The REI Marketing Weekly with Josh Culler

In this episode, I sit down with Danny Gonzalez, a seasoned real estate investor based in Miami, Florida, who has recently ventured into virtual wholesaling in the Birmingham, Alabama market. We dive deep into Danny's unique journey in real estate, where he transitioned from property management to wholesaling, a path less traveled in the industry. Throughout our conversation, we explore the ch...

In this episode of REI Marketing Weekly, I’m joined by my good friend Alex Pardo, host of The Flip Empire Show . We dive deep into the crucial role that relationship building and networking play in the world of real estate investing. Alex shares his insights on why relationships are like SEO—they’re a long-term investment that requires consistency, authenticity, and no expectation of immediate ret...

In this episode of the REI Marketing Weekly, I sit down with my longtime friend Seth Hardy, a leading real estate investor in Northwest Indiana. Seth shares his journey from starting early in his real estate career to building a highly successful meetup for local investors. We dive into his strategies for connecting with the community, the power of referral marketing, and the importance of establi...

In this episode of REI Marketing Weekly, I had the pleasure of chatting with Zach Beach, one of the founders of Smart Real Estate Coach. We dive deep into the art of networking and building relationships as a cornerstone strategy for real estate investing. Zach shares invaluable insights on how to generate deals without a hefty marketing budget by leveraging connections with wholesalers, agents, a...

In this episode of REI Marketing Weekly , I sit down with my good friend Bob Lachance, a seasoned real estate investor and founder of REVA Global. Bob shares his journey of optimizing lead management to prevent wasted resources in his real estate business. We delve into the crucial role of follow-up in converting leads, discussing how many touches are necessary and the impact of neglecting this st...

In this episode of the RCA Marketing Weekly, I'm diving deep into how real estate investors can effectively leverage social media to generate motivated seller leads. Unlike influencers or educators, the approach for real estate investors is unique and requires specific strategies to attract and convert potential sellers. We explore the nuances of creating targeted content, the importance of an...

In this episode of ROI Marketing Weekly, I sit down with Brandon Bateman from the Bateman Collective to dive deep into the intricacies of generating motivated seller leads using SEO, PPC, and Facebook ads. Brandon shares his expertise on leveraging these platforms to generate high-quality leads around the clock. We tackle common misconceptions about PPC being too expensive, discuss the importance...

Today we dive into one of the biggest challenges for real estate investors: creating engaging video content. Whether you're sharing on social media, YouTube, or podcasts, coming up with video topics can feel daunting. In this episode, I'll share practical strategies to generate endless content ideas that will help you connect with your audience and grow your business. From case studies to...

In this engaging episode of the Marketing Weekly podcast, host Josh Culler sits down with Andrew Newlon, a seasoned real estate investor operating in Springfield, Missouri, and Lubbock, Texas. They dive into the intricacies of running marketing operations in two distinct yet similar markets, sharing valuable insights on managing separate businesses effectively. Andrew opens up about his journey, t...

Join us for an incredible episode of Marketing Weekly as we sit down with David Olds, a seasoned real estate investor from Chattanooga, Tennessee. With over two decades of experience, David shares his insights on navigating the ever-changing real estate market, especially during financial constraints. From guerrilla marketing tactics to leveraging social media, David offers actionable advice for b...

In this solo episode of the REI Marketing Weekly, I dive deep into the power of video content for real estate investors. Whether you're a wholesaler, flipper, or private lender, understanding and utilizing video can dramatically enhance your marketing strategy and lead generation efforts. I break down why video is crucial, share tips on getting started with minimal equipment, and offer insight...

In this episode of REI Marketing Weekly, host Josh Culler is joined by Andrew Lucas, a successful real estate investor from Columbia, South Carolina. Andrew shares insights on fundamental marketing strategies that have stood the test of time and discusses how his business leverages TV advertising and referrals to consistently generate leads. This episode is packed with actionable tips for real est...

In this comeback episode of REI Marketing Weekly, host Josh Culler reintroduces the podcast after a two-year hiatus. Josh discusses the evolution of the real estate market and marketing strategies from 2020-2021 to now. He previews upcoming episodes and provides valuable insights on current effective marketing practices for real estate investors. Key Talking Points: [00:00:00] Introduction and Wel...

Lists are the source for you as a real estate investor to market to, but what if the lists you have are the same ones as everyone else in your market?! You have to find another way in order to get the deals that no one else can. Max Jimenez partner of the rockstar influencer Steve Trang, is running his motivated seller marketing off of niche lists. On this episode he talks about what niche lists a...

Owner and operator of Adwords Nerds, a one-stop-shop for online marketing for real estate investors, Dan Barrett comes on the show to drop some major insight on doing PPC the right way! Generating leads online doesn't have to be difficult or expensive, and Dan breaks that down for us so that you can go and implement these tactics today.

Inside of marketing as a whole are a lot of foundational pieces that real estate investors miss out on. It's never as simple as "put a video on your website" or "make that cold call." There are foundational marketing elements that have to be included with everything you do to generate leads. Chris Miles talks to us about the three seeds inside of every marketing strategy.

Marketing isn't always about trying everything out there and continuing to pound away at what you are already doing. A large portion of what creates a good marketing strategy is testing and analyzing the testing that you're doing. Far too many real estate investors do what everyone else is doing and aren't willing to go outside of that. But the reality is that you'll never rise above your competit...

One of the quickest ways to break your marketing and sales efforts is to think that you always need to market for new leads! A huge piece a lot of real estate investors miss is the leads that you've already worked hard to get. Especially when you open into a new market, you have to be as efficient as possible to make sure no lead is left behind! Cory Boatright talks about what he's doing in order...

Marketing to everyone is the worst marketing strategy that one can follow, but while most people agree with this, they don't live it. You can go absolutely broke by marketing to "everyone" with direct mail, cold calling and texting. Even though they're relatively cheap marketing methods, it can creep up you quickly! So how do you avoid these pitfalls? Mike Hambright is a master marketer in the REI...

If you're looking to find the best marketing strategy in bringing in motivated seller leads, driving for dollars or bird-dogging will give any marketing method a run for its money. Jay Conner talks to us about why bird-dogging is a must and where to find your army of bird dogs!

What do you think a "motivated seller/lead" is? Many wholesalers get this definition wrong during their sales and marketing efforts, and there are a few reasons why fully understanding what a truly motivated seller is so important. Raul Bolufe has mastered online lead intake and sales in his real estate business and now brings those tactics to us to show how you should be marketing in order to bri...

The journey that your motivated seller leads take inside of your sales process is something a lot of real estate investors do not think about. But being detailed about this can be the biggest difference to close a deal or lose it! Rafael Cortez has this dialed in with his team and brings those strategies to us.

Direct mail has been around in the real estate investing industry for a really long time, so does it ever change? Do the strategies change? It's no secret that direct mail is over-saturated, but the foundational strategies are being ignored by many people. Jason Hartman has been teaching direct mail for many years, so he brings his expertise to us about this topic!

My good buddy, Jim Zaspel has been in real estate for 12 years and tried just about every type of marketing you can think of. Along the way he's realized that some of the marketing channels out there for real estate investors are completely saturated so he needed to find a way to do things differently inside of his marketing! On this episode, Jim tells us why he moved away from bandit signs, text...

In today's marketing tactics, cold calling is among the top 3 that investors across the country are doing. So how is it even possible to stand out at all in such a saturated marketing channel when everyone in your market is doing it?! Stratton Brown comes on the show and drops some major tips on how to significantly improve your cold calling in order to hook and close motivated sellers!