Grace Costa

The Photo Diaries Podcast

Business EN ↓ 66 episodes

Welcome to The Photo Diaries Podcast. I’m your host Grace Costa, a commercial photographer of over 2 decades, photography busines and marketing mentor. This podcast opens up a secret diary about the world of the photography industry. We’ll bring you inspiring interviews with industry professionals in the world of business & creativity, as well as stories, and tips to help propel you through your photography journey- whether you're just starting out, or a seasoned pro. Thanks for joining me today, now, let’s open the latest diary!

Author

Grace Costa

Category

Business

Podcast website

www.gracecosta.com

Latest episode

Jun 30, 2026

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Episodes

S1 E14 Fashion, beauty, editorial and advertising photography with Stef King 10.04.2023

Have you ever had fantasies of being a fashion and advertising photographer? Photographing brands like Apple, Disney as well as models and celebrities. Sounds pretty cool huh? Imagine your work up on billboards? Well, you’re going to love my chat with the fabulous Stef King, a successful fashion, beauty, editorial and advertising photographer from Perth, Western Australia. Her work regularly appea...

S1 E13 Building a successful Family Portrait Studio with Heartstory 27.03.2023

Have you heard of Heartstory? This amazing family photography power couple, Katie and Jeremy, have gone from strength to strength since joining forces in 2009. And trust me, you will be inspired by their story. As they’ve grown, they’ve reflected on what’s really important to them, in how they want to live and enjoy their life, and that reflection has helped shape how they operate their beautiful...

S1E12 If you want to become a better photographer, listen to this 13.03.2023

In this episode I share really useful ways to help you become a stronger photographer, both technically and creatively. These tips allow you to select one or two things at a time to try out and take action on to improve your photography journey.  As always send me a DM on instagram if you’d like to continue the discussion over there.  We cover: >Getting your work critiqued on a regular basis &g...

S1 E11 Visibility Marketing to grow your reach and expand your audience with Anna Scott, 27.02.2023

Get your notepads ready friends! So much quality visibility and marketing advice is coming your way in this episode. We speak to my friend Anna Scott, Visibility Coach & Brand Strategist extraordinaire about how to become a visible force in your industry - whatever that industry may be.  This content goes beyond the photography industry and I’m sure other creative small businesses will also fi...

S1 E10 Communicating with clients, boundaries, contracts and more with Trish from Oath and Stone 13.02.2023

Do I have a treat for you! In this episode I catch up with my good friend and business buddy, Trish Johnstone from Graphic Design studio, Oath and Stone. Over the last few years, I’ve admired and observed her ability to nurture relationships. I’ve invited her for a chat to give us some insight on how she confidently communicates with clients, manages her relationships, develops client briefs, sets...

S1 E9 How to generate new leads through email marketing with Mary-Anne Amies from Wise Up Marketing 30.01.2023

In this episode I speak with Mary-Anne Amies from Wise Up Marketing. They’re a Sydney based full service marketing agency established by Mary-Anne in 2010, and I gotta tell you, she is very passionate about digital marketing. I’ve been really keen to review my existing email marketing strategy and in this episode, Mary-Anne offers up some great ideas on leveraging your email list to build a relati...

S1 E8 - Finding ideas for your creative work 09.01.2023

Happy 2023 friends! I’m thrilled you are enjoying The Photo Diaries and I’ve loved getting all your feedback.  Do you struggle to find ideas? You are not alone! In this episode I provide some ideas about where to seek out inspiration and get your creative juices flowing. Inspiration is literally all around you, all of the time and we cover: > Visiting galleries and exhibitions > Books and ma...

S1 E7 - How I built my career as a photographic artist 21.12.2022

I know many of you are keen to build your career as a photographic artist and spend time making your fine art pieces, so in this episode I share how I did it. Like we discussed in episode six, building your creative practice and setting personal projects were key. I put myself out there - building my artist CV, getting frank feedback, collaborating with other artists - until such time that I start...

S1 E6 - The Value of Personal Projects and how to get started 12.12.2022

In this episode we talk about personal projects and why they’re so important to building your portfolio and photography career.  It can be daunting trying to get started, so we talk through some tangible ways to get the ball rolling around how to build a project series, setting deadlines and getting an accountability buddy. And if you need even more reason to get inspired, I also talk about my Hor...

S1 E4 - Optimising your website with Jess Panozzo, Feel Good Creative 22.11.2022

In this episode we chat with Jess Panozzo, website designer and developer extraordinaire, of Feel Good Creative. We cover so much! Including: What to prioritise on your landing page How to manage various service offerings What your bio should cover verses what to put in your ‘About me’ page Drawing out what sets you apart from your competition Reflecting your authentic self on your site Automation...

S1 E5 - My Editing Process 22.11.2022

In this episode I give you an inside road to my professional editing process - ensuring you deliver only the best to your clients! I'll step you through Adobe Lightroom - the industry standard - and I’ll touch on Adobe Photoshop too. We’ll cover: Maximising your efficiency using import options Folder naming conventions  How to cull or pick and reject Bulk deleting rejected content to maximise...

BONUS - About me - Grace Costa 22.11.2022

Hi friends! Before we get into unloading all of my photography secrets in the Photo Diaries Podcast, I thought you might like to know a bit more about me.  As you’ll learn, I have over two decades of experience in the photography industry an Advanced Diploma in Commercial Photography and a lot of knowledge and passion to share. At this point in my career, I want to focus on giving back and hope it...

S1 E1 - Tips to declutter your digital files 22.11.2022

In this episode I’m going to set you up for success for the new year - decluttering your digital files. And ensuring to avoid the dreaded ‘scratch disc full’ message for as long as possible! Here’s a summary of what we cover: - Your desktop  ---> Trash bin ---> Refreshing your wallpaper - Mobile phone - Hard Drive ---> Health check ---> Network Attached Storage (NAS) - Adobe Lightroom...

S1 E2 - How to shoot an event like a pro 22.11.2022

In this episode, I take you through all the tips on how to shoot an event like a pro! I cover shooting weddings - how to blend into the background and not to be a noisy, distracting racket! We talk about conferences and what to get from your client to ensure you deliver what they want, and how to make sure you’re not delivering bland content. Then we move onto social events, awards nights and buil...

S1 E3 - 7 reasons you should be entering photo competitions 22.11.2022

In this episode I give you seven undeniably good reasons why you should be entering photo comps. Tune in to hear why the below reasons will make you a better photographer: 1. Great practice 2. Building your portfolio --->We also touch on tapping into photography project based Facebook groups and collaborating with another photographer as an accountability buddy 3. Finishing your work to a high...

The Photo Diaries - Coming soon! 15.11.2022

Welcome to The Photo Diaries Podcast. I’m your host Grace Costa, a commercial photographer of over 2 decades, a photo-based artist, & photography mentor. This podcast opens up a secret diary about the world of the photography industry. We’ll bring you inspiring interviews with industry professionals, as well as stories, and tips to help propel you through your photography journey- whether you&...

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