The STRONG Roofer™ w/ Adam Bensman

Door knocking sucks… if you don’t have what it takes to win. You get ignored. Ghosted. Told “not interested” before you even say your name. Meanwhile, other reps sign deals effortlessly… What’s the difference? It’s not luck… It’s knowledge. Watch this new video: D2D Roofing Sales Masterclass: Compilation of My Top Tips This is the perfect video to share in your team’s group chat right now. It’ll h...

Trump is back in office, and if history repeats itself…. Immigration audits (I-9)  are about to ramp up—just like they did in his last presidency. That means ICE could show up at your job site. And if you’re not prepared? You could lose half your workforce overnight. Worse yet, if you're on a bonded project, it could cost you everything. That’s why I brought in construction law expert Philip Siege...

What’s the BEST vehicle for roofing sales? Trucks? SUVs? Cargo vans? I’ve run appointments in everything from a beat-up Toyota Tacoma, a tiny Honda S2000, a Mercedes coupe with a V8, to a nice professional F150 with a ladder rack. So let’s settle it. In this video, I break down: - The 3 key factors to choose the best vehicle for YOU - The hidden message your ride sends to customers - Why most sale...

Roofing sales is NOT for everyone. I estimate that 66% of roofing sales reps quit or get fired in their first 12 months… Some people jump in thinking they’ll get rich fast… only to crash and burn. I don’t want that to happen to you. Or for you to waste time and money hiring the wrong people. That’s why I made this video: To save you from making a massive mistake… P.S. If this video hits home, you’...

You got a fat check for the homeowner and then… They ghost you. They want to keep the money. It’s happening now more than ever in today’s economy. In this video, I’ll show you: - The #1 thing that stops this from happening in the first place - What to say to a homeowner who tries to back out - When to push—and when to walk away Be a hero - share this with your team before it happens to them. P.S....

Most roofers waste their time and money at home shows… They drop thousands on a booth, sit behind a table, and leave with 5… maybe 10 leads. Meanwhile, Mark and Harvey (RSRA Members) reported ~50 leads from a single home show! What’s the difference? Not making the Top 5 Home Show Mistakes Home shows should be a lead goldmine. Do them right, and they will be. Both Mark and Harvey shared their booth...

My best d2d pitching advice… Jammed into this new compilation video. Share this video with your team so you all can: Start more conversations at the door (the easy way). Get on more roofs. Close more sales. And hold your laughter as we go back in time through my hippy hair styles and many people called my “p*rn star mustache” 🤣 Please enjoy. P.S. Door to door training isn’t the only answer. When...

Will your company stay relevant in 2025, or get left behind…? Staying relevant isn't about working harder anymore… It's about adapting faster than your competition. Because adaptation is the new strategy. The companies that adapt now will thrive. The rest will get left behind and die off. Which side will you be on? P.S. The gap between those who are adapting and those who aren’t grows wider every...

The homeowner never files the claim… Even after they said they would. And your commission check just vanished into thin air. But you did everything right. The inspection, your pitch, and even had a signed contingency agreement! Stop letting this happen. So how do you get homeowners to follow through and file a claim? Watch this video to discover: - The hidden reason your deals are falling apart af...

Don’t go to these roofing conferences, and you must go to these… I expose the brutal reality that most owners don't want to face about conferences and what they actually cost. This will shock you. Taking 5 people to a 3-day conference isn't costing you $10k... It's costing you $100,000! Most people have NO IDEA they're hemorrhaging this much money on conferences. They're too focused on "which conf...

Which will get you more leads, better leads, and cheaper leads... faster? Canvassing Teams vs. Digital Marketing Leads It’s a trick question. Because there is no one-size-fits-all answer. Here's the truth no one's telling you… The fastest path to more leads isn't what you think. Watch this new video to find out which lead source you should be going all-in on. P.S. When you crack the code for relia...

“They were $2,500 more expensive, and I still lost the sale…” Why? Because the other guy offered 12-month same-as-cash financing. And he didn't. He thought they were a "cash buyer" because of how they looked... (That prejudgment cost him big time). See, financing will make or break your sales. Especially in the 2025 economy. Sadly, a lot of roofing sales pros are making these 3 massive financing m...

The mainstream keeps preaching this... “Work on your business, not in your business.” Sounds great, right? But it’s a flat-out lie—and it’s keeping you stuck in the day-to-day. If you’re buried under bad hires, bad decisions, and bad advice... Stop praying someone will save you and take back control. Watch this new video to learn: 1) Why the “work on it” myth could run you out of business. 2) How...

