The SEO Mindset Podcast

Is goal setting still worth doing? In a world where tech roles, skills, and even entire industries are changing faster than ever, is there any point? In this episode, Tazmin and Sarah have an honest conversation about why goals can feel outdated or exhausting, why so many people get the “ick” about them, and how to think about goals in a more flexible, human way. They also share their own goals fo...

In this light, uplifting episode, Sarah and Tazmin explore why the holiday season often drains our energy, and how small shifts in mindset can bring the joy back plus easy ways to slow the stress and refill yourself during December. Perfect for anyone who wants a calmer, more enjoyable holiday season without the overwhelm. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The...

What are the six human needs and how do they shape the behaviours, motivation, and growth of ambitious SEOs? In this episode, Tazmin breaks down how these often show up in your role and how understanding these needs can unlock career growth. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and a...

When was the last time you truly celebrated a win? If you're struggling to remember, you're not alone. In this episode, we explore why we often skip straight to the next task without acknowledging our achievements and why that needs to change. Join us as we discuss the reasons we forget to celebrate and more importantly, why celebrating small wins matters for your momentum, mental wellbeing, and l...

How do the people around you make you feel? Energised and supported, or drained and negative? This week, Steve Paine from SISTRIX joins to discuss social health and wellbeing, both at work and in life. We reflect on our recent brightonSEO LIVE recording, share personal experiences, and explore how being intentional about our social circles impacts career success. Plus, we dive into fascinating sea...

Change is happening faster than ever, and many people feel stretched between global chaos and personal expectations. In this episode, we explore why change feels more overwhelming today and how to navigate it without losing your sense of calm or self. You’ll hear honest reflections, practical grounding tools, and gentle ways to move through uncertainty with more intention and less pressure. About...

We have up to 80,000 thoughts a day, most of them negative and untrue! In this episode, Tazmin and Sarah explore how to quiet your inner critic, boost self-belief, and rewrite your inner chatter. Hear Tazmin’s inspiring story of turning failure into growth and discover four powerful affirmations to start your day with confidence and calm. About 'The SEO Mindset' Podcast Build your inner confidence...

Do you look after your social health? We all prioritise our physical and mental health, but we often neglect our social health. This week is a special episode. Me, Tazmin and our good friend Jack, recorded a podcast in front of a LIVE audience, where we discussed this very topic. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will g...

Tazmin brings the BrightonSEO stage to the podcast, as she shares a behind the scenes preview of her upcoming talk, The Mindset for Career Success. She walks listeners through ten key mindset shifts to help them take ownership of their careers, build confidence, and create success on their own terms. This episode is packed with practical insights and gentle encouragement for anyone ready to design...

Is stepping out of your comfort zone really good for you? We dig into why so many of us feel stuck in routines and lacking motivation. We also explore the psychology behind growth (including the Yerkes–Dodson law) and share practical steps to help you push past fear, build confidence, and thrive, whether that’s public speaking, learning new skills, or asking for a pay rise. About 'The SEO Mindset'...

Tazmin shares five practical strategies to prevent overwhelm, from brain dumps to power hours, helping you regain clarity and control. She explores how overwhelm and procrastination are closely linked, and how small steps can break the cycle of feeling stuck. The episode then flows into a replay of  What Procrastination Is and Isn’t , making it the perfect companion for anyone struggling with...

Confidently pricing your services can feel like a minefield but it doesn’t have to. In this bonus episode, Tazmin revisits a past conversation with business coach Ed Deason. If financial freedom is your goal, awareness is the first step. Tazmin also shares a simple framework with the four crucial numbers you must know to start moving toward true independence. About Ed: Ed is an experienced busines...

As summer draws to a close and we head into the final quarter of the year, it’s the perfect moment to pause, reflect, and realign. In this episode, we explore how a September reset can bring you clarity, energy, and focus, plus the key questions to ask yourself so you can make the most of the last 12 weeks of 2025. Full list of reset questions to ask: Looking back at the year what went well and wh...

"When thinking about ethical marketing, I basically boil it down to the fact that the people that we are marketing to are human beings, and they're worthy of respect and care." Today, we’re joined by Leah Hart and diving into sustainable marketing, what it really means, why it matters, and how businesses can win customers while doing good for the world. About Leah: Leah is a sustainability nerd an...

How can you advocate for yourself without it feeling icky or the cringe? Deep down you know that advocating for yourself is important, as if you're not going to, then who is? In this episode, Tazmin speaks to Becky who shares tips and strategies on advocating for ourselves, with her honest thoughts on the risks of not doing it. About Becky: Becky Coombe is Lead SEO Consultant at Organic, where she...

We’re talking about owning your career journey. We invite Greg to cover topics from building the right mindset, to avoiding burnout, to leveling up with networking and personal branding, discover how to take charge of your growth and make it sustainable. About Greg Gifford: Greg Gifford is the Chief Operating Officer at SearchLab, a boutique digital marketing agency delivering Local SEO and PPC se...

How does someone go from the film industry to SEO? Sarah chats with Ana to find out. Such a delightful conversation, where Ana opens up about what she learnt about herself during this transition, transferrable skills, and much more. About Ana: Ana has over a decade of marketing experience and seven years dedicated to SEO. Her expertise spans across diverse industries, including B2B, eCommerce, fin...

Who is in your circle and how does it help with career growth and wellbeing? We have our good friend, Jack Chambers-Ward, joining us for this week's episode to discuss this very topic. We also have exciting news, the LIVE podcast is back in October. Listen to this episode to find out more and follow this link to secure your ticket . Act quick, as the last few events we have SOLD OUT! About Jack: W...

Continuing on the theme of wellbeing, in this week's episode, co-hosts Sarah and Tazmin talk about hobbies, how they help stress management and also help sharpen skills that can help career progression. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your i...

We're talking accountability and setting clear standards for ourselves on this week's episode. Matt joins Sarah to break down why these practices matter, how to implement them in everyday life, and what happens when we let them slide. About Matt Matt is the Founder of Fortitude Marketing. With experience working in-house, at agencies, and as a freelancer, he has built a robust network of specialis...

We all know it's important to take care of your physical and mental health. But what about your social health? Research shows that having a sense of belonging and connection has concrete benefits to your overall health. In this week's episode, co-hosts Sarah and Tazmin talk about what social self care and health is, how to practice it, plus why its crucial to take seriously. About 'The SEO Mindset...

We explore how to design an intentional workday (or week) that supports your goals, well-being, and productivity. Whether you're overwhelmed or just seeking more flow in your routine, this episode offers practical advice and tips to help you take control of your time and create a rhythm that fuels both your success and your peace of mind. About 'The SEO Mindset' Podcast Build your inner confidence...

When was the last time you took a holiday? When was the last time you really switched off from anything work or SEO related? Recently back from Crete, after taking some much needed time off, Sarah chats with Tazmin about the importance of taking time off, reasons we don't and share experiences plus actionable tips that you can implement today! About 'The SEO Mindset' Podcast Build your inner confi...

In this bonus episode, Tazmin talks about her journey with morning and evening routines (it has been a bit squiggly) and how these are now part of her healthy daily habits. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also th...

In this bonus episode, Tazmin gets very real and venerable about procrastination, at the end of the day it happens to us all! She takes us through the 5 questions she asks herself when she finds herself in that situation, and she even throws in a bonus one... About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable ti...