of Digital Yoga Academy. This compact, one-hour masterclass is packed with essential tips for growing your yoga community and increasing sales in 2024. In This Episode: The Future of Yoga Marketing : Discover what's working and where to focus your efforts for maximum impact. Effective Marke...

193: A Roadmap To Yoga Business Success: Goal Setting for 2024 07.01.2024

Many people set new year resolutions and by January have already thrown the towel in. Most people will set goals and never reach them. Perhaps this was you last year? In this week's episode, we talk you through the three steps to setting goals for your success. We run through the common mistake people make when goal-setting and how to avoid them so that you can end your 2024 having exceeded all of...

192: How to prepare yourself for your best year yet in your online yoga business 02.01.2024

In this episode we are sharing our 4 step end of year review ritual. We've had the most incredible year at Digital Yoga Academy and we want to bring all the good energy to you as we prepare for the year ahead. We recommend you carve out some time for this one- create a sacred environment, grab your journal, stop and start, and get involved. Happy new year, yogis! We wish you a very successful year...

191: The proven 3-step process to create authentic messaging that attracts your ideal yoga students 22.12.2023

Ready to attract your ideal students and grow your yoga business online? Join us as we delve into the crucial step of defining your ideal students. Discover how to understand their desires, challenges, and aspirations on a profound level. In this episode, we go beyond demographics and explore the power of connecting with your audience on a personal level. Gain clarity on their goals, preferred lea...

190: Scared to teach yoga online? 6 common fears and how to overcome them. 15.12.2023

Have the fears set in about going on camera?  Thinking you're not "expert" enough to teach online?   FEELING fear is normal - but staying STUCK in fear is a choice. I want to support you in taking the leap from fear and overwhelm... to passionate and excited about creating an online yoga course! In this episode I share 6 common fears when it comes to teaching online and how to overcome them. 🌟JOI...

189: How to bring more of YOU into your messaging and yoga brand! 08.12.2023

Do you struggle to promote yourself and your yoga business online? Oftentimes it can come down to feeling inauthentic in your brand messaging.  In this episode I'm going to share how you can bring more of YOU into your branding and messaging online to help you attract your ideal students and hone in on your niche. Topics Covered: Injecting your personality into your messaging & brand What make...

188: How to break through your limiting beliefs and cultivate a successful yogipreneur mindset 30.11.2023

The truth is, no strategy (no matter how good it is) will be effective in your business if you don't have the right mindset to make it work. Working on your mindset is a daily job and when you do it right you cultivate a mindset that will... A llow you to break through limiting beliefs that hold you back S upport you to work through your fears that stop you from being visible E ncourage you to kee...

187: YogiPRO Series: How to make your work meaningful by fully owning your voice, expertise and unique message with Annie Clarke 17.11.2023

On this week's episode, we talk to Annie Clarke about how to bring your authenticity into your work and create meaningful yoga offerings! Annie Clarke: Website https://annieclarke.com Instagram https://www.instagram.com/annieclarke_/ 🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟 https://digitalyogaacademy.com/yogipreneur-launchpad ABOUT DIGITAL YOGA ACADEMY Digital Yoga Academy is an Online Yoga Busin...

186: YogiPRO Series: What it really means to truly show up as YOU and to build your yoga biz from your heart with Steffy White 12.11.2023

On this week's episode, we talk to Steffy White about how to build your online yoga business from your heart, show up authentically and build true connections with your community. Steffy White Website https://steffywhiteyoga.com Instagram https://www.instagram.com/steffywhiteyoga/?hl=en 🌟JOIN THE YOGIPRENEUR LAUNCHPAD TODAY!🌟 https://digitalyogaacademy.com/yogipreneur-launchpad ABOUT DIGITAL YOG...

185: Student Success Stories- How Rosemary made $1500 selling a course before she'd even created it! 21.10.2023

In today's episode we spoke to Rosemary Holbrook, founder of Yogi Scopes. Rosemary is a past student of The Profitable Yoga Teacher Program. Since starting the program, she has successfully scaled her business, grown her community and increased her income. Rosemary is an incredible example of a profitable yogi who has embraced the idea of imperfect action! She joined the program in Feb of this yea...

184: How to make $5k from your first online yoga course launch 13.10.2023

In this podcast episode, not only did we go through the proven 8-step framework to launch your profitable online yoga course (and make $5k!) but we also... OPENED the doors to The Profitable Yoga Teacher . This program will give you all of the foundational strategies you need to put into your business to set you up for online course success - and you're getting it INCLUDED! Think of this as a turb...

183: How to pick the best yoga business coaching program to get the support you need in 2024 09.10.2023

How to Choose the Right Coaching Program For You Once you've decided to go for it and build your online business, it can be overwhelming to choose the right coaching program and mentor to give you the support and guidance you're looking for. It's important to take the time to make the right decision and this episode will help guide you to do so. This episode covers: - What's important to know abou...

182: YogiPRO Series: How to turn your true purpose into a profitable yoga business with Koya Webb 30.09.2023

On this week's episode, we talk to Koya Webb about how to start turning your true purpose into a profitable yoga business. Koya Webb Website https://koyawebb.com Instagram https://www.instagram.com/koyawebb/ Join the Online Yogi Immersion: https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/ JOIN THE WAITLIST FOR THE PROFITABLE YOGA TEACHER PROGRAM: https://digitalyogaacademy.lpages.co/...

181: How to unlock your online yogi potential and embrace the 'I am enough' mindset 26.09.2023

In this episode, we discuss how you can conquer your self-doubt, redefine your limits and unleash your inner confidence. You deserve the same success that you see other online yoga teachers with. Think of this episode as the pep talk you needed to push you forward on your journey to becoming an online yogi, and launching your very own online yoga course. Because you can... and you will! JOIN THE W...

180: YogiPRO Series: The importance of content in growing an engaged community and online membership with Cat Meffan 22.09.2023

On this week's episode, we talk to Catt Meffan about how to grow an engaged audience and community and the importance of filling up your online membership. Cat Meffan Website https://catmeffan.com Instagram https://www.instagram.com/catmeffan/ Join the Online Yogi Immersion: https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/ JOIN THE WAITLIST FOR THE PROFITABLE YOGA TEACHER PROGRAM: h...

179: How to Transform Your Small Yoga Community into Online Course Profitability 19.09.2023

In this episode, we debunk the myth that a small yoga community can't succeed with online courses. We address common excuses, explore personalization strategies, and introduce the "founding member strategy." Join us to learn how to embrace imperfection and unlock success in online yoga teaching, regardless of the size of your community. JOIN THE WAITLIST FOR THE PROFITABLE YOGA TEACHER PROGRAM: ht...

178: YogiPRO Series: How to create trust in your community and position yourself as a leader of transformational online courses with Eoin & Insiya Finn 14.09.2023

On this week's episode, we talk to Eoin & Insiya Finn about creating trust and authority within your community, and how to position yourself as a leader. Insiya Rasiwala-Finn- https://www.instagram.com/insiyafinn/?hl=en Eoin Finn- https://www.instagram.com/theblissologist/?hl=en Join the Online Yogi Immersion: https://digitalyogaacademy.lpages.co/the-online-yogi-immersion/ JOIN THE WAITLIST FO...

177: 5 Clear Signals That Your Debut Online Yoga Course Is Calling 12.09.2023

In this episode, we delve into the world of online course creation and uncover the 5 unmistakable signs that indicate you're ready to take the plunge. From conquering fear to harnessing a powerful course idea, we'll guide you through the journey of turning your expertise into a thriving online course. Join us as we explore the excitement of reaching a broader audience and how your unique results a...

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