Hey hey, Most sales reps are terrified to say "no" to customers... And it's costing them BIG time. I know it sounds crazy coming from a sales trainer... But learning when (and how) to say "no" could be your most profitable skill. Watch this video to discover: 1) Red flags you need to say NO! 2) How to say NO (and stop explaining why you said no) 3) Why saying "no" actually makes you more money I l...

Trump’s new Mass Deportation efforts could rattle the roofing industry. And the state of Missouri’s new Bill, SB76, is nearing the finish line. If it gets past, the roofing industry could be in big trouble. Now, nothing has happened yet, but we need to be prepared. Watch this new video so you know how to prepare for the new Mass Deportation efforts. P.S. It’s time to wake up. Our industry is chang...

Want to close more sales without changing your script? It’s all about how you say it. Most salespeople focus on words. But pros? They focus on speaking skills that build trust, create curiosity, and make closing feel natural. Watch this video to learn these 3 advanced speaking tips and… 1) The secret to using inflection to steer emotions. 2) Why speed can make you sound confident—or desperate. 3)...

You set up 10 one-on-one interviews, but only 3 people showed up… Sound familiar? You’re not alone. Times are changing, and so is the way we need to recruit. For years, I was dead set against group interviews. Now? I’m all in. Watch this new video. I take a slice of humble pie and share: 1) Why my views on group interviews have changed. 2) The step-by-step recruiting funnel you need today. 3) How...

Homeowners are resisting you… It doesn’t matter if you show up unannounced (door to door)... Or if they called you and set up an appointment. They have their guard up. But resistance isn’t rejection—it’s a self-defense reaction. Don’t let this reaction stop you from closing sales! Watch this new video and discover: 1) Why they resist like a cornered cat 2) What NOT to say 3) How to get them to lov...

You were sold… terrible hiring choice. But you were desperate for a new salesperson. You had rose-colored glasses - praying he’d crush it, but you were fooled. You got sold. I’ve made this mistake more times than I care to admit… Watch this video. Never get fooled again. I hope this helps you hire the right people and build a powerhouse team. Watch and discover the 3 “make or break” interview ques...

Winter doesn’t mean your sales should freeze up… Many people slow down and complain. But high earners gear up. If you’re tired of waiting for spring to start making money again, you need this. I just dropped this new video: 5 Ways to Make Money Over Winter. Winter is full of opportunities that lazy people overlook. Here's to your profitable winter! P.S. Stop hibernating and start growing. The wint...

Recruiting doesn’t have to feel like a battle… But for most roofing companies, it is. I just spent time with 66 roofing owners and managers. We laid all our cards on the table. The same fears kept coming up over and over: Wasting too much time. Sky-high costs. No systems to streamline hiring. Here’s the twist... All these fears boil down to one central problem. Fix it, and you turn your biggest ch...

Before you drop tens of thousands on a new logo, truck wrap, or billboards… STOP. Branding doesn’t get leads. And being well-known? It doesn’t mean well-paid. I’ve seen too many roofing companies burn cash on “wishful investments” that do nothing for their bottom line. In this new video, I’ll show you: 1) Why your brand won’t magically grow your business. 2) The system smart companies use to hit $...

Like it or not - Instant online roof quotes are the future… Homeowners want answers now. Especially to their #1 question - “How much?” And guess what? Roofing companies that deliver this are getting more leads and closing more sales. Watch this new video to discover: 1) How instant quotes are transforming roofing sales 2) The surprising ways to use instant quotes in old-school marketing 3) How you...

The way you’ve used Contingency Agreements might not work much longer… And if you’re not ahead of the curve, you’ll be like a fish out of water. That’s why I made this video: Contingency Agreements Will Soon Change Forever Watch this video to discover: 1) What’s really driving this shift and what it means for you 2) The hidden risks of sticking to “the old way” 3) A new strategy to close deals You...

Your roofing business is a ticking time bomb if you’re not ready to adapt. The AI revolution is shaking things up… and it’s moving 10X faster than you think. What I'm about to tell you comes directly from Zach Kass—one of the creators of ChatGPT. I just saw him speak at a Mastermind event. He revealed how AI is transforming industries, including ours... Watch this new video and discover: - How aut...