Rich Harshaw

The Level 10 Contractor Daily Podcast

Marketing and business-building insights, information, and inspiration to help remodeling and home services contractors make the jump to $10MM+.

Author

Rich Harshaw

Category

Business

Podcast website

www.level10contractor.com

Latest episode

Jul 11, 2026

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Episodes

132: Don't Be Afraid To Hit Below The Belt 18.01.2020

Today's episode is part of a strategy call between Rich and the owner of a small window company in Pennsylvania who he encourages to take the gloves off and go after her competitors David Vs. Goliath Style. Email Rich for your own strategy Session!

131: Buying Future Customers 17.01.2020

Rich gets an idea after hearing an ad for a real estate company...and he's figured out some creative ways to utilize similar concepts for remodeling and home services companies…. Have you tried this idea? Send Rich an Email

130: The Plain English Approach To Business Writing 16.01.2020

Today's episode is an old "Monopolize Your Marketplace" webinar Rich did where he goes through some of the most important concepts found in an outstanding book called "The Plain English Approach to Business Writing" by Edward P. Bailey

129: Pros and Cons of Pay Per Lead Advertising 15.01.2020

Today's show is about Pay-Per-Lead advertising. Rich covers why it's not generally available, how to do it anyway, what the pros and cons are, and situations where it's most beneficial. Email Rich about your Pay Per Lead Advertising

128: Using Math To Determine Your Marketing Strategy 14.01.2020

Rich is going to walk you through the decision-making process he went through on behalf of a kitchen remodeling client in Virginia--deciding if he should do radio, Facebook, direct mail... Or all of the above. There are a lot of numbers thrown around because its all about the MATH! Talk the Math of YOUR Marketing with Rich. Send him an email now

127: Extreme Makeover - Guessing Games Are For Children, Not Advertising 13.01.2020

Today's podcast is based on an ad review that Rich did for a contractor. We call it an extreme advertising makeover… Rich will walk you through the before and the after ads… and the though process behind both. Schedule your ad Makeover with Rich Here.

126: Running Through Hurdles 12.01.2020

Rich is going to tell you the story of the unlikeliest hurdling specialist… who taught him a lesson about facing adverisity head on.

125: 50 First Dates: Building Relationships Through Advertising 11.01.2020

Advertising is about building relationships… you can't simply shout the same thing at people over and over again! You have to develop the relationship and help people understand who you really are and what you're all about.

124: Educating The Jury: Rifle vs Shotgun 10.01.2020

Rich tells a story about the time he was a juror in a murder trial and how that relates to your business and marketing! Work with Rich on Your Marketing!

123: TBT - Super Robust Proximity Marketing 09.01.2020

This ThrowBack Thursday focuses on the topic of not just Proximity Marketing… but what Rich calls "Super Robust Proximity Marketing."

122: Case Studies: What, Why, How, & Where 08.01.2020

Today is all about Case Studies; Case studies are a very under-used form of social proof…and Rich will guide you towards using them well. Reach out to Rich to chat about your marketing strategies!

121: You're In The New Business Business - Interview With Brian Elias 07.01.2020

On Today's episode, Rich does his first straight-up interview… with remodeling industry titan Brian Elias.

120: Online Reputation Management 06.01.2020

Rich is going to have a conversation with Level 10 Contractor's very own Katie Colihan - Talking all about online reputation management. Chat with Rich About YOUR online Reputation Management HERE

119: The Guy in the Gorilla Suit 05.01.2020

Rich is going to talk to you about something called "Selective Attention", which is where you don't notice things that are literally in front of your face… and show you how by doing this, you might be unwittingly ignoring people all around you that could help - or serve.

118: Quick Tips for Online Reviews 04.01.2020

Today's episode is 5 quick tips for Online Reviews!

117: Advanced Media Negotiation Strategies 03.01.2020

Today's podcast episode is 2 parts… the first is a call with a TV station in Amarillo that Rich is negotiating with. The second is a follow up call that he had with one of Level 10's advertising managers--who was listening in on the first call with him… to debrief on what happened on the first call. Have Rich Negotiate YOUR Media Buys! Hop on a Call with him here.

116: Predictions for 2020 02.01.2020

On today's podcast, Rich goes all "predict the future" on us and gives us 13 predictions for 2020. We Predict that Talking to Rich will help your business in 2020! Do that here

115: Streaking into the New Year 01.01.2020

Todays episode is about achieving goals through what Rich calls "streaking"...in other words, doing something related to a goal of yours enough times, consecutively, that it becomes a habit. Talk with Rich About some of your New Years Goals!

114: Backwards Goal Setting 31.12.2019

Rich is going to share with you a process he's used throughout his life to set goals that's a little bit backward and counter-intuitive. Have a goal of Scheduling a Session with Rich? Do it HERE!

113: Canvassing Strategies That Work 30.12.2019

While it's not exactly THE most popular form of lead generation any more… Rich seems to think that canvassing can be profitable! On today's podcast, he's going to discuss exactly how to do it. Talk with Rich About your Canvassing Strategies!

112: A Different Kind of New Year's Resolution 29.12.2019

Rich discusses the no-resolution approach to resolutions…. Or what he calls, the Un-Resolution.

111: The Guy Who Doesn't Want Leads 28.12.2019

Today, a bizarre strategy call Rich had with a contractor about generating leads with his website... or NOT! If you WOULD like leads from your website, Chat with Rich here!

110: Radical Phone Selling 27.12.2019

Rich is going to share with you a very controversial approach to handling inbound leads. He's going to show you a radical approach to actually selling the leads OVER the phone, when they first call in. Schedule a Session with Rich to work on your inbound leads!

109: Oldest Known Video Of Rich Speaking 26.12.2019

This is audio that we pulled from the oldest known video of RIch speaking that exists anywhere. (We were only able to get our hands on 8 minutes of the recording!)

108: Categories of Diggable Content, Part 2 25.12.2019

Merry Christmas! Today's episode is a continuation from yesterday - it's the last 4 categories of diggable content, with a total of about 30 identity points with a minimum of 5 headlines each.

